SlideShare uma empresa Scribd logo
1 de 11
Baixar para ler offline
Your MVP Custom Template in 3 simple steps.
Build Your Own MVP
www.techtic.com | info@techtic.com
Techtic Solutions, Inc.
Solution Partner
Building MVP
is Now Simple: Do-it-Yourself
You Have A Brilliant Idea
That Could Be Ground-breaking
As Lean Startup
author Eric Ries
defines,
“Minimum Viable Product or
MVP is a version of a new
product which allows a team to
collect the maximum amount of
validated learnings about
customers with the least effort.”
What
Problem
are you
solving?
Pick one
persona
Research your market
Asses your solution with
some potential clients
Create some personas
Know Your Market Well: A good MVP won't address all the needs for all your personas.
The best thing about being part of a startup is the
culture of innovation. While ideation is the nucleus to
product thinking, it is a tall order to convince your
investors of the viability of a product idea irrespective
how much promising it may sound.
So, you either take the risk of spending considerable
time, effort and money to build a product, which may or
may not be useful to the market. This is when the
question of ‘viability’ arises.
An when you talk about viability it includes the need to
build product feature or features that is necessary to
solve a core problem for a set of users and ensure it
thrives in the market.
MVP Development
Follows a
Build-Measure-Learn Process
The purpose of an MVP or Minimum Viability Product is to minimize risk by
authenticating your product idea, but with minimal investment. It is all
about getting your assumptions fast and efficiently to the market. This is
important so that you can start understanding, learning and iterating with
your real users (focused persona), because targeting too many users will lead
to chaos and you may miss out gauging on the viability factor.
The lean startup MVP method of Build, Measure and Learn helps you to
build and launch a product and work towards continually improving it as you
validate (or invalidate) assumptions. MEASURE results, analyze and LEARN
what users actually want to BUILD future iterations of your product to serve
your customers better.
Step-By-Step Guide
To
Build Your Minimum Viable Product
We at Techtic have clustered the MVP development process to realize this into
3 simple yet valuable steps**:
Hint: Determine the long-term goal of your MVP and write it down. The goal
should be driven by the problem that needs to be solved. Or simply, why are
you undertaking this project?
**All of these steps should be part of your product definition for any project. Follow these steps
to identify and prioritize features such that it allows you to competently outline what exactly you
need so as to build a valuable and viable version of your product.
Comprehend the business (market) needs
Explore the opportunities
Decide what features to build (based on Prioritization Matrix)
01
02
03
Step 1. Comprehend The Business Needs
What Is Your Long-term Goal?
Hint: Identify the criteria that will validate the success of the product. Please
note that the success criteria can and usually are more than a single metric.
What Are The Success Criteria?
Hint: This simple step-by-step process will help explore and identify the
opportunities for the product. And consecutively determine how the MVP can
most effectively add value besides solving the pain points.
[ON THE LEFT] Identify and list the Actors
[ON THE RIGHT] Mention what the user needs to do to meet the goal
[IN BETWEEN] Jot down all actions (jobs to be done)
01
02
03
Step 2. Explore The Opportunities
Map Out The User Journeys
User (Actor) Actions (Jobs) Story Ending
Pet Adopter Build Profile
Find a Pet
Book Appointment
Apply
Take a pet home
Observation: It may happen in most cases that you want to look at which
user (persona) has the most jobs and focus on that user. However, note that
this approach works from a logical perspective, but there are sometimes
higher priorities which would need to be addressed).
The features you choose for your MVP should SOLVE the problems of the
persona you are building it for. But it is important to chaff the ‘needs’ from the
‘wants’. While needs refer to the (essential) features the product cannot exist
without, wants are the (non-essential but good to have) features that by
creating a richer user experience plays a role in convincing a user to try your
product.
User (Actor) Action (Jobs) Story Ending
Pains Actions Gains
Hint: Count and list the number of pains and gains for each action against the
product. Assign a value to help signify the importance when it makes sense.
(for instance, if a financial cost to your business is lessened due to 1 gain then
it is worth 5 points, whereas a smaller gain is worth 2 points).
[WRITE DOWN] The pain points for each job
[WRITE DOWN] The action (job) a user completes when using the product
[WRITE DOWN] The gains for each job
01
02
03
Create ‘Pain And Gain Map’ to Back Each Action
Pains Actions Gains
Trouble viewing
appointment
availability
Book Appointment View available
appointment and
book immediately
Observation: The above exercise lets you identify the ‘greatest potential’ you
have to resolve pains and add gains. Focus on building features that address
that particular area for your MVP. You can address the other areas later in the
product roadmap to be added as items.
Create Opportunity Statements
Hint: Although there are several methods to summarize pains and gains, we
prefer to follow a HOW MIGHT WE format to create the opportunity
statements that will reflect the pains and gains you have identified for your
product like:
How might we help users find location more easily?
How might we accelerate the application process?
How might we make it easier to book hotels?
How Might We ?
How Might We ?
How Might We ?
Hint: Use your opportunity statements to finalize what features you want to
build out. In this stage you need to consolidate the findings of Step 2 to define
the feature sentence.
If one of your ‘How might we’ questions was ‘HOW MIGHT WE accelerate the
application process’, then in Step 3, you should arrive at the conclusion
High Impact
Low
Urgency
High
Urgency
Low Impact
Debate
Include
in MVP
Don’t
Include
in MVP
Revisit
Step 3. Decide What Features To Build
Get Your ‘Prioritization Matrix’ Right
RECOMMENDATION: Use a prioritization matrix to make the final decision on what is
MUST NEED to be included in your MVP.
Prioritization Matrix
High ImpactDebate Include in MVP
Low
Urgency
High
Urgency
Don’t Include in MVP Low Impact Revisit
Techtic Solutions is the solution partner to a number of startups and small
businesses and have been helping build MVPs for their product ideas. We
make sure that your product is viably market ready and help you raise the
necessary funds from angel investors and venture capital firms. Some of our
most dominant MVP expertise in mobile app development is:
Get in touch with us today to know more about how Techtic with their rich
experience can help you give wings to your idea by building MVP for your
startup. Write to us at info@techtic.com with your idea. We sign NDA for the
trust you put on us.
MVP FOR HEALTHCARE MVP FOR TRAVEL
MVP FOR MARKETPLACE MVP FOR CHATBOT
We Can Help Build
Your Next ‘Successful’ MVP
Techtic Solutions, Inc.
85 Broad St. New York NY 10004 | info@techtic.com | 201.793.8324
WWW.TECHTIC.COM

