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- 1. IS THE NEW TREND Sylvia Li Film 260Credit to: Google
- 3. https://maximizesocialbusiness.com/2017s-new-big-trend-china-social-media-live-streaming-25270/ Live streaming is broadcasting video content in real-time. It’s often used to share events, but it’s starting to mature and diversify in China. — Olivier Verot
- 4. Credit to: BM Custom Furniture/ Flicker Social media platforms have already been successfully used for social good, for organizing community activism, empowering citizens, and for coordinating in emergency situations.
- 5. Credit to: Quora Twitter and Facebook, have been slowly rolling out but heavily promoting new features and products around live streaming. — Eleonora Israele WHY?
- 6. Major social networks have been adding live streaming functionalities to drive revenue and strengthen their hold on social media users. — Eleonora Israele Credit to : Hire Influence
- 7. By onlyyouqj/ Freepik HOWEVER, It’s a new type of multicommunicating!
- 8. Credit to: Karel Boonzaaijer and Pierre Mazaraic/ Flicker Multicommunicating is more complicated than multitasking because, instead of juggling tasks, you are juggling people. It’s important to gauge what is acceptable in different corporate cultures and among specific colleagues. — By Eichler, Leah
- 9. Credit to: tubefilter The service is sufficiently powerful. With the Facebook Live API, you can stream from high-quality cameras and integrate with existing workflows. The main upside of streaming live on Facebook is the built-in audience. If you’ve invested time in building a social media following, it’s a no-brainer.
- 10. Google’s video platform detailed all the new video formats it was pursuing, including Credit to: Digital Trends
- 11. Our Dangerous Obsession with External Recognition 1. We distance ourselves from the fundamental growth engine of our careers. 2. We misallocate our time and attention. 3. We alienate critical nodes in our professional networks. Credit to: Google
- 12. According to a survey by Brandlive, 44% of businesses have already tried video live streaming in the past 12 months, and 20% are planning to get in the action in the months ahead. — tubular insights
- 13. 46% of China’s internet population has used a live streaming app. —Olivier Verot Credit to: DaCast
- 14. Credit to: Ross Lovegrove/ Flicker “Welcome to a new era of work, where your future depends on being a signal in the noisy universe of human capital. In order to achieve this, you will need to master three things: self-branding, entrepreneurship, and hyperconnectivity.”
- 15. A real business for web celebrities Credit to: letzgro Another less well-known internet celebrity, Huo Qiu, quotes a minimum of US$295 per hour. For internet celebrities, e-commerce live streaming offers a very lucrative source of income. One hour of live streaming for a brand will bring Tan Yuanwu (a 34-year-old beauty blogger) at least US $443. — Olivier Verot
