1. TetuanBValley
Startup School 7: Fall2012
The way of
the Startup
“The light that burns twice as bright
burns half as long. and you have
burned so very, very brightly”
Tetuan Valley, OCTOber 2012

2. #startspain

3. YOU are here
#startspain

4. #startspain
STaTE OF MIND
“””Welcome to the land of nobody cares”
Population: 6billion

5. #startspain
entrepreneur
“My son is now an ‘entrepreneur’. That’s what you’re called
when you don’t have a job”
-­ Ted Turner

6. #startspain
INTrODUCTION
“The hardest thing about getting started is getting started”.
-­ Guy Kawasaki

7. INNOVaTION
“Because the people who are crazy enough to think they can
change the world, are the ones who do”
-­ Apple's Think Different TV ad campaign
#startspain

8. #startspain
EXPECTaTIONS
“Is this testing whether I am a replicant or a lesbian,
Mr Deckard?”

9. TEaM
“We must all hang together, or assuredly, we shall all hang
separately”
-­ Benjamin Franklin
#startspain

10. #startspain
English motherfucker do you speak it?!

11. FaIlUrE
“Success is the ability to go from one failure to another with
no loss of enthusiasm”
-­ Sir Winston Churchill
#startspain

12. lEaN STarTUP
B Lean manufacturing -­ Toyota Way
B Lean startup = lean manuf. + customer dev.
B Revenues from day 1
B Customers and features unknown
B Low burn, not cheap
#startspain
“Startups that succeed are those that manage
to iterate enough times before running out of resources”
-­ Eric Ries

13. STartup
“A startup is an organization formed to for a
repeatable and scalable business model”

14. WaTErfall
#startspain

15. THE TOYOTa way
#startspain

16. Cust dev
#startspain

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25. #startspain
lean startup loop
Build – Measure – Learn