Mais conteúdo relacionado

Mais procurados

7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook
7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook
7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook
Wayne Chan
 
The Pipeline & Top Line
The Pipeline & Top LineThe Pipeline & Top Line
The Pipeline & Top Line
TJ_Staunton
 

Mais procurados (18)

Build the right thing
Build the right thingBuild the right thing
Build the right thing
 
Rethink the Way You Market Your SaaS Product
Rethink the Way You Market Your SaaS ProductRethink the Way You Market Your SaaS Product
Rethink the Way You Market Your SaaS Product
 
Retention is the new conversion
Retention is the new conversionRetention is the new conversion
Retention is the new conversion
 
A Playbook for Achieving Product-Market Fit
A Playbook for Achieving Product-Market FitA Playbook for Achieving Product-Market Fit
A Playbook for Achieving Product-Market Fit
 
Lean Startup
Lean StartupLean Startup
Lean Startup
 
Ash Maurya, Running Lean Presentation at Lean Startup SXSW
Ash Maurya, Running Lean Presentation at Lean Startup SXSWAsh Maurya, Running Lean Presentation at Lean Startup SXSW
Ash Maurya, Running Lean Presentation at Lean Startup SXSW
 
Lean Startup Customer Development Interview
Lean Startup Customer Development InterviewLean Startup Customer Development Interview
Lean Startup Customer Development Interview
 
