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Presentation for Greater Baltimore CMAA 
Presenter: Tim Richardson 
Email: Tim@TimRichardson.com 
Twitter @TimRichardson
Take it up a Notch 
“The difference between 
the 100th and the top 
ranking can be as little 
as .7 of a second...
Take it up a Notch 
… and as much as 5,300% 
in income!
Survival 101: How to ride out the 
recession 
As appealing as bargains may be, 
they can yield consequences in the 
form of declining revenue and budget 
shortfalls that ultimately result in 
deteriorating golf facilities. Slashing 
prices solely to gain immediate play 
often leads to a deadly, downward 
spiral.
Better Team Work 
“You can’t treat the member well until you 
treat each other well first.”
Keys to Creating Great Teams 
Hire slow, fire fast 
Always be hiring
Keys to Creating Better Teams 
Hire slow, fire fast 
Always be hiring 
Ongoing training
“One thing worse than training employees 
and losing them is not training them and 
keeping them!” 
Zig Ziglar
Keys to Creating Better Teams 
Zero tolerance policy for rudeness and disrespect 
Establish probation period 
Ongoing training
Thought About Training: 
“One thing worse than training 
employees and losing them is not 
training them and keeping them!” 
Zig Ziglar
Keys to Creating Better Teams 
Empower Staff 
 Hire for skills second
Attitude
“A pat on the back is a few vertebrae 
removed from a kick in the pants but it 
is miles ahead in results”
Attitude Adjustment 
Lunch and Learn 
TED Talks 
Rewards and recognition 
LinkedIn lessons
“85% of success in life is attributable to 
the people skills and 15% to the 
technical skills” Dale Carnegie
Spectacular Service
Service 
Create a vision statement
Service 
Celebrate going above and beyond 
Institute name recognition policy 
Empower staff
https://www.youtube.com/watch?v=LAd7QurJ_-o 
(This is the video link just in case!)
Service 
Hire only housekeeping staff 
Team approach
Service Teams 
Service Quality 
Product Quality 
Research 
Facilities 
Spirit 
Training
Innovation
Five Star Hotline 
Proactive and Personalized Service 
Share compliments 
Praises for fellow employees 
Improvements or suggestions
Key to making it work 
Bench Mark 
Easy to use 
Publicized everywhere!
Benefits 
Legitimized employee recogntion 
Faster physical improvements 
Special marketing information 
Employee development
A better course of action is to mimic 
the tenets of the hospitality industry: 
Place a premium on service and value.
Future Shock 
The illiterate of the future are not those that 
cannot read or write, but those that cannot 
learn, unlearn and relearn. 
Alvin Toffler
b
“
Moore's Law: 
The processing power of a 
microchip doubles every 18 
months while the halves every 
18 months.
Gilder's Law: 
The total bandwidth of communication 
systems triples every twelve months
Metcalfe's Law: 
The value of a network is proportional to 
the square of the number of nodeswhile 
the cost per user remains the same or even 
reduces.
Richardson's Law: 
The degree to which you can 
understand any of these laws is 
indirectly proportional to my ability to 
have a intelligent conversation with 
you.
“
(Community) Service
Why community service? 
1. Employees’ gifts of talent and time can double donations 
2. Volunteerism builds leadership and teamwork 
3. Volunteerism attracts and motivates employees 
4. Reinforces mission and values
Companies that don’t consider magnifying their 
community footprint will be held accountable by future 
potential employees. 
Source: Mathew Paisner and Michael Saris 
Altruhelp.com
Stay in School
6 books related to your 
position or profession
“Read, every day, something no one else is 
reading. Think, every day, something no one 
else is thinking. Do, every day, something no 
one else would be silly enough to do. It is bad for 
the mind to be always part of unanimity.” 
-Christopher Morley
6 audio or video learning 
programs
6 personal or 
professional learning 
events
6 vacations per year
Exercise 6 days a week
Mayo Clinic Study – Obesity Trends in the US 
This map shows the percentage of obese adults reported in the United 
States (people with a BMI of 30 or higher, or those who are at least 30 
pounds overweight) in 1990. The percentage has increased 
dramatically over the past 2 decades. 
This map show the percentage of obese adults reported in the United 
States (people with a BMI of 30 or higher, or those who are at least 30 
pounds overweight) in 2007. The percentage has increased 
dramatically over the past 2 decades.
In the next 20 years, obesity could 
contribute to more than 6 million cases 
of type 2 diabetes 
By 2030 treating preventable obesity-related 
diseases are estimated to be 
$66 billion a year. 
 The loss in economic productivity 
could be between $390 and $580 billion 
annually.
35.7% of American adults are obese. 
The obesity rate for adults could top 44 
percent by 2030 
Approximately 1 in 3 deaths are obesity 
related
6 incremental 
improvements:
Contact info: 
Email: Tim@TimRichardson 
Phone: 865-984-2700 
Web : www.TimRichardson.com

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Greater baltimore cmaa 20014

