SlideShare uma empresa Scribd logo
1 de 14
spf stalker A conceptual design by  Stephanie Carter and Yin Yin Wu Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu   Design Challenge To develop a technology to encourage SPF lip balm use  Time limit: 2 weeks- April 17-29, 2010
spf stalker ,[object Object],[object Object],[object Object],Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu   ,[object Object],Curiosity + Facebook Pictures + Email reminders= a compelling message
User Description ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
How the spf stalker finds you… Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
Prototype of spf stalker Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu   Step 1: Post picture/ funny message on facebook  Step 3: Facebook notifies the user that they have been tagged in a photo Step 4: User logs into facebook and sees the message! Step 2: Tag the user in the photo
Features/Functionality ,[object Object],[object Object],[object Object],[object Object],Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
Theoretical Justifications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
User Testing Design Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
Shortcomings of Design Potential Shortcomings Facebook images are a novelty that don’t translate to behavioral change Limited to users who are familiar with facebook Wearing SPF lip balm will not lead to sunscreen use Personalization of facebook is difficult to scale Design Response Facebook apps such as Causes have shown that activities on facebook can translate to actual behavior change Facebook demographic is rapidly expanding. Reminders also sent as text messages Habit creation starts with a small behavioral change The personalization is key to the effectiveness of the message. We target fewer users, but with greater yield Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
Expansion - What else is possible? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
Next Steps in Design Process ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu   Evaluation of Design Project How well does the idea reflect concepts from class? 0 1 2 3 4 5 6 7 How well does the design match the design brief? 0 1 2 3 4 5 6 7 How viable/convincing is the proposed solution? 0 1 2 3 4 5 6 7
Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu   Evaluation continued… How well could this solution scale to reach many? 0 1 2 3 4 5 6 7 How well does this document communicate? 0 1 2 3 4 5 6 7 Bonus Points How insightful is the proposed solution? 0 1 2 3 4 5 6 7
Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu   Additional Comments: Overall remarks or additional comments here

Mais conteúdo relacionado

Destaque

VeggieMagic - How mobile phones can promote vegetable consumption
VeggieMagic - How mobile phones can promote vegetable consumptionVeggieMagic - How mobile phones can promote vegetable consumption
VeggieMagic - How mobile phones can promote vegetable consumption
Stephanie Carter
 
Health Behavior: Designing for Persuasive Behavior Change
Health Behavior: Designing for Persuasive Behavior ChangeHealth Behavior: Designing for Persuasive Behavior Change
Health Behavior: Designing for Persuasive Behavior Change
Stephanie Carter
 

Destaque (8)

Protecting Users from Fraud
Protecting Users from FraudProtecting Users from Fraud
Protecting Users from Fraud
 
VeggieMagic - How mobile phones can promote vegetable consumption
VeggieMagic - How mobile phones can promote vegetable consumptionVeggieMagic - How mobile phones can promote vegetable consumption
VeggieMagic - How mobile phones can promote vegetable consumption
 
Authentication & Reputation, Adding Business Value In The Real World
Authentication & Reputation, Adding Business Value In The Real WorldAuthentication & Reputation, Adding Business Value In The Real World
Authentication & Reputation, Adding Business Value In The Real World
 
SPF - Sender Policy Framework
SPF - Sender Policy FrameworkSPF - Sender Policy Framework
SPF - Sender Policy Framework
 
spf stalker
spf stalkerspf stalker
spf stalker
 
The Sequence of Habit Formation for Acne.org's Regimen
The Sequence of Habit Formation for Acne.org's RegimenThe Sequence of Habit Formation for Acne.org's Regimen
The Sequence of Habit Formation for Acne.org's Regimen
 
Health Behavior: Designing for Persuasive Behavior Change
Health Behavior: Designing for Persuasive Behavior ChangeHealth Behavior: Designing for Persuasive Behavior Change
Health Behavior: Designing for Persuasive Behavior Change
 
What You Need to Know About Email Authentication
What You Need to Know About Email AuthenticationWhat You Need to Know About Email Authentication
What You Need to Know About Email Authentication
 

Semelhante a spf stalker concept- draft 2

Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)
alanv
 
Conceptual design floresmcdaniel
Conceptual design   floresmcdanielConceptual design   floresmcdaniel
Conceptual design floresmcdaniel
tanyaflores
 
Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)
alanv
 
Sunscreen project second version
Sunscreen project second versionSunscreen project second version
Sunscreen project second version
Alexander Muller
 
Sunscreen Conceptual Design
Sunscreen Conceptual DesignSunscreen Conceptual Design
Sunscreen Conceptual Design
Max Zamkow
 
Sunscreen conceptual design
Sunscreen conceptual designSunscreen conceptual design
Sunscreen conceptual design
Nicole Fernandez
 
Conceptual design challenge 1 20100416
Conceptual design challenge 1 20100416Conceptual design challenge 1 20100416
Conceptual design challenge 1 20100416
plerntee
 
Conceptual design challenge 1_Tee v2 20100416
Conceptual design challenge 1_Tee v2 20100416Conceptual design challenge 1_Tee v2 20100416
Conceptual design challenge 1_Tee v2 20100416
guest8d69c1
 
