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Project Profile
! Project Acronym: TheFSM
! Project title: The Food Safety Market
! Starting date: 01/02/2020
! Duration: 36 months
! Instrument: H2020-ICT-2019-2, ICT-13-2018-
2019: Supporting the emergence of data
markets and the data economy
! Contribution of the European Union: €4.8
million
The Food Safety Market!"
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Project Profile
7. 10 Pilots where food companies and their supply chain stakeholders will test, improve and drive the
adoption of the data platform and the linked software tools.
Pilots
10 countries:
! Greece
! Netherlands
! Italy
! Romania
! Croatia
! Poland
! Serbia
! Cyprus
! Egypt
! Jordan
Positioning of the FSM
9. AGRIVI’S role
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AGRIVI’S role
10. Product recalls usually
occur when a product fails
on quality testing due to
safety or sanitation issues.
THE CHALLENGE
In case of detection
of some unallowed active
substance or pesticide residue.
EXAMPLE
11. The average recall cost in the food
industry is US $10 million only in direct
costs, without including the loss of sales
or brand damage.
In some cases, the recall doesn’t
happen only to one product but the
entire product category.
Except for the food companies,
product recalls also negatively
impact other processing industries.
COST
IMPACT
IMPACT
12. Production traceability can be a
turning point - having a complete
insight into all production practices
enables farmers and companies to
control business risks and reduce
losses due to possible product recalls.
THE SOLUTION
Production Traceability
How to Avoid Losses?
13. REDUCES
PRODUCT RECALL RISKS
PROVIDES THE ADDED
VALUE OF THE PRODUCTS
ENSURES AN EVEN BETTER
POSITION ON THE MARKET
Benefits of providing
complete production
traceability:
14. Food companies can achieve production traceability
through monitoring of agronomic practices and the
use of applied pesticides per crop and field.
A processing company collaborates with a network of farmers to
purchase fruits for juice production. The company needs to
ensure that they get the agreed quantity of oranges by the
specific date and predefined price from their farmers.
Farmers also need to respect quality and food safety standards.
They must comply with strong regulations regarding the applied
active substances and avoid any potential residues of pesticides
at the time of harvest.
Responsible food sourcing standards often require performing
reactive instead of preventative spraying. Farmers need to
monitor their crops and fields and if there is evidence that there
is a risk of pest infestation, spraying is allowed.
EXAMPLE
15. 5 Steps to Avoid Product Recalls
AGRIVI platform identifies possible pest and disease risks for
each crop and field in real-time through smart pest alarms and
satellite imagery, so farmers know precisely which area in the field
they need to inspect to make sure whether they need to spray.
Once farmers perform a field inspection, AGRIVI will support
them in registering their pest or disease observation and
providing photo evidence. As a result, the company will know
that farmers applied reactive instead of preventative spraying.
AGRIVI Farm Management Platform provides farmers with the
recommendation of crop protection products that are registered
and authorized in their countries, to make sure they follow
national regulations.
PEST RISK IDENTIFICATION
FIELD INSPECTION AND EVIDENCE COLLECTION
CHOOSING THE RIGHT PRODUCT FOR CROP PROTECTION
with AGRIVI Farm Management Platform
1
2
3
16. Variable Rate Technology (VRT) ensures food safety and
sustainability by providing an optimal dose of agrochemicals
on each part of the field, rather than spraying the entire field
in the same amount. It reduces quantity usage by 20-40%,
which contributes to high financial savings for farms.
The best way to achieve food safety and lower the possibility
for product recalls is to ensure complete production traceability,
both for compliance purposes and active decision-making.
AGRIVI Farm Management Software provides complete
production transparency and detailed insight into all farm
practices and applied inputs.
ENSURING TRACEABILITY FOR COMPLIANCE
AND RISK REDUCTION
SPRAYING ONLY AREAS INFECTED, NOT ENTIRE FIELDS
4
5 Steps to Avoid Product Recalls
with AGRIVI Farm Management Platform
17. AGRIVI 360 Agriculture Supply Chain
is a powerful agriculture supply chain
management software tailor-made
to support food companies in:
creating a sustainable and
efficient supply chain
securing premium quality,
sustainability and traceability
Digital Agriculture
as a Solution
18. Manage all your agricultural data and
processes in one place. Compatible
with all machinery and IoT equipment.
Get real-time insights into crop
health, risk and climate conditions
to enable data-driven decisions.
Monitor agronomic practices and
use of agrochemicals to ensure
their compliance with all standards.
Simplify contracting, track
production progress and provide
agronomic advisory.
Secure a continuous supply and
minimize gaps in produce delivery by
tracking harvest and yield plans.
Analyze your climate footprint,
land and water use, impact on
environment and supplier livelihoods.
One Centralized Platform
Transparent Contracting
Powerful Farm Analytics
Continuous Supply Supply Chain Sustainability
Highest Quality Standards
Benefits of using AGRIVI
360 Agiculture Supply Chain
19. We bring cutting-edge technology which
helps you achieve sustainable
agriculture supply management.
Don’t let product recalls affect your
business and brand position.
CONTACT US
AGRIVI is a specialized AgTech
company and a global leader in farm
management software.
www.agrivi.com