  • 1. Presentation for Greater Baltimore CMAA Presenter: Tim Richardson Email: Tim@TimRichardson.com Twitter @TimRichardson
  • 2. Take it up a Notch “The difference between the 100th and the top ranking can be as little as .7 of a second...
  • 3. Take it up a Notch … and as much as 5,300% in income!
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  • 5. Survival 101: How to ride out the recession As appealing as bargains may be, they can yield consequences in the form of declining revenue and budget shortfalls that ultimately result in deteriorating golf facilities. Slashing prices solely to gain immediate play often leads to a deadly, downward spiral.
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  • 7. Better Team Work “You can’t treat the member well until you treat each other well first.”
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  • 9. Keys to Creating Great Teams Hire slow, fire fast Always be hiring
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  • 12. Keys to Creating Better Teams Hire slow, fire fast Always be hiring Ongoing training
  • 13. “One thing worse than training employees and losing them is not training them and keeping them!” Zig Ziglar
  • 14. Keys to Creating Better Teams Zero tolerance policy for rudeness and disrespect Establish probation period Ongoing training
  • 15. Thought About Training: “One thing worse than training employees and losing them is not training them and keeping them!” Zig Ziglar
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  • 18. Keys to Creating Better Teams Empower Staff  Hire for skills second
  • 20. “A pat on the back is a few vertebrae removed from a kick in the pants but it is miles ahead in results”
  • 21. Attitude Adjustment Lunch and Learn TED Talks Rewards and recognition LinkedIn lessons
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  • 23. “85% of success in life is attributable to the people skills and 15% to the technical skills” Dale Carnegie
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  • 28. Service Create a vision statement
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  • 31. Service Celebrate going above and beyond Institute name recognition policy Empower staff
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  • 34. Service Hire only housekeeping staff Team approach
  • 35. Service Teams Service Quality Product Quality Research Facilities Spirit Training
  • 37. Five Star Hotline Proactive and Personalized Service Share compliments Praises for fellow employees Improvements or suggestions
  • 38. Key to making it work Bench Mark Easy to use Publicized everywhere!
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  • 41. Benefits Legitimized employee recogntion Faster physical improvements Special marketing information Employee development
  • 42. A better course of action is to mimic the tenets of the hospitality industry: Place a premium on service and value.
  • 43. Future Shock The illiterate of the future are not those that cannot read or write, but those that cannot learn, unlearn and relearn. Alvin Toffler
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  • 64. Moore's Law: The processing power of a microchip doubles every 18 months while the halves every 18 months.
  • 65. Gilder's Law: The total bandwidth of communication systems triples every twelve months
  • 66. Metcalfe's Law: The value of a network is proportional to the square of the number of nodeswhile the cost per user remains the same or even reduces.
  • 67. Richardson's Law: The degree to which you can understand any of these laws is indirectly proportional to my ability to have a intelligent conversation with you.
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  • 80. Why community service? 1. Employees’ gifts of talent and time can double donations 2. Volunteerism builds leadership and teamwork 3. Volunteerism attracts and motivates employees 4. Reinforces mission and values
  • 81. Companies that don’t consider magnifying their community footprint will be held accountable by future potential employees. Source: Mathew Paisner and Michael Saris Altruhelp.com
  • 83. 6 books related to your position or profession
  • 84. “Read, every day, something no one else is reading. Think, every day, something no one else is thinking. Do, every day, something no one else would be silly enough to do. It is bad for the mind to be always part of unanimity.” -Christopher Morley
  • 85. 6 audio or video learning programs
  • 86. 6 personal or professional learning events
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  • 89. Exercise 6 days a week
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  • 91. Mayo Clinic Study – Obesity Trends in the US This map shows the percentage of obese adults reported in the United States (people with a BMI of 30 or higher, or those who are at least 30 pounds overweight) in 1990. The percentage has increased dramatically over the past 2 decades. This map show the percentage of obese adults reported in the United States (people with a BMI of 30 or higher, or those who are at least 30 pounds overweight) in 2007. The percentage has increased dramatically over the past 2 decades.
  • 92. In the next 20 years, obesity could contribute to more than 6 million cases of type 2 diabetes By 2030 treating preventable obesity-related diseases are estimated to be $66 billion a year.  The loss in economic productivity could be between $390 and $580 billion annually.
  • 93. 35.7% of American adults are obese. The obesity rate for adults could top 44 percent by 2030 Approximately 1 in 3 deaths are obesity related
  • 95. Contact info: Email: Tim@TimRichardson Phone: 865-984-2700 Web : www.TimRichardson.com

Notas do Editor

  1. Total Development Resources, Inc. 800-226-4473 www.TimRichardson.com
  2. Summarize today’s presentation
  3. Jazzed up orientation – made it fun, scavenger hunt,
  4. Greeted by name Paid attention Communicated/Shared info Let me know that I was important Took Notes Extra effort
  5. Describe hiring Dense, Video taping room service, Ritz Carlton line up
  6. Describe hiring Dense, Video taping room service, Ritz Carlton line up
  7. Any one want to guess what you hire for first?
  8. Greeted by name Paid attention Communicated/Shared info Let me know that I was important Took Notes Extra effort
  9. Any one want to guess what you hire for first?
  10. Not sure you can train for this BUT you can give some
  11. New Work Habits for a Chaning World Sign up for Speaker Track
  12. WORDS – “whatever” “I can’t” – it would be my pleasure.\
  13. Greeted by name Paid attention Communicated/Shared info Let me know that I was important Took Notes Extra effort
  14. How many of you have restaurants/food service - Breakers hotel circle dinning room
  15. How many of you have restaurants/food service - Breakers hotel circle dinning room
  16. Line up, VIDEO Training, accountability C + D + E + F = G, internal departmental training )The Email by Michael Gerber
  17. How many of you have restaurants/food service - Breakers hotel circle dinning room
  18. At the core of every Team was how team incorporated service strategy
  19. ½ of 8 Sometimes you must help them unlearn
  20. Make Dreams Come Tru – Jan Nixon
  21. Line up, VIDEO Training, accountability C + D + E + F = G, internal departmental training )The Email by Michael Gerber
  22. Total Development Resources, Inc. 800-226-4473 www.TimRichardson.com