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Advertising Agency

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Steve Raybould
Steve Raybould

An outline of the structure of the 'full service' advertising agency

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The Advertising Agency
The ‘Full Service’ Advertising Agency ,[object Object],[object Object],[object Object],[object Object],[object Object]
1: Account Handling ,[object Object],[object Object],[object Object],[object Object]
1: Account Handling Key roles: ,[object Object],[object Object],[object Object]
Account Director ,[object Object],[object Object],[object Object],[object Object]
Account Planner ,[object Object],[object Object],[object Object]
Account Manager or Account Executive ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
2: The Creative Department ,[object Object],[object Object],[object Object]
The Creative Director ,[object Object],[object Object],[object Object],[object Object]
The Creative Team ,[object Object],[object Object],[object Object],[object Object],[object Object]
The Media Department ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
The Production Department ,[object Object],[object Object],[object Object],[object Object]
Other Marketing Services ,[object Object],[object Object],[object Object],[object Object],[object Object]

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