Conceptual design challenge 1 20100413
Conceptual design challenge 1 20100413Conceptual design challenge 1 20100413
Conceptual design challenge 1 20100413
plerntee
 
CS 377 Project 1 Conceptual Design [Updated]
CS 377 Project 1 Conceptual Design [Updated]CS 377 Project 1 Conceptual Design [Updated]
CS 377 Project 1 Conceptual Design [Updated]
Andrew Hershberger
 
Conceptual design sunscreen_allenby_v2
Conceptual design sunscreen_allenby_v2Conceptual design sunscreen_allenby_v2
Conceptual design sunscreen_allenby_v2
kristyallenby
 
ConceptualDesign_dailySunscreen
ConceptualDesign_dailySunscreenConceptualDesign_dailySunscreen
ConceptualDesign_dailySunscreen
Lily Cheng
 
Check In... To Better Health!
Check In... To Better Health!Check In... To Better Health!
Check In... To Better Health!
Cristina Cordova
 
20100413 Younger Looking Hands Conceptual Design
20100413 Younger Looking Hands Conceptual Design20100413 Younger Looking Hands Conceptual Design
20100413 Younger Looking Hands Conceptual Design
marathonjp
 
Sunscreen conceptual design (part 2)
Sunscreen conceptual design (part 2)Sunscreen conceptual design (part 2)
Sunscreen conceptual design (part 2)
Nicole Fernandez
 
CS 377 Project 1 Conceptual Design [Original]
CS 377 Project 1 Conceptual Design [Original]CS 377 Project 1 Conceptual Design [Original]
CS 377 Project 1 Conceptual Design [Original]
Andrew Hershberger
 
Savior Skin Template
Savior Skin TemplateSavior Skin Template
Savior Skin Template
MarcMooney
 

Semelhante a spf stalker concept- draft 2 (20)

Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)
 
Conceptual design floresmcdaniel
Conceptual design   floresmcdanielConceptual design   floresmcdaniel
Conceptual design floresmcdaniel
 
Sunscreen Project
Sunscreen ProjectSunscreen Project
Sunscreen Project
 
Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)Sunscreen (Conceptual Design)
Sunscreen (Conceptual Design)
 
Sunscreen project second version
Sunscreen project second versionSunscreen project second version
Sunscreen project second version
 
Sunscreen Conceptual Design
Sunscreen Conceptual DesignSunscreen Conceptual Design
Sunscreen Conceptual Design
 
Sunscreen conceptual design
Sunscreen conceptual designSunscreen conceptual design
Sunscreen conceptual design
 
Conceptual design challenge 1 20100416
Conceptual design challenge 1 20100416Conceptual design challenge 1 20100416
Conceptual design challenge 1 20100416
 
Conceptual design challenge 1_Tee v2 20100416
Conceptual design challenge 1_Tee v2 20100416Conceptual design challenge 1_Tee v2 20100416
Conceptual design challenge 1_Tee v2 20100416
 
Conceptual design challenge 1 20100413
Conceptual design challenge 1 20100413Conceptual design challenge 1 20100413
Conceptual design challenge 1 20100413
 
Conceptual Design Challenge 1_Tee_ 20100413
Conceptual Design Challenge 1_Tee_ 20100413Conceptual Design Challenge 1_Tee_ 20100413
Conceptual Design Challenge 1_Tee_ 20100413
 
DailySunscreen - Update
DailySunscreen - UpdateDailySunscreen - Update
DailySunscreen - Update
 
CS 377 Project 1 Conceptual Design [Updated]
CS 377 Project 1 Conceptual Design [Updated]CS 377 Project 1 Conceptual Design [Updated]
CS 377 Project 1 Conceptual Design [Updated]
 
Conceptual design sunscreen_allenby_v2
Conceptual design sunscreen_allenby_v2Conceptual design sunscreen_allenby_v2
Conceptual design sunscreen_allenby_v2
 
ConceptualDesign_dailySunscreen
ConceptualDesign_dailySunscreenConceptualDesign_dailySunscreen
ConceptualDesign_dailySunscreen
 
Check In... To Better Health!
Check In... To Better Health!Check In... To Better Health!
Check In... To Better Health!
 
20100413 Younger Looking Hands Conceptual Design
20100413 Younger Looking Hands Conceptual Design20100413 Younger Looking Hands Conceptual Design
20100413 Younger Looking Hands Conceptual Design
 
Sunscreen conceptual design (part 2)
Sunscreen conceptual design (part 2)Sunscreen conceptual design (part 2)
Sunscreen conceptual design (part 2)
 
CS 377 Project 1 Conceptual Design [Original]
CS 377 Project 1 Conceptual Design [Original]CS 377 Project 1 Conceptual Design [Original]
CS 377 Project 1 Conceptual Design [Original]
 
Savior Skin Template
Savior Skin TemplateSavior Skin Template
Savior Skin Template
 

Último

1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
QucHHunhnh
 
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
ssuserdda66b
 

Último (20)

