2. Open Innovation
The central idea behind open innovation is that in a
world of widely distributed knowledge, companies
cannot afford to rely entirely on their own research,
but should instead buy or license processes or
inventions (e.g. patents) from other companies.
In addition, internal inventions not being used in a
firm's business should be taken outside the company
(e.g., through licensing, joint ventures, spin-offs)
7. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Develop
New ideas
8. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Develop
New ideas
9. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Develop
New ideas
10. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Develop
New ideas
Technology
Licensing
IN
11. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Develop
New ideas
Technology
Licensing
IN
12. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Prototypes
and
Production
Develop
New ideas
Technology
Licensing
IN
13. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Prototypes
and
Production
IP
Licensing
IN
IP
Licensing
OUT
Develop
New ideas
Technology
Licensing
IN
14. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Prototypes
and
Production
IP
Licensing
IN
IP
Licensing
OUT
Develop
New ideas
Technology
Licensing
IN
15. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Prototypes
and
Production
IP
Licensing
IN
IP
Licensing
OUT
Product
brought
to market
Develop
New ideas
Technology
Licensing
IN
16. Open Innovation
Idea Generation Selection Execution Commercialization
Ideas and
innovations
from inside the
organisation
patents and
innovations
from outside the
organisation
Select
Successful
Ideas
Prototypes
and
Production
IP
Licensing
IN
IP
Licensing
OUT
Product
brought
to market
Technology
Spin-offs
Develop
New ideas
Technology
Licensing
IN