Stefania Accardo
3 SlideShares 2 Seguidores 1 Seguindo
Personal Information
Organização/Local de trabalho
Kansas City, Missouri Area United States
Cargo
Senior Insights Analyst at VML - Consumer Psychologist Public Speaker
Setor
Advertising / Marketing / PR
Site
http://clicknewidea.com/blog
Sobre
With a global experience in marketing, I consider myself a psychologist researcher influenced by both behavioral neuroscience and digital big data. Throughout the years, this innovative methodology helped Fortune 500 companies executing digital marketing strategies and achieving marketing effectiveness: PepsiCo, Nestle, Microsoft, J&J, Universal Studios, General Cigars, Weight Watchers, Bacardi, Enterprise, Visa, etc. Bridging the gap between insights and business intelligence, I craft digital algorithms to uncover behavioral science. Turning both big data and marketing research into big ideas and actionable opportunities. With a unique view on global trends and marketing tactics, I sh...
Detalhes do contato
Marcadores
data visualization critical thinking information technology twitter big data neuroscience branding b2b b2c social activation digital marketings insights
Ver mais

Apresentações

(2)

STL Digital Symposium: Understanding Emotional Triggers

Há 9 anos • 821 Visualizações

Sentiment Symposium Preso

Há 7 anos • 65 Visualizações

Documentos

(1)

My TED Talk @TEDxYouthKC

Há 9 anos • 214 Visualizações

Gostaram

(2)

How NBC Used Digital PR to Drive Record Olympics Tune-In

360i • Há 11 anos

Comparison - Unilever Vs P&G- International Business and Marketing Stategies

Swapnil Mali • Há 10 anos
Personal Information
Organização/Local de trabalho
Kansas City, Missouri Area United States
Cargo
Senior Insights Analyst at VML - Consumer Psychologist Public Speaker
Setor
Advertising / Marketing / PR
Site
http://clicknewidea.com/blog
Sobre
With a global experience in marketing, I consider myself a psychologist researcher influenced by both behavioral neuroscience and digital big data. Throughout the years, this innovative methodology helped Fortune 500 companies executing digital marketing strategies and achieving marketing effectiveness: PepsiCo, Nestle, Microsoft, J&J, Universal Studios, General Cigars, Weight Watchers, Bacardi, Enterprise, Visa, etc. Bridging the gap between insights and business intelligence, I craft digital algorithms to uncover behavioral science. Turning both big data and marketing research into big ideas and actionable opportunities. With a unique view on global trends and marketing tactics, I sh...
Marcadores
data visualization critical thinking information technology twitter big data neuroscience branding b2b b2c social activation digital marketings insights
Ver mais