2. Brandisthesetofexpectations,memories,
storiesandrelations.All,asaperceived
givenpromise.
borrowmybrain.eu
Brands and their Stories should secure some of the below targets...
Secure psychological motivations
Bring-in new customers
Attract better Customers
Command a premium price
Streamline online sales funnels
Strong against (crisis) attacks
Increase the value of the business
Stay afloat in a stagnant economy
Boost employee engagement and productivity
Shine-through in the media/social clutter
Decrease overall marketing costs
Has a purpose/Gives back and they know
3. We'talk'Brands&Stories
borrowmybrain.eu
You have a Brand in there somewhere
...Maybe it’s broken. Maybe it’s lost in the room behind boxes and the
day-to-day things you do. Or a little dusty. We’ll find it. We’ll dust it off.
We’ll move the boxes around. We’ll help you fix it. Polish it. Make it
ready for the next 20-years of Industries & Digital Transformation.
4. HowcanwehelpyourBrandstand-out?
borrowmybrain.eu
Brand Navigation services
We advise, strategize, plan, and work for Brands.
In every project, review, or plan you share with us, in-turn,
we advise by connecting Audiences, Emotions, Growth.
We see Branding, Storytelling, and Digital as one equation.
As the one expression that people get, or reject.
We are strategic, but we only express in creative Consumer
ways. We tell the brutal truths for your Brand. What works
and what should be improved.
Because we love Brands, and because we're not a slave of
monthly revenue.
Hourly advisory sessions:
BRAND STRATEGY REVIEW
VALUE PROPOSITION CANVAS
REVIEW YEARLY ACTIVITY PLANS
CREATIVE WAYS-IN
BRIEFING DOCTORS
Workshops:
BRAND FOUNDATION PLANNING
BRAND CARDS
BLUE OCEANS STRATEGIES
INSIGHT MINING & BRIEFING
BRAND AMBASSADORS TRAINING
5. IsyourBrandstoryclearandinspiring?
borrowmybrain.eu
Brand Storytelling services
We advise, strategize, and write as your Brand should have.
Today, from paid ads to own media and Content marketing,
Brands 'drown' in clutter (5.000 messages/day).
So, is your story a complete picture of facts, feelings and
interpretations, shared right by you, your customers, and
the public? In-store, on-line, in an event?
We infuse your Brand expressions with Storytelling. We're
not juniors and we command mastery of language formats
in channel-agnostic ways.
This is why we deliver signature narratives that can be
developed long-term by you and your agency.
Hourly advisory sessions:
COMMUNICATION STRATEGIES
MESSAGING & PR STORIES
AD/PR/CREATIVE CONCEPTS
SOCIAL MEDIA & BLOGGING THEMES
SOCIAL SCRIPTS WRITING
Workshops:
CRISIS PREPAREDNESS
COMPANY ISSUES TRAINING
STORYTELLING & SPEAKER TRAINING
PERFECT PITCH TRAINING
INTERNAL & CHANGE COMMUNICATION
6. DoyouronlineConsumerscomeback?
borrowmybrain.eu
Brand Digital services
You now take your entire business online, or you make an
e-shop or redesign your website. Wait!
Before you throw away money to the various providers,
let's plan together your ‘online story’ and what acquisition
and retention content and techniques you need.
Digital success is never by a mere chance, but is the result
of Brand forces working together in a click.
No, we're not developers. We're not social media 23-yrs
experts or Influencers. We aren't selling WordPress
themes. We have our own online business and we're so
experienced to know what's needed before development.
Hourly advisory sessions:
DIGITAL STRATEGY REVIEW
BUSINESS BLOGGING
DIGITAL MESSAGING SCRIPTS
INBOUND & CONTENT ADVISORY
WEB / UX
GO ONLINE CANVAS
7. InnovativeServicedesignthinking
borrowmybrain.eu
We love Brands, really!
We look only to Brand foundations. They aren’t the focal
point today. This is why targets are very hard to reach...
We charge for one hour.
Makes you think "why do we pay thousands per month, and
we don't hear such views?" We're transparent and ethical.
One hour for consulting, or per hour content writing.
We don't care for big budgets.
Skyscrapers, big agencies, luxury offices and OpEx don't
create great Ideas. People do. We're not an Agency.
There's no B2B, B2C, Online anymore
Our Ideas work in Corporate, Paid, Customer sales, Crisis,
PR/Ad, Digital. All is Brand. All unlock Insights.
We help you see Customer journeys
We talk for true Insights (even the tough ones...), people
issues, and Customer habits to help you plan and activate.
Hourly, 1-2-1 sessions or bespoke workshops
We advice on-call, ad-hoc for Brand & Storytelling critical
projects, a yearly plan, or a Brief. We don't prolong our service,
so as to charge more. Answers & suggestions immediately.