How to create product in 48 hours are selection of tips from lean UX and personal experience that will help to win a hackathon. Presented @ Hacker Games 2015

1. Product in 48
hours
by Tautvydas Gylys

2. COOL!Hackathons
are so

3. How to win Hackathon?
Painful problem
&
Profitable solution

4. Team Plan
Deliver
FeedbackIterate
Pitch
Process
to prepare pitch and build demo

5. Delivery steps
1.
Frame your
idea
2.
Define user
3.
Value
proposition
4.
Product
5.
Demo

6. 1. Frame your idea: product molecule
Active people with pets
Platform to find who can take
care of your pet
Hard to arrange who will
take care, when you away
The Molecule
people
problem solution
have
addresses
use
Product name date
/ /
Active people with pets
Platform to find who can take care
of your pet
Hard to arrange who will take
care, when you away

7. 2. Define user: persona
Facts Needs & Goals
Behaviors
Persona
date
/ /
Has a cat
27 years old
Project manager at Advertising
agency
Not married / no kids
1000 Eur/mo
Asks her friends to take care of her cat
Goes abroad 2-3 times a year
Buys special treats for her cat
Goes to 3 festivals during the summer
Help taking care of her cat
Time to properly take care of her cat
Flexibility to plan her schedule
Feeling of being responsible pet owner
Ann

8. 3. Value proposition
With
can...
,
Value Proposition date
/ /
“Pet nanny”
Ann
Plan who will
take care of her
pet when she is
away

9. 4. Product: taskflow

10. 4. Product: taskflow

11. 5. Demo: prototype

12. Gather feedback
Business
Do they agree such
problem exist?
Can you make money?
Design
How to simplify product
flow?
Is presentation clear
enough?
Tech
How to make demo faster
and more reliable?

13. Deliver
FeedbackIterate

14. Timeline
Friday Saturday Sunday
Final Pitches
Team Plan Delivery Prep

15. Have fun!