gamification a pleading for more un-earnestness

1. Prof. Tim Bruysten | richtwert GmbH | brand & sense GmbH | intelligence GmbH | Mediadesign Hochschule
Foto: DirkJan Ranzijn
GAMIFICATION
a pleading for more
un-earnestness

2. humans networks games
20 min quicklook:

4. Digitalised Network Society

7. over 50%: in Bed over 40%: in the bath over 30%: while eating

8. Loading Digitalization…
1% Finished

9. humans

11. Acknowledgement
Relations
Honor / Reputatio
Eros
Eating & Drinking
Family
Idealism
Activity
Power
Curiosity
Order
Revenge
Peace
Saving
Status
Independence Foto: US Army Africa

14. networks

15. IN SOCIAL NETWORKS, GROUP BOUNDARIES PROMOTE THE SPREAD OF IDEAS
http://phys.org/news/2015-06-social-networks-group-boundaries-ideas.html

18. WHETHER YOU THINK THE GROUP
CAN ACCOMPLISH ITS GOALS

19. games

20. WHAT IS THE
OPPOSITE OF
PLAY?
Foto: (c) Sabrina Nicke

21. LETHARGY

22. LETHARGY
PLAY
CxP?
Work?

23. »What if we decided
to use everything
we know about game
design to fix what‘s
wrong with reality?«
Jane McGonigal, reality is broken, 2011

24. Focus
Foto: Tony Brooks

25. Team
Foto: Jamie McCaffrey

26. Rules
Foto: Doha Stadium Plus Qatar

27. Progress
Foto: greg westfall

28. Identification

29. ProgressFokus Team Rules Identification

30. http://www.watermarkconsult.net/blog/2014/09/09/the-2014-customer-experience-roi-study/

31. examples

32. http://enterprise-gamification.com/index.php/en/education-a-training/71-roadwarrior-how-sap-trains-its-sales-people-on-mobility

33. Siehe auch: Wirtschaftswoche 7/2014 vom 10.02.2014, Seite 64ff
Double-Digit-
Deal-Increase

34. http://fold.it/portal
http://www.areagames.de/artikel/detail/Kampf-gegen-Aids-Spieler-loesen-wichtiges-Molekuelpuzzle/115863

35. model

36. AUTONOMY
MASTERY
CONTEXT
Progress Self Efficacy
Purpose Network
Clear Rules Own Decisions

37. Feedback
Impuls
Self
Efficacy
Identity
Power
Controll
Honor / Reputation Acknowledgment
Order
Activity
Idealism
Eros
Decisions Rules
Fun

38. Contact
Prof. Tim Bruysten
xing.com/profile/Tim_Bruysten
facebook.com/bruysten
de.linkedin.com/in/bruysten
twitter.com/timbruysten
richtwert GmbH
www.richtwert.eu
Grafenberger-Allee 128
40237 Düsseldorf
Downloads
richtwert.eu/merck