Holdier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdfHoldier Curriculum Vitae (April 2024).pdf
Holdier Curriculum Vitae (April 2024).pdf
 
Unit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptxUnit-IV; Professional Sales Representative (PSR).pptx
Unit-IV; Professional Sales Representative (PSR).pptx
 
Understanding Accommodations and Modifications
Understanding  Accommodations and ModificationsUnderstanding  Accommodations and Modifications
Understanding Accommodations and Modifications
 
Application orientated numerical on hev.ppt
Application orientated numerical on hev.pptApplication orientated numerical on hev.ppt
Application orientated numerical on hev.ppt
 
Key note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdfKey note speaker Neum_Admir Softic_ENG.pdf
Key note speaker Neum_Admir Softic_ENG.pdf
 
Graduate Outcomes Presentation Slides - English
Graduate Outcomes Presentation Slides - EnglishGraduate Outcomes Presentation Slides - English
Graduate Outcomes Presentation Slides - English
 
1029 - Danh muc Sach Giao Khoa 10 . pdf
1029 -  Danh muc Sach Giao Khoa 10 . pdf1029 -  Danh muc Sach Giao Khoa 10 . pdf
1029 - Danh muc Sach Giao Khoa 10 . pdf
 
Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)Accessible Digital Futures project (20/03/2024)
Accessible Digital Futures project (20/03/2024)
 
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
Explore beautiful and ugly buildings. Mathematics helps us create beautiful d...
 
General Principles of Intellectual Property: Concepts of Intellectual Proper...
General Principles of Intellectual Property: Concepts of Intellectual  Proper...General Principles of Intellectual Property: Concepts of Intellectual  Proper...
General Principles of Intellectual Property: Concepts of Intellectual Proper...
 
Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024Mehran University Newsletter Vol-X, Issue-I, 2024
Mehran University Newsletter Vol-X, Issue-I, 2024
 
Unit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptxUnit-IV- Pharma. Marketing Channels.pptx
Unit-IV- Pharma. Marketing Channels.pptx
 
ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.ICT role in 21st century education and it's challenges.
ICT role in 21st century education and it's challenges.
 
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
TỔNG ÔN TẬP THI VÀO LỚP 10 MÔN TIẾNG ANH NĂM HỌC 2023 - 2024 CÓ ĐÁP ÁN (NGỮ Â...
 
Single or Multiple melodic lines structure
Single or Multiple melodic lines structureSingle or Multiple melodic lines structure
Single or Multiple melodic lines structure
 
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdfVishram Singh - Textbook of Anatomy  Upper Limb and Thorax.. Volume 1 (1).pdf
Vishram Singh - Textbook of Anatomy Upper Limb and Thorax.. Volume 1 (1).pdf
 
FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024FSB Advising Checklist - Orientation 2024
FSB Advising Checklist - Orientation 2024
 
ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701ComPTIA Overview | Comptia Security+ Book SY0-701
ComPTIA Overview | Comptia Security+ Book SY0-701
 
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptxBasic Civil Engineering first year Notes- Chapter 4 Building.pptx
Basic Civil Engineering first year Notes- Chapter 4 Building.pptx
 
Towards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptxTowards a code of practice for AI in AT.pptx
Towards a code of practice for AI in AT.pptx
 

spf stalker concept- draft 2

  • 1. spf stalker A conceptual design by Stephanie Carter and Yin Yin Wu Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Design Challenge To develop a technology to encourage SPF lip balm use Time limit: 2 weeks- April 17-29, 2010
  • 2.
  • 3.
  • 4. How the spf stalker finds you… Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  • 5. Prototype of spf stalker Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Step 1: Post picture/ funny message on facebook Step 3: Facebook notifies the user that they have been tagged in a photo Step 4: User logs into facebook and sees the message! Step 2: Tag the user in the photo
  • 6.
  • 7.
  • 8. User Testing Design Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  • 9. Shortcomings of Design Potential Shortcomings Facebook images are a novelty that don’t translate to behavioral change Limited to users who are familiar with facebook Wearing SPF lip balm will not lead to sunscreen use Personalization of facebook is difficult to scale Design Response Facebook apps such as Causes have shown that activities on facebook can translate to actual behavior change Facebook demographic is rapidly expanding. Reminders also sent as text messages Habit creation starts with a small behavioral change The personalization is key to the effectiveness of the message. We target fewer users, but with greater yield Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu
  • 10.
  • 11.
  • 12. Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Evaluation of Design Project How well does the idea reflect concepts from class? 0 1 2 3 4 5 6 7 How well does the design match the design brief? 0 1 2 3 4 5 6 7 How viable/convincing is the proposed solution? 0 1 2 3 4 5 6 7
  • 13. Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Evaluation continued… How well could this solution scale to reach many? 0 1 2 3 4 5 6 7 How well does this document communicate? 0 1 2 3 4 5 6 7 Bonus Points How insightful is the proposed solution? 0 1 2 3 4 5 6 7
  • 14. Stanford University, Spring 2010 CS377v - Creating Health Habits habits.stanford.edu Additional Comments: Overall remarks or additional comments here