This is the October 2010 edition of the Luckie-produced Generational News & Views newsletter. It takes a quick topical look into the lives of Baby Boomers, Gen Xers and Gen Y. For more information, please visit www.luckie.com

1. October 2010

2. VOLUME 6 ://: ISSUE 10
OCTOBER 29, 2010
AARP ENGAGES MEMBERS WITH FOUR NEW APPS
WE’LL BE FINE IN RETIREMENT?
BOOMERS:
POPULATION:
GENERATIONAL INSIGHT:

3. PUBLIC TV PROJECT AIMS TO ATTRACT BOOMERS
STRESSED OUT BOOMERS STRUGGLE WITH ADDICTION
BOOMERS AHEAD OF THE
TECH CURVE WHERE IT
COUNTS: THEIR WALLETS

4. SPAGHETTI TACOS: SILLY ENOUGH FOR YOUNG EATERS
VEGGIE BOT SLICES AND DICES FOOD INTO FUN
GENERATION X:
POPULATION:
GENERATIONAL INSIGHT:

5. HUGGABLE CASE KEEPS IPHONES SAFE FROM KIDS
SARA LEE DELI MAKES A LUNCHTIME CHALLENGE
GEN X COMES CLEAN WITH
ONLINE DATING

6. AMAZON OPENS PAMPERS WEBSTORE IN FACEBOOK
MILLENNIAL MEN GET A MAGAZINE OF THEIR OWN
GENERATION Y:
POPULATION:
GENERATIONAL INSIGHT:

7. CORONA LIGHT PUTS FACES IN TIMES SQUARE
MILLENNIALS SPARK A NEW SWING DANCE REVIVAL
EXTERNAL VALIDATION
DRIVES GEN Y PURCHASES