User Testing for Product Managers - LIVE
User Testing for Product Managers - LIVEUser Testing for Product Managers - LIVE
User Testing for Product Managers - LIVE
 
7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook
7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook
7_Steps_to_Developing_an_Agile_Marketing_Team_Wrike_Ebook
 
10 steps to product/market fit
10 steps to product/market fit10 steps to product/market fit
10 steps to product/market fit
 
The Pipeline & Top Line
The Pipeline & Top LineThe Pipeline & Top Line
The Pipeline & Top Line
 
Demystifying MVP and MMF in an Agile World - Mike Hall, AgileCamp Dallas 2018
Demystifying MVP and MMF in an Agile World - Mike Hall, AgileCamp Dallas 2018Demystifying MVP and MMF in an Agile World - Mike Hall, AgileCamp Dallas 2018
Demystifying MVP and MMF in an Agile World - Mike Hall, AgileCamp Dallas 2018
 
Customer development and Agile development
Customer development and Agile developmentCustomer development and Agile development
Customer development and Agile development
 
Kick feb28 at Spring Accelorator
Kick feb28 at Spring AcceloratorKick feb28 at Spring Accelorator
Kick feb28 at Spring Accelorator
 
What comes after product market fit?
What comes after product market fit?What comes after product market fit?
What comes after product market fit?
 
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin UniversityLean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
Lean Startup Analytics and MVP – Lecture and Workshop at Zeppelin University
 
Lean Software Startup: Customer Development (lecture)
Lean Software Startup: Customer Development (lecture)Lean Software Startup: Customer Development (lecture)
Lean Software Startup: Customer Development (lecture)
 
New Product Strategy
New Product StrategyNew Product Strategy
New Product Strategy
 

Semelhante a Build Your Own MVP - Your MVP Custom Template in 3 simple steps

Minimal Viable Product - Final Paper
Minimal Viable Product - Final PaperMinimal Viable Product - Final Paper
Minimal Viable Product - Final Paper
Richa Sharma
 
Product Management Playbook product inception to launch
Product Management Playbook   product inception to launchProduct Management Playbook   product inception to launch
Product Management Playbook product inception to launch
jhassemer
 
Building Business through Minimum Viable Product Development
Building Business through Minimum Viable Product DevelopmentBuilding Business through Minimum Viable Product Development
Building Business through Minimum Viable Product Development
whiteforestconsult
 
Quick Left - Lean MVP Deck
Quick Left - Lean MVP DeckQuick Left - Lean MVP Deck
Quick Left - Lean MVP Deck
James Kenly
 

Semelhante a Build Your Own MVP - Your MVP Custom Template in 3 simple steps (20)

MVP Software Development: The Complete Guide
MVP Software Development: The Complete GuideMVP Software Development: The Complete Guide
MVP Software Development: The Complete Guide
 
MVP slideshare
MVP slideshareMVP slideshare
MVP slideshare
 
Practical Tips for Building PM Skills by Reddit Sr PM
Practical Tips for Building PM Skills by Reddit Sr PMPractical Tips for Building PM Skills by Reddit Sr PM
Practical Tips for Building PM Skills by Reddit Sr PM
 
Highest quality code in your SaaS project. Why should you care about it as a ...
Highest quality code in your SaaS project. Why should you care about it as a ...Highest quality code in your SaaS project. Why should you care about it as a ...
Highest quality code in your SaaS project. Why should you care about it as a ...
 
How to build mvp for startups highlighting the key things to take care of wh...
How to build mvp for startups  highlighting the key things to take care of wh...How to build mvp for startups  highlighting the key things to take care of wh...
How to build mvp for startups highlighting the key things to take care of wh...
 
