3. • 70% of people questioned are male, this is
because my target audience for my magazine
is mainly men although 30% of people
interviewed because if it can appeal to some
females as well then we would be able to sell
more copies.
4. Question 2: How old are you?
Age
11 to 20
21 to 30
31 to 40
41 - 50
50+
5. • The biggest age groups for my magazine are
11-20 and 21-30 who both have 40%
each, most between the ages of 16-24. this is
because my target audience is young more
proof is that nobody was older than 50 and
31-50 only have 20% between them.
6. Question 3: How often do you buy
music magazines?
How Often
never
once or twice a year
once a month
once a week
7. • Never and once a week where the biggest
responses, both having 30% each. With
weekly being popular it is the direction that I
wanted to go. I also hope that it would appeal
to people that don’t buy magazines because
there are a lot that don’t. 20% said they buy a
music magazine once or twice a year, this is
probably a spur of the moment thing so it is
good to have an eye catching front cover to
get peoples attention.
8. Question 4: if you buy
magazines, which one do you buy?
Magazine
Q
Mojo
Rolling stone
NME
Kerrang
Other
9. • Q is the overwhelming favorite of the people I
asked with 60% this is good because it is also
my favorite and what I was going to base my
magazine on. Q is followed by Mojo with
20%, Mojo is similar to Q in that it is not genre
specific.
10. Question 5: what are your music
tastes?
Genre
rock and roll
metal
punk
electro
pop
rap
other
none specific
11. • Music tastes were evenly spread with five
genres getting 10% and and the most being
30% which was none specific. With there
being such an even spread it would be a good
idea to not tailor the magazine to one genre
but instead be a round up of all forms of
music.
12. Question 6: Which of the following
mastheads do you prefere?
Masthead
Vibes
Instro-mental
Stereo-nation
Tunes
13. • The most popular masthead I produced was
stereo-nation which had 40% of the votes with
all the rest being equal at 20% each. Using this
information it will be the masthead I use for
my magazine.
14. Question 7: which main image would
appeal to you the most?
Main Image
Male artist
male group
mixed group
female artist
female group
15. • The most popular main image is the male
artist with 40% of the votes. This is not
surprising as most of the readers will be male.
The female artist option only got 10% of votes
meaning that I should put a male artist on my
front cover.
16. Question 8: How many pages would
you like the magazine to have?
Pages
50 to 70
71 to 100
101 to 120
120+
17. • The most popular answer was 71-100 pages
which had half the votes. To me that sounds
like a good amount of pages for a weekly
magazine because 50 pages wouldn't be
enough where as 120 would be too many to
fill in a week.
18. Question 9: What Features would you
like to read?
Features
news
interviews
tour information
reviews
up and coming artists
19. • Everybody voted to have news, interviews and
reviews. But tour information and up and
coming artists also had a lot of votes both
receiving 90% as people where aloud to vote
for more than one feature. Due to the
popularity of all of them they will all be
included.
20. Question 10: How much would you
pay for the magazine?
Cost
50p to £1
£1.01 to £1.50
£1.51 to £2
£2+
21. • The most popular choices where the cheaper
choices. Being a weekly magazine, to keep
people buying the magazine it would have to
be relatively cheap for people on lower
income or without a job to be able to keep
buying.