- 16. “It’s so hard to resist the life that the social-media machine has created for us, one in which we are both consumer and producer, sharing generously of our own creative energy and expending our attention in a self- nourishing loop, from which someone else - Google, Facebook, Apple - plucks the profit.” −− By Anderssen, Erin −− BrickinNick/ Flicker
- 17. Credit to: David L. Merin In many ways, e-commerce live streaming shows are simply a new generation of ads: infomercials. But since everything is live, audience members can interact with the influencer, who can charm the audience to purchase more. — Olivier Verot
- 18. Credit to: Weston Premium Woods In 2015, YouTube generated more than $9B in revenue. It sees more than 4 billion daily views and has more than 1 billion users worldwide. —Eleonora Israele
- 19. Credit to: Binalogue/ Flicker The average adult consumes more than five hours of video per day and more than one hour is on digital devices. However, the number of people and brands creating these videos that everyone is watching is still a small fraction compared to those who are watching. Live streaming changes all of that. —Eleonora Israele
- 20. Course Reading: Anderssen, Erin. "CRUSHED". Search-Proquest-Com.Proxy.Queensu.Ca, 2014, https://search-proquest- com.proxy.queensu.ca/docview/1511086003/fulltext/883CFB146C054004PQ/1?accountid=6180. Chamorro-Premuzic, Tomas. "The Future Of You". Harvard Business Review, 2017, https://ereserves.library.queensu.ca/ ares/ares.dll?Action=10&Type=10&Value=58007. Eichler, Leah. "Sorry To Be Rude, But My Phone Needs Me". Search-Proquest-Com.Proxy.Queensu.Ca, 2017, https://search- proquest-com.proxy.queensu.ca/docview/1811425809?accountid=6180. Gulati, Daniel. "Our Dangerous Obsession With External Recognition". Harvard Business Review, 2017, https://hbr.org/ 2013/12/our-dangerous-obsession-with-external-recognition. S. Bresciani and A. Schmeil, "Social media platforms for social good," 2012 6th IEEE International Conference on Digital Ecosystems and Technologies (DEST), Campione d'Italia, 2012, pp. 1-6. doi: 10.1109/DEST.2012.6227944 Outside Reading: "Comparing Youtube Live And Facebook Live With Pro Video Streaming Platforms". Dacast, 2017, https://www.dacast.com/ blog/comparing-youtube-live-and-facebook-live-with-pro-video-streaming/. "Live Stream The Future Of Social Media - Business.Com". Business.Com, 2017, https://www.business.com/articles/why-live- streaming-is-the-future-of-social-media/. "Live Streaming Vs Video On Demand: Brands Need Both". Tubular Insights, 2017, https://tubularinsights.com/live- streaming-vs-video-on-demand/. Shah, Saqib. "Look Out, Facebook! Youtube Finally Lets You Live-Stream Videos". Digital Trends, 2017, https:// www.digitaltrends.com/mobile/youtube-mobile-live-streaming/. Verot, Olivier. "Big Trend In China Social Media: Live Streaming". Maximize Social Business, 2017, https:// maximizesocialbusiness.com/2017s-new-big-trend-china-social-media-live-streaming-25270/.