OrangeHills - Business Design Overview
OrangeHills - Business Design OverviewOrangeHills - Business Design Overview
OrangeHills - Business Design Overview
 
MVP_ A Game-Changer for Product Success.pdf
MVP_ A Game-Changer for Product Success.pdfMVP_ A Game-Changer for Product Success.pdf
MVP_ A Game-Changer for Product Success.pdf
 
Minimal Viable Product - Final Paper
Minimal Viable Product - Final PaperMinimal Viable Product - Final Paper
Minimal Viable Product - Final Paper
 
LEARN START UP
LEARN START UPLEARN START UP
LEARN START UP
 
Benefits & Best Practices to Develop Minimum Viable Product For Startups
Benefits & Best Practices to Develop Minimum Viable Product For StartupsBenefits & Best Practices to Develop Minimum Viable Product For Startups
Benefits & Best Practices to Develop Minimum Viable Product For Startups
 
How to build a startup
How to build a startupHow to build a startup
How to build a startup
 
Product Management Playbook product inception to launch
Product Management Playbook   product inception to launchProduct Management Playbook   product inception to launch
Product Management Playbook product inception to launch
 
Product management
Product management  Product management
Product management
 
Customer Development Methodology
Customer Development MethodologyCustomer Development Methodology
Customer Development Methodology
 
Customer Development Methodology
Customer Development MethodologyCustomer Development Methodology
Customer Development Methodology
 
Building Business through Minimum Viable Product Development
Building Business through Minimum Viable Product DevelopmentBuilding Business through Minimum Viable Product Development
Building Business through Minimum Viable Product Development
 
Market Validation (Scale) (4).pdf
Market Validation (Scale) (4).pdfMarket Validation (Scale) (4).pdf
Market Validation (Scale) (4).pdf
 
[Lean starter kit] workbook ver2.7 - entrepreneurial culture center
[Lean starter kit] workbook ver2.7 - entrepreneurial culture center[Lean starter kit] workbook ver2.7 - entrepreneurial culture center
[Lean starter kit] workbook ver2.7 - entrepreneurial culture center
 
Quick Left - Lean MVP Deck
Quick Left - Lean MVP DeckQuick Left - Lean MVP Deck
Quick Left - Lean MVP Deck
 
"Lean" Product Management
"Lean" Product Management"Lean" Product Management
"Lean" Product Management
 

Mais de Techtic Solutions

Mais de Techtic Solutions (20)

The Top 5 Benefits of Engaging a Dedicated Development Team for Your Upcoming...
The Top 5 Benefits of Engaging a Dedicated Development Team for Your Upcoming...The Top 5 Benefits of Engaging a Dedicated Development Team for Your Upcoming...
The Top 5 Benefits of Engaging a Dedicated Development Team for Your Upcoming...
 
Top 5 Vital Trends in UX and Product Design for Emerging FinTech Ventures
Top 5 Vital Trends in UX and Product Design for Emerging FinTech VenturesTop 5 Vital Trends in UX and Product Design for Emerging FinTech Ventures
Top 5 Vital Trends in UX and Product Design for Emerging FinTech Ventures
 
7 Essential Tips for Building a Successful Shopify Store - Insights from D2C ...
7 Essential Tips for Building a Successful Shopify Store - Insights from D2C ...7 Essential Tips for Building a Successful Shopify Store - Insights from D2C ...
7 Essential Tips for Building a Successful Shopify Store - Insights from D2C ...
 
Shopify vs WooCommerce eCommerce Platform Migration 2023.pptx
Shopify vs WooCommerce eCommerce Platform Migration 2023.pptxShopify vs WooCommerce eCommerce Platform Migration 2023.pptx
Shopify vs WooCommerce eCommerce Platform Migration 2023.pptx
 
Building MVP with Team Augmentation
Building MVP with Team AugmentationBuilding MVP with Team Augmentation
Building MVP with Team Augmentation
 
Powerful features that drive success for health and wellness ecommerce stores
Powerful features that drive success for health and wellness ecommerce storesPowerful features that drive success for health and wellness ecommerce stores
Powerful features that drive success for health and wellness ecommerce stores
 
Top 10 Marketing Automation Tools for eCommerce Stores.pptx
Top 10 Marketing Automation Tools for eCommerce Stores.pptxTop 10 Marketing Automation Tools for eCommerce Stores.pptx
Top 10 Marketing Automation Tools for eCommerce Stores.pptx
 
Why Having the Right Tech Stack is Critical for eCommerce?
Why Having the Right Tech Stack is Critical for eCommerce?Why Having the Right Tech Stack is Critical for eCommerce?
Why Having the Right Tech Stack is Critical for eCommerce?
 
