Business Model Canvas With e-commerce & have also FBA

2. E-commerce space with Amazon
What Why & How!

3. Opening intro with what & why!
Md. Monir Hosain
172 – 15 – 10013

4. What is amazon?
Amazon is an American multinational technology company
based in Seattle, Washington.
Amazon was founded by Jeff Bezos on July 5, 1994.
Now he is President, CEO & Chairman of this company.
In May 1997, the organization went public.
The company began selling music & videos in 1998, at which
time it began operations internationally by acquiring online
sellers of books in United Kingdom & Germany.
Born: January 12, 1964 (55 years)
Net worth: 109.2 billion USD
Stock price: $1,764.25
AMZN (NASDAQ)

5. Why in amazon?
Now these days Amazon focuses on e-commerce, cloud computing,
digital streaming & artificial intelligence. It is considered one of the
Big Four technology companies along with Google, Apple & Facebook.
[ So as you can see - we can get more advantage from it,
because lots of scope is present here as your comfort zone! ]

6. so this online or e-commerce platform basically provide us most important basic
fundamental factors together.
so why not we use it!

7. (How! Part - 1)
Intro about Amazon Marketplace & abstract focus on FBA
Mrinal Palit
172 – 15 – 9932

8. Amazon Marketplace
It is an e-commerce platform owned & operated by Amazon that enables third-party
sellers to sell new or used products at online marketplace. Using Amazon Marketplace
third-party sellers gain access to Amazon's customer base & Amazon expands the
offerings on its site without having to invest in additional inventory.
Items purchased on Amazon from third-party sellers are either : FBM or FBA
Fulfillment By the Merchant - is known as FBM
Fulfillment By the Amazon - is known as FBA
Here we just focus on an only FBA option, because for now its only our core concern topic!

9. FBM vs. FBA
Before jumping details
into FBA, lets look
little info between
FBM & FBA
So, What is Fulfillment by Amazon?
To keep it simple, FBA works like this:
You sell it, then Amazon ships it.

10. Abstract view of FBA
1. You send your items to Amazon to be stored in
their fulfillment centres.
2. After Amazon receives your inventory, you can
monitor it through their tracking system.
3. The customer orders your items from Amazon
(or another eCommerce platform).
4. Amazon picks and packs the sold items.
5. Amazon ships your items by method chosen by
customer & provides them tracking information.
6. They provide customer service & return
management for items.

11. (How! Part - 2)
Focus on FBA Processing & Business Model Canvas
Md. Taiseen Azam
171 – 15 – 9142

12. Details Focus in FBA
 Amazon Associate Their Name With Products
 Managing Inventory
 Storage Fees
 Pick & Pack Fees
 Weight-Handling Fees
 Long-Term Storage Fees
 Subsidized Shipping Fees
 International Shipping
 Shipping Standardization
 Preparing Items for Shipment
 Multi-Channel Fulfillment
 Alternatives to Fulfillment by Amazon
 Sales Tax Compliance

13. Abstract Online Demo E-commerce Using Amazon FBA

14. Chunking Relational Factors
. .
.
Amazon
Market Place
Product
Good
Team
.
Find the Markets Sweet Spots
Listing by the Help of Statically Customer’s Need
Product Life Cycle in Market
For the Business Accelerated Products

15. Business Model Canvas, throw Amazon for us:
(7) Key Partnerships
1. Amazon
2. Local Company
3. Investors
4. AdSense Network
Publisher
(8) Key Activities
1. Continuing
2. New Techniques (R&D)
3. Listing better products
5. Infrastructure working
reliably
(1) Value Propositions
1. Usable Good Products
2. Low Cost
3. Good Quality
4. Need as You want
5. Focus On Feedback
6. Update Support
----------------------------------------------------
7. Online Retail
8. Amazon Prime
9. FBA
(2) Customer Segments
1. Customer Globally
2. Third Parity Sellers
3. Startups & Enterprise
4. Nish Customers
(6) Key Resources
1. Man Power
2. Space Maintain
3. Business Gadgets
4. Software's Maintain
(4) Customer Relationships
1. Amazon web store
2. Social Media
3. User Group
4. Promotional Offers
5. Personalized
Recommendations
(3) Channels
1. SEO
2. FBA
3. Websites
4. Retail Stores
(9) Cost Structure
1. Amazon Inventory Charge
2. Software's Charges
3. R&D Cost
4. Marketing Cost
For Products
(5) Revenue Streams
1. Google Advertising Network
2. Revenue through Amazon
3. Commissions through partners
From Markets
Profit Canters
Market
FrontendCost Canters
Product
Backend Feasibility Desirability
Financial Viability
Our Offer
What! Who!How!
How Much!
infrastructure
customers

16. Thank You!