- 22. IMAGES BELOW USED ARE TAKEN FROM FLICKER AND HAVE CREATIVE COMMONS LICENSES Mutations-Créations Expositions: https://www.flickr.com/photos/touristos/34087864394/in/photolist-UqJFLS-UNKcJD-UzDX4A-UHP2fR-TWedtU- V6wTD2-UNrVKL-UCAnU1-V24HN4-UZjcmu-TP7Uuw-TZ7m2p-TAMU5c-UA2dzN-TPiGFP-UR8nn6-UD9X29-TPDAaU-VdPGaz-UR8naT- TPiHbg-TPiGQg-VdHep2-UR8nek-UQStza-TStp11-UD9XgC-UA8zdk-TyrQ8s-UQSudV-UR8njF-UTp4x4-Ujvzhk-UQSrQt-UQSsjV-TeBJmm- TBjo3g-UjwcKk-UspSRh-TW2J57-Ujw7Xe-Ujvarz-UR8nSV-UjvtmT-TeBJww-UQEkeJ-Uw2FEt-TLna1W-TyrQfG-UQSrWF/ Social Media Logos: https://www.flickr.com/photos/nickdm/33244121110/in/photolist-SDENZU-TsHphr-9YEKTo-pDCvVm-8FSH1y-UEd5Vp-9RcAT- FgasVC-6tYvUK-UATyJg-Syfi5z-8WnyVB-TXRNrw-7HV5gq-4UC6M7-g5jTWF-fVPCzV-cknJS1-e1HpQq-SrcZpG-7mrS54- Ujaafw-7arjd6-8VPUQK-nyDvzG-9aK8AQ-7mrS6a-8ACNPF-dyxsH5-6hxAaJ- agpzgN-8AFTBb-8AFTXQ-4uG5C1-8ACNo4-7hDpFP-8ACNMi-8AFTCG-bshvHA-S7w8UL-digKDF-8ACP4T-8ACNRv- eaRL9j-8ACNTk-8ACNKv-8AFSJo-8ACNjX-98eeX8-5sMyLr 2017 Recycled Rubber Photoshoot: https://www.flickr.com/photos/davidlmerin/34515550240/in/photolist-UqJFLS-UNKcJD-UzDX4A-UHP2fR- TWedtU-V6wTD2-UNrVKL-UCAnU1-V24HN4-UZjcmu-TP7Uuw-TZ7m2p-TAMU5c-UA2dzN-TPiGFP-UR8nn6-UD9X29-TPDAaU-VdPGaz- UR8naT-TPiHbg-TPiGQg-VdHep2-UR8nek-UQStza-TStp11-UD9XgC-UA8zdk-TyrQ8s-UQSudV-UR8njF-UTp4x4-Ujvzhk-UQSrQt-UQSsjV- TeBJmm-TBjo3g-UjwcKk-UspSRh-TW2J57-Ujw7Xe-Ujvarz-UR8nSV-UjvtmT-TeBJww-UQEkeJ-Uw2FEt-TLna1W-TyrQfG-UQSrWF/ Weston Premium Woods: https://www.flickr.com/photos/150712663@N07/33867911243/in/photolist-UqJFLS-UNKcJD-UzDX4A-UHP2fR-TWedtU- V6wTD2-UNrVKL-UCAnU1-V24HN4-UZjcmu-TP7Uuw-TZ7m2p-TAMU5c-UA2dzN-TPiGFP-UR8nn6-UD9X29-TPDAaU-VdPGaz-UR8naT- TPiHbg-TPiGQg-VdHep2-UR8nek-UQStza-TStp11-UD9XgC-UA8zdk-TyrQ8s-UQSudV-UR8njF-UTp4x4-Ujvzhk-UQSrQt-UQSsjV-TeBJmm- TBjo3g-UjwcKk-UspSRh-TW2J57-Ujw7Xe-Ujvarz-UR8nSV-UjvtmT-TeBJww-UQEkeJ-Uw2FEt-TLna1W-TyrQfG-UQSrWF/ Binareel 2017: https://www.flickr.com/photos/binalogue/34686497751/in/photolist-UqJFLS-UNKcJD-UzDX4A-UHP2fR-TWedtU-V6wTD2-UNrVKL- UCAnU1-V24HN4-UZjcmu-TP7Uuw-TZ7m2p-TAMU5c-UA2dzN-TPiGFP-UR8nn6-UD9X29-TPDAaU-VdPGaz-UR8naT-TPiHbg-TPiGQg-VdHep2- UR8nek-UQStza-TStp11-UD9XgC-UA8zdk-TyrQ8s-UQSudV-UR8njF-UTp4x4-Ujvzhk-UQSrQt-UQSsjV-TeBJmm-TBjo3g-UjwcKk-UspSRh- TW2J57-Ujw7Xe-Ujvarz-UR8nSV-UjvtmT-TeBJww-UQEkeJ-Uw2FEt-TLna1W-TyrQfG-UQSrWF/ BM Custom Furniture: https://www.flickr.com/photos/bmcustomfurniture/34659540045/in/photolist-UqJFLS-UNKcJD-UzDX4A-UHP2fR-TWedtU- V6wTD2-UNrVKL-UCAnU1-V24HN4-UZjcmu-TP7Uuw-TZ7m2p-TAMU5c-UA2dzN-TPiGFP-UR8nn6-UD9X29-TPDAaU-VdPGaz-UR8naT- TPiHbg-TPiGQg-VdHep2-UR8nek-UQStza-TStp11-UD9XgC-UA8zdk-TyrQ8s-UQSudV-UR8njF-UTp4x4-Ujvzhk-UQSrQt-UQSsjV-TeBJmm- TBjo3g-UjwcKk-UspSRh-TW2J57-Ujw7Xe-Ujvarz-UR8nSV-UjvtmT-TeBJww-UQEkeJ-Uw2FEt-TLna1W-TyrQfG-UQSrWF Pastoe Vision Elements: https://www.flickr.com/photos/pastoe/4192472290/in/photolist-JQs8HW-E6QFJw-7otvX1-7PEbH3-FT7SSJ-ezppNH- DU2LnU-7HKrst-qK2rj9-3bXbtp-RXessW-nmz1tP-3dvsaw-BTucWA-QY9mez-fqBpx4-s9F8KH-q3WMGk-ra9kU-dZWM9y-UC77Ad-a8ZxcU- rwYwfr-bLF734-8vPN3D-7JpdYb-9qZRYp-TtYPrY-nvBNL-2SS4kn-cEKkT-UXXKWr-4qrrY9-48Rq6w-tUESh9-SLD7AH-91G7hi-or21y- NwPawp-4YTKxX-5xihRs-rzhqHt-SpVcVb-5QECDF-p3EM7K-9uFdRX-9vfQDc-st1GRA-7d5YJh-8jYoAL