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Next Generation Business.
1158 B Corporations 121 Industries 36 Countries 1 Unifying Goal 
B Corporations - Public Policy - Impact Investing
Faces of B Corps 
B Corporations - Public Policy - Impact Investing
Investors, Consumers, Policy Makers, Suppliers, Employees.… 
Growing demand and need for 
well-governed, trustworthy, 
inclusive, sustainable, 
companies. B Corps as a new 
‘asset class’, a new sector that 
meets these expectations. 
1158 Certified B Corps + 
1140 Legally Inc. Benefit Cs 
121 Industries 
36 Countries 
50 Million Customers 
B Corporations - Public Policy - Impact Investing 
1 Unifying Goal
Why Become a B Corp? 
Becoming a B Corp makes business sense: 
• Creates a positive Identity, which society increasingly demands 
• Inspire & Inform employees and other stakeholders 
• Help find Investors through B Analytics 
• Secures Introductions to 100s of like-minded businesses 
• Provides Intelligence and Ideas from a global community 
• Influence policy-makers to promote a better economy and raise profile 
• Improve our economy, for the better, by raising standards collectively 
B Corporations - Public Policy - Impact Investing
The B Impact Assessment – What does it measure ? 
Governance & Leadership 
B Corporations - Public Policy - Impact Investing 
Accountability 
Transparency 
Competence 
Employees & Talent 
Job Growth 
Compensation & Benefits 
Work Environment 
Employee Ownership 
Community & Society 
Suppliers 
Local 
Diversity 
Engagement 
Environment 
Energy Use 
Facilities 
Raw Materials & Resources 
Manufacturing 
Impact Business Models 
Products / Services that meet real needs 
Base of the Pyramid / Developing World 
Sustainable Supply Chain 
To be added… 
Innovation 
Entrepreneurship
How do we become certified ? 
Step 1: Meet Performance Requirement 
Complete the B Impact Assessment and earn 
a reviewed minimum score of 80 out 
of 200 points 
Step 2: Meet Legal Requirement 
Determine the path for your corporate 
structure and state of incorporation 
Step 3: Make it Official 
Sign the Declaration of Interpendence 
B Corporations - Public Policy - Impact Investing
Tools for next generation business 
B Corporations - Public Policy - Impact Investing
B Lab 
Europe 
B Lab 
Australia and 
New Zealand 
B Corporations - Public Policy - Impact Investing 
A global movement 
Sistema B 
2012 2013 - 2014 2014
Next Generation Business 
Contractors 
Private Equity 
Clean Tech Food 
Hospitality 
Legal 
Wealth Managemt Home Apparel Education 
Building Industry Retail Architecture Restaurant 
Arts 
Telecom Consulting 
Developing World 
IT 
Media 
PR Comm 
Footwear 
Marketing 
Biotechnology Personal Care 
B2C 
Renewable Energy 
B2B 
Banks Real Estate 
Pharmaceuticals 
B Corporations - Public Policy - Impact Investing

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Well-Being as Business Purpose?, Palazzi

  • 2. 1158 B Corporations 121 Industries 36 Countries 1 Unifying Goal B Corporations - Public Policy - Impact Investing
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  • 4. Investors, Consumers, Policy Makers, Suppliers, Employees.… Growing demand and need for well-governed, trustworthy, inclusive, sustainable, companies. B Corps as a new ‘asset class’, a new sector that meets these expectations. 1158 Certified B Corps + 1140 Legally Inc. Benefit Cs 121 Industries 36 Countries 50 Million Customers B Corporations - Public Policy - Impact Investing 1 Unifying Goal
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  • 6. The B Impact Assessment – What does it measure ? Governance & Leadership B Corporations - Public Policy - Impact Investing Accountability Transparency Competence Employees & Talent Job Growth Compensation & Benefits Work Environment Employee Ownership Community & Society Suppliers Local Diversity Engagement Environment Energy Use Facilities Raw Materials & Resources Manufacturing Impact Business Models Products / Services that meet real needs Base of the Pyramid / Developing World Sustainable Supply Chain To be added… Innovation Entrepreneurship
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