8 Factors will Drive Fintech Growth in 2021
8 Factors will Drive Fintech Growth in 20218 Factors will Drive Fintech Growth in 2021
8 Factors will Drive Fintech Growth in 2021
 
Top 12 Advantages of Laravel Framework
Top 12 Advantages of Laravel FrameworkTop 12 Advantages of Laravel Framework
Top 12 Advantages of Laravel Framework
 
10 Common Applications of Artificial Intelligence in Healthcare
10 Common Applications of Artificial Intelligence in Healthcare10 Common Applications of Artificial Intelligence in Healthcare
10 Common Applications of Artificial Intelligence in Healthcare
 
What security measures do we take when working remotely?
What security measures do we take when working remotely?What security measures do we take when working remotely?
What security measures do we take when working remotely?
 
How Techtic Implements Seamless Project Management?
How Techtic Implements Seamless Project Management?How Techtic Implements Seamless Project Management?
How Techtic Implements Seamless Project Management?
 
Facts of Software Development
Facts of Software DevelopmentFacts of Software Development
Facts of Software Development
 
How to Integrate Mobile App with Website?
How to Integrate Mobile App with Website?How to Integrate Mobile App with Website?
How to Integrate Mobile App with Website?
 
10 On-demand App Statistics to look at During COVID-19
10 On-demand App Statistics to look at During COVID-1910 On-demand App Statistics to look at During COVID-19
10 On-demand App Statistics to look at During COVID-19
 
What’s new in Laravel 7.8?
What’s new in Laravel 7.8?What’s new in Laravel 7.8?
What’s new in Laravel 7.8?
 
Laravel Vs Django, Which Backend Framework is better?
Laravel Vs Django, Which Backend Framework is better?Laravel Vs Django, Which Backend Framework is better?
Laravel Vs Django, Which Backend Framework is better?
 
Differences between Mobile Apps and Websites – Techtic Solutions
Differences between Mobile Apps and Websites – Techtic SolutionsDifferences between Mobile Apps and Websites – Techtic Solutions
Differences between Mobile Apps and Websites – Techtic Solutions
 
How to Integrate Mobile App with Website? – Techtic Solutions
How to Integrate Mobile App with Website? – Techtic SolutionsHow to Integrate Mobile App with Website? – Techtic Solutions
How to Integrate Mobile App with Website? – Techtic Solutions
 

Último

Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
WSO2
 

Último (20)

Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
Web Form Automation for Bonterra Impact Management (fka Social Solutions Apri...
 
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin WoodPolkadot JAM Slides - Token2049 - By Dr. Gavin Wood
Polkadot JAM Slides - Token2049 - By Dr. Gavin Wood
 
Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...Apidays New York 2024 - The value of a flexible API Management solution for O...
Apidays New York 2024 - The value of a flexible API Management solution for O...
 
Strategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a FresherStrategies for Landing an Oracle DBA Job as a Fresher
Strategies for Landing an Oracle DBA Job as a Fresher
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
How to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected WorkerHow to Troubleshoot Apps for the Modern Connected Worker
How to Troubleshoot Apps for the Modern Connected Worker
 
Boost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdfBoost Fertility New Invention Ups Success Rates.pdf
Boost Fertility New Invention Ups Success Rates.pdf
 
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data DiscoveryTrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
TrustArc Webinar - Unlock the Power of AI-Driven Data Discovery
 
Ransomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdfRansomware_Q4_2023. The report. [EN].pdf
Ransomware_Q4_2023. The report. [EN].pdf
 
