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[object Object],- Mobile application - has user’s music preferences - play it in Public spaces

[object Object],-More than 10,000,000 songs - April ‘09: hits 5 billions Downloads !

[object Object],[object Object],[object Object],[object Object],[object Object]

Hobbies: Gadgets, surfing & clubbing,[object Object]

[object Object], - 0.99$ app download fee - 70$ monthly fee for Businesses - Reduced price at iTunes store

[object Object],“Music‘s Personalization will shift into ‘offline’ venues”

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Neighbourhoods and the social communities surrounding these spaces have previously provided vital networks for support (Riger and Lavrakas 1981). They have forged strong ties, fostering a sense of belonging and a feeling of security for those that exist within them (Kavanaugh and Patterson 2001). The transient and disparate nature of many current societies, means that few of these communities still exist, and few of these connections have been continued (Putnam 2001). Despite this tethering of social ties, the need for a collective communal identity remains, and the desire to belong is constant (Baumeister and Leary 1995). What is now absent in many modern societies is a means to best facilitate these human requirements and social needs. The SoundBITE application is proposed as a potential design solution that aims to encourage a more engaging social environment through interactive and mobile networking technologies. It provides a means to facilitate improved social networks within public settings, and assist in developing strong ties that might look towards recreating the now lacking community and neighbourhood interactions.

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1. ShiftyourMusic Everywhere HezITaniani, Founder at Outloudd

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