An overview of Analytics Landscape
Structured and un-structured data
Key application areas
Instructors:
Mousum Dutta
Chief Data Scientist, Spotle.ai
Ex SAS
Computer Science, IIT KGP
Dr Avik Sarkar
Head, Data Analytics Cell, NITI Aayog
Officer on Special Duty, Govt of India
IIT Bombay
2. What you can expect in this session
• An overview of Analytics Landscape
• Structured and un-structured data
• Key application areas
3. Instructors and Mentors
Chief Data Scientist, Spotle.ai
Ex SAS
Computer Science, IIT KGP
Head, Data Analytics Cell, NITI Aayog
Officer on Special Duty, Govt of India
IIT Bombay
Mousum Dutta Dr Avik Sarkar
6. Why are we
on/ off track?
How are we
doing?
What should
we do next?
DASHBOARDING SCORECARDING REPORTING ANALYSIS PLANNING
Descriptive Analytics: Business Intelligence
10. “80-90% of information on the net and corporate networks is unstructured” -
Goldman Sachs
Structured Data
(10-40%)
Unstructured Data
(60-90%)
The Value in Unstructured Data
11. Text Analytics
• Entity extraction
• Relationship
extraction
• Semantic analysis
Text Mining & Visualization
• Trend detection
• Pattern detection
• Anomaly highlighting
Text Mining or Content Analytics
12. • Consumer Insight
• Evaluate corporate reputation
• Improve customer care
• Understand customer needs
• Evidence based decisions
• Social Media Analytics
• Understand customer sentiment
• Spot trends
• Evolving topics
Social Media Analytics
13. Word or Keyword Spotting
Music or
Humming Search
Audio Analysis
15. on Spotle.ai, India’s first AI powered, real-
time talent network that matches talents
with the most relevant opportunities and
hirers with the right talents.