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWEREMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
EMPOWERMENT TECHNOLOGY GRADE 11 QUARTER 2 REVIEWER
 
Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)Powerful Google developer tools for immediate impact! (2023-24 C)
Powerful Google developer tools for immediate impact! (2023-24 C)
 
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law DevelopmentsTrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
TrustArc Webinar - Stay Ahead of US State Data Privacy Law Developments
 
Corporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptxCorporate and higher education May webinar.pptx
Corporate and higher education May webinar.pptx
 
MS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectorsMS Copilot expands with MS Graph connectors
MS Copilot expands with MS Graph connectors
 
Architecting Cloud Native Applications
Architecting Cloud Native ApplicationsArchitecting Cloud Native Applications
Architecting Cloud Native Applications
 
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
Apidays Singapore 2024 - Building Digital Trust in a Digital Economy by Veron...
 
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
Emergent Methods: Multi-lingual narrative tracking in the news - real-time ex...
 
GenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdfGenAI Risks & Security Meetup 01052024.pdf
GenAI Risks & Security Meetup 01052024.pdf
 
Exploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone ProcessorsExploring the Future Potential of AI-Enabled Smartphone Processors
Exploring the Future Potential of AI-Enabled Smartphone Processors
 
Apidays Singapore 2024 - Modernizing Securities Finance by Madhu Subbu
Apidays Singapore 2024 - Modernizing Securities Finance by Madhu SubbuApidays Singapore 2024 - Modernizing Securities Finance by Madhu Subbu
Apidays Singapore 2024 - Modernizing Securities Finance by Madhu Subbu
 

