Taylor Kennedy

Jacksonville, Florida Area United States

Senior Manager, Optimization & Strategy

Advertising / Marketing / PR

Hi Everyone, My name is Taylor Kennedy and I am currently a Senior Manager of Optimization & Strategy at MECLABS, the parent company of Marketing Sherpa and Marketing Experiments. My daily responsibilities at MECLABS include helping Fortune 500 companies to run better and more efficient online marketing campaigns to increase their ROI and reduce waste in their online sales funnels. I specialize in project management and strategy for digital marketing campaigns, website optimization through online testing, website usability/experience, email marketing optimization, and mobile application development. Some Highlights: Online Testing & Optimization: - Conducted a channel testing campa...