Digital marketing is a great tool for small businesses because it’s cost effective and it can target their audiences through social media and other outlets.

1. digital marketing
for Small Businesses

2. is a form of marketing and advertising which uses
the Internet to deliver promotional marketing
messages to consumers.
also called online marketing or online advertising
Digital Marketing

3. What is a small business?
A small business can be a privately owned
corporation, partnership, or sole proprietorship.
DIGITAL MARKETING

4. TYPES OF
DIGITAL
MARKETING

5. also called PPC, is an internet advertising model used to direct
traffic to websites, in which advertisers pay the publisher
(typically a website owner) when the ad is clicked.
Pay Per Click

6. Social Media
is used to gain traffic to a business page or to convert target audiences
into paying customers by advertising products and services through
posts, ads and paid ads.

7. Email Marketing
is directly marketing a commercial message to a group of
people using email, such as newsletters.

8. Display Advertising
also known as display ads are located on websites. They are mostly graphic ads that
can be seen in a wide range of different formats and contains items such as texts,
images, flash, video and audio.

9. Mobile Advertisingis the communication of products or services to mobile device and
smart-phone consumers.

10. Small businesses are turning to digital marketing more and more
because it’s cost-effective and a great way to target your marketing
ads to a specific audience. Although your website is probably your
best marketing tool, other options include search and banner ads and
increasingly interactive and video ads.
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