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Copyright © 2016 Splunk Inc.
Dubai
Social | #SplunkDisco17
Copyright © 2016 Splunk Inc.
Nordine Aamchoune
Area Director, Emerging Markets, Splunk
Welcome & Introduction
ً‫ال‬‫سه‬ ‫و‬ ً‫ال‬‫أه‬Velkommen
Bienvenue
Willkommen
Добродошли
Maligayang pagdating
Benvenuti
Ngiyanemukela
ਜੀ ਆਇਆ ਨੂੰ ।
सवागत हैं
Benvingut
Welkom
Dobrodošli
Bem-vindos
Copyright © 2016 Splunk Inc.
GAME TIME
Copyright © 2016 Splunk Inc.
Hash Choudhuri
Engineer Director, Emerging Markets, Splunk
5
What did we learn ?
Simple does not mean easy
Ability to make Real-time decisions
Scale & Volume
Machine Data is all around us !!
6
DIGITAL REVOLUTION
Music Shopping Phone Car Banking HealthcareWeb TV
UNDER-PINNED BY DATA
Your customer’s experience is a digital one.
Personal | Available | Secure
You are going to be breached
Insiders | Phishing | Malware | APT | Ransomware
The amount of data is increasing exponentially
Why am I making decisions based on
last month’s data?
We should be running the
business in real time!
12
The data we
know and use
The available data
we don’t know or use
131
MACHINE DATA
time series, in motion, unstructured
Make machine data accessible,
usable & valuable to everyone.
SECURITY
IT OPERATIONS
CUSTOMER EXPERIENCE
RISK & COMPLIANCE
MANAGEMENT DASHBOARDS
IOT
BUT IT HAS MANY USES
AND LOTS OF UNTAPPED VALUE
That data can be used for
almost anything and by everyone
D I F F E R E N T
A S K I N G D I F F E R E N T
O F T H E
Business
Analytics
IT
Operations
Security
Operations
Application
Delivery
Internet of
Things
Enterprise Machine Data Fabric
18
Agenda
18
10:00-10:30 Splunk Security Vision, Strategy & Platform,
James Hanlon, EMEA Security Markets Director, Splunk
10:30-11:00 Customer Use Case
Eric Eifert, SVP Security Services, Darkmatter
11:00-11:30 Break
11:30 -13:00 Splunk for Security & Splunk for IT Operations
George Merhej, Senior Solution Architect, Splunk
13:00-14:00 Lunch
14:00 Event concludes
Thank You

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Splunk Discovery Day Dubai 2017 - Keynote

  • 1. Copyright © 2016 Splunk Inc. Dubai Social | #SplunkDisco17
  • 2. Copyright © 2016 Splunk Inc. Nordine Aamchoune Area Director, Emerging Markets, Splunk Welcome & Introduction ً‫ال‬‫سه‬ ‫و‬ ً‫ال‬‫أه‬Velkommen Bienvenue Willkommen Добродошли Maligayang pagdating Benvenuti Ngiyanemukela ਜੀ ਆਇਆ ਨੂੰ । सवागत हैं Benvingut Welkom Dobrodošli Bem-vindos
  • 3. Copyright © 2016 Splunk Inc. GAME TIME
  • 4. Copyright © 2016 Splunk Inc. Hash Choudhuri Engineer Director, Emerging Markets, Splunk
  • 5. 5 What did we learn ? Simple does not mean easy Ability to make Real-time decisions Scale & Volume Machine Data is all around us !!
  • 6. 6 DIGITAL REVOLUTION Music Shopping Phone Car Banking HealthcareWeb TV UNDER-PINNED BY DATA
  • 7. Your customer’s experience is a digital one. Personal | Available | Secure
  • 8.
  • 9. You are going to be breached Insiders | Phishing | Malware | APT | Ransomware
  • 10. The amount of data is increasing exponentially
  • 11. Why am I making decisions based on last month’s data? We should be running the business in real time!
  • 12. 12 The data we know and use The available data we don’t know or use
  • 13. 131 MACHINE DATA time series, in motion, unstructured
  • 14. Make machine data accessible, usable & valuable to everyone.
  • 15. SECURITY IT OPERATIONS CUSTOMER EXPERIENCE RISK & COMPLIANCE MANAGEMENT DASHBOARDS IOT BUT IT HAS MANY USES AND LOTS OF UNTAPPED VALUE
  • 16. That data can be used for almost anything and by everyone
  • 17. D I F F E R E N T A S K I N G D I F F E R E N T O F T H E Business Analytics IT Operations Security Operations Application Delivery Internet of Things Enterprise Machine Data Fabric
  • 18. 18 Agenda 18 10:00-10:30 Splunk Security Vision, Strategy & Platform, James Hanlon, EMEA Security Markets Director, Splunk 10:30-11:00 Customer Use Case Eric Eifert, SVP Security Services, Darkmatter 11:00-11:30 Break 11:30 -13:00 Splunk for Security & Splunk for IT Operations George Merhej, Senior Solution Architect, Splunk 13:00-14:00 Lunch 14:00 Event concludes

Notas do Editor

  1. Fast Time-To-Value – Splunk can be downloaded and installed in minutes. If that’s not fast enough you can get a cloud instance in seconds. Any Data – Splunk can ingest data from any machine data source. It’s not application, vendor, or hardware specific. Ask any question – It’s impossible to know all the questions you will ask of your data. Often answering one question leads to another. The schema-on-the-fly approach allows you to ask any question of your data. Visibility across stack – Because you can ingest this data from any source you can quickly gain visibility across all of them. One Platform – This is more than log aggregation and search software. Let me show you. Choose Splunk as a SaaS offering, on-premise or hybrid. You get one universal view of your data.
  2. Looking out into the audience, I can see that most of you have gotten the chance, first hand, to see how much the “connectedness” of our world has changed everything. Every industry, every business, in every country is experiencing the effects of digitization and change. Our world is in the midst of massive change This technical renaissance or digital transformation has only just begun and it’s accelerating Software defined everything, Big data, Web scale, Containerization and microservices, Cloud, Mobile, Analytics, and the world of IoT Add to this, customer and end user expectations have never been higher
  3. Option 2
  4. Option 2
  5. Option 2
  6. The problem has been getting to and making sense of all this machine data. Until recently, the technology needed to collect, store, monitor and analyze this date was brittle, expensive to stand up and inaccessible to employees not trained as data scientists. Many companies would purge logs after a certain date, for example, losing out on historical events, trending and machine learning opportunities. Companies would routinely throw out what we now know to be a huge asset and the source of invaluable insights, relying instead on traditional BI approaches to data, which focuses on historical analysis of structured transactional data – which is only a small part of the picture. Organizations that use data, including machine data, to make better decisions gain a strategic advantage over their competitors.   For most organizations, teams doing data analysis are looking in the rear-view mirror while trying to drive forward. They shouldn’t be using last month’s data, it should be real time. But traditional approaches to collecting, storing and working with today’s (and tomorrow’s) explosion of machine data aren’t up to the task.
  7. That’s where we come in. Spunk’s mission is to make machine data accessible, usable, and valuable to everyone.
  8. Option 2