3. SPHINX CHANG
Within the first three months that Sphinx came on board, we increased the
amount of video content published by 200%! This resulted in an increase in the
amount of audience members we were able to reach by 178%!
This translated into an increase in engagement amongst our audience of 10%!
– Social media Manager / Catherine Mendez
4. SPHINX CHANG
JOB DESCRIPTION:
In collaboration with Torani social media manager
and content marketer to brainstorm new contents, trends and
to produce those content pieces on a daily and monthly basis.
• Research trends, provide creative direction, assist and
provide input for editorial calendar for every month.
• As the role of producer, map out every piece of content
both videography and photography that has to be developed.
• Storyboard out all of the video content pieces.
• Research any set decoration, any materials – props, tools,
ingredients that needs to be purchased for the development
of all of pieces of content.
• Build out the set for videography or photography.
• Build out and manage our creative/shooting studio.
• Photograph and film for all the pieces of content.
• Edit and animate every piece of video/animation contents.
• Design and concept every piece of photograph content.
• Create Torani recipe website images
5. SPHINX CHANGEXAMPLE 1
Concepts + Production Plan
• Provide art/creative directions
• Create documents
• Research styles, set decorations
and props from partner CPWM
• Purchase items and ingredients
• Arrange shooting/filming
schedules and production plans
+
= Collaborative Project =
6. SPHINX CHANGEXAMPLE 1
Photograph + Design/Produce executions
• Style the set
• Photography and retouch image
• Design and provide variation
of executions
+
= Collaborative Project =
7. SPHINX CHANGEXAMPLE 1
+
Videography + Editing + Animation
• Film
• Editing
• Animation
• Design
• Audio directions and music editing
= Collaborative Project =
14. SPHINX CHANGEXAMPLE 3
Pinterest Entertaining Content
• Styling+Photography+Image Retouching+Design
= Collaborative Project = (Ongoing)
+ It’s one of our latest, better performing
(In regards to Reach) still photos.
= Torani Social Media Version =
16. SPHINX CHANGVIDEO EXAMPLES
Just posted 1 hour ago and we’ve
already reached 1,558 people...
•Pre-Production+Photography+Image
Retouching+Design+Animation+Audio
and Sound Effects