Build Your Own MVP - Your MVP Custom Template in 3 simple steps

  • 1. Your MVP Custom Template in 3 simple steps. Build Your Own MVP www.techtic.com | info@techtic.com Techtic Solutions, Inc. Solution Partner
  • 2. Building MVP is Now Simple: Do-it-Yourself You Have A Brilliant Idea That Could Be Ground-breaking As Lean Startup author Eric Ries defines, “Minimum Viable Product or MVP is a version of a new product which allows a team to collect the maximum amount of validated learnings about customers with the least effort.” What Problem are you solving? Pick one persona Research your market Asses your solution with some potential clients Create some personas Know Your Market Well: A good MVP won't address all the needs for all your personas. The best thing about being part of a startup is the culture of innovation. While ideation is the nucleus to product thinking, it is a tall order to convince your investors of the viability of a product idea irrespective how much promising it may sound. So, you either take the risk of spending considerable time, effort and money to build a product, which may or may not be useful to the market. This is when the question of ‘viability’ arises. An when you talk about viability it includes the need to build product feature or features that is necessary to solve a core problem for a set of users and ensure it thrives in the market.
  • 3. MVP Development Follows a Build-Measure-Learn Process The purpose of an MVP or Minimum Viability Product is to minimize risk by authenticating your product idea, but with minimal investment. It is all about getting your assumptions fast and efficiently to the market. This is important so that you can start understanding, learning and iterating with your real users (focused persona), because targeting too many users will lead to chaos and you may miss out gauging on the viability factor. The lean startup MVP method of Build, Measure and Learn helps you to build and launch a product and work towards continually improving it as you validate (or invalidate) assumptions. MEASURE results, analyze and LEARN what users actually want to BUILD future iterations of your product to serve your customers better.
  • 4. Step-By-Step Guide To Build Your Minimum Viable Product We at Techtic have clustered the MVP development process to realize this into 3 simple yet valuable steps**: Hint: Determine the long-term goal of your MVP and write it down. The goal should be driven by the problem that needs to be solved. Or simply, why are you undertaking this project? **All of these steps should be part of your product definition for any project. Follow these steps to identify and prioritize features such that it allows you to competently outline what exactly you need so as to build a valuable and viable version of your product. Comprehend the business (market) needs Explore the opportunities Decide what features to build (based on Prioritization Matrix) 01 02 03 Step 1. Comprehend The Business Needs What Is Your Long-term Goal?
  • 5. Hint: Identify the criteria that will validate the success of the product. Please note that the success criteria can and usually are more than a single metric. What Are The Success Criteria? Hint: This simple step-by-step process will help explore and identify the opportunities for the product. And consecutively determine how the MVP can most effectively add value besides solving the pain points. [ON THE LEFT] Identify and list the Actors [ON THE RIGHT] Mention what the user needs to do to meet the goal [IN BETWEEN] Jot down all actions (jobs to be done) 01 02 03 Step 2. Explore The Opportunities Map Out The User Journeys User (Actor) Actions (Jobs) Story Ending Pet Adopter Build Profile Find a Pet Book Appointment Apply Take a pet home
  • 6. Observation: It may happen in most cases that you want to look at which user (persona) has the most jobs and focus on that user. However, note that this approach works from a logical perspective, but there are sometimes higher priorities which would need to be addressed). The features you choose for your MVP should SOLVE the problems of the persona you are building it for. But it is important to chaff the ‘needs’ from the ‘wants’. While needs refer to the (essential) features the product cannot exist without, wants are the (non-essential but good to have) features that by creating a richer user experience plays a role in convincing a user to try your product. User (Actor) Action (Jobs) Story Ending
  • 7. Pains Actions Gains Hint: Count and list the number of pains and gains for each action against the product. Assign a value to help signify the importance when it makes sense. (for instance, if a financial cost to your business is lessened due to 1 gain then it is worth 5 points, whereas a smaller gain is worth 2 points). [WRITE DOWN] The pain points for each job [WRITE DOWN] The action (job) a user completes when using the product [WRITE DOWN] The gains for each job 01 02 03 Create ‘Pain And Gain Map’ to Back Each Action Pains Actions Gains Trouble viewing appointment availability Book Appointment View available appointment and book immediately
  • 8. Observation: The above exercise lets you identify the ‘greatest potential’ you have to resolve pains and add gains. Focus on building features that address that particular area for your MVP. You can address the other areas later in the product roadmap to be added as items. Create Opportunity Statements Hint: Although there are several methods to summarize pains and gains, we prefer to follow a HOW MIGHT WE format to create the opportunity statements that will reflect the pains and gains you have identified for your product like: How might we help users find location more easily? How might we accelerate the application process? How might we make it easier to book hotels? How Might We ? How Might We ? How Might We ?
  • 9. Hint: Use your opportunity statements to finalize what features you want to build out. In this stage you need to consolidate the findings of Step 2 to define the feature sentence. If one of your ‘How might we’ questions was ‘HOW MIGHT WE accelerate the application process’, then in Step 3, you should arrive at the conclusion High Impact Low Urgency High Urgency Low Impact Debate Include in MVP Don’t Include in MVP Revisit Step 3. Decide What Features To Build Get Your ‘Prioritization Matrix’ Right
  • 10. RECOMMENDATION: Use a prioritization matrix to make the final decision on what is MUST NEED to be included in your MVP. Prioritization Matrix High ImpactDebate Include in MVP Low Urgency High Urgency Don’t Include in MVP Low Impact Revisit
  • 11. Techtic Solutions is the solution partner to a number of startups and small businesses and have been helping build MVPs for their product ideas. We make sure that your product is viably market ready and help you raise the necessary funds from angel investors and venture capital firms. Some of our most dominant MVP expertise in mobile app development is: Get in touch with us today to know more about how Techtic with their rich experience can help you give wings to your idea by building MVP for your startup. Write to us at info@techtic.com with your idea. We sign NDA for the trust you put on us. MVP FOR HEALTHCARE MVP FOR TRAVEL MVP FOR MARKETPLACE MVP FOR CHATBOT We Can Help Build Your Next ‘Successful’ MVP Techtic Solutions, Inc. 85 Broad St. New York NY 10004 | info@techtic.com | 201.793.8324 WWW.TECHTIC.COM