OroCRM is the new Open Source CRM founded by previous Magento Co-Founder and employees. This CRM integrates itself really good with Magento without lots of work.

1. -
Le duo gagnant ?
MageConf 2014
Sylvain Rayé | @sylvainraye | sylvain.raye@diglin.com

2. ZEND
FRAMEWORK

3. Sylvain Rayé

5. Oro Team
Jary Carter
CEO - Co-founder
Yoav Kutner
CTO - Co-founder
Dima Soroka
VP Engineering

6. Technology Stack
Symfony2
OroCRM
OroPlatform
JQuery NodeJS Bootstrap
Twig …
Apache/Nginx/PHP/MySQL/PostgreSQL

7. • Symfony 2 - July 2011
• 1 millions downloads / month
• > 2000+ Bundles
• > 800 developers participate to core development
• > 150 000 developers
• LTS 4 years / BC promises

9. • Fully localizable and
translatable
• System Help and Tooltips
• Productivity Tools (Calendar,
Notes, Tasks, Pinbar etc)
• Flexible Workflow Engine
(FWE)
• Automated Processes
• REST and SOAP API’s
• Users, Groups, and Role
• Management with ACL
• Real Time User Notifications
• Widgets
• Data Grids
• Report Engine
• Import/Export CSV data
• Flexible Entities with Dynamic
Attributes

10. Interface

11. Grid

12. ACL

13. Workflow

14. Extend Entities

15. Report

16. /api/doc

18. • Contact and Address Book Management
• Accounts Management and Merging
• Lead / Opportunity Management
• Customer Segmentation
• Marketing campaigns management
• Multiple Customer Channel Management
• Case management
• Campaign code tracking
• Tracking user behavior on Websites
• Embedded Web Forms
• Magento, Zendesk, MailChimp Integrations, …

19. (very) Quick Start OroCRM
curl -s https://getcomposer.org/installer | php
git clone http://github.com/orocrm/crm-application.git
composer.phar install --prefer-dist --no-dev
php app/console oro:crm:install --env=prod
Via CLI: raise your PHP memory to 728MB

20. OroCRM / Symfony 2 folder structure

23. OroCRM Bridge
MagentoConnect.com/orocrm-bridge.html
modman clone https://github.com/orocrm/magento-orocrm-bridge.git

24. Create API User/Role for OroCRM
• Create new API Role
Menu System > Webservices > SOAP/XML – RPC – Roles with a Role
« OroCRM » with ALL resources access
• Create new API User
Menu System > Webservices > SOAP/XML – RPC – Users, set
username & API Key (password) the role « OroCRM »

25. Menu System > Configuration > Admin

26. Create Order

27. OroCRM Configuration 1/2

28. OroCRM Configuration 2/2

29. Manual / Auto Sync
php app/console oro:cron

30. Et on fait quoi avec tout ça?

31. -
Le duo gagnant ?
MageConf 2014
Sylvain Rayé | @sylvainraye | sylvain.raye@diglin.com