The Value Added Element (VAE) and Data User Element (DUE) are two programmatic components of the Earth Observation Envelope Programme (EOEP), an optional programme of the European Space Agency, currently subscribed by 20 ESA Member States. While the DUE mission focuses on the establishment of a long-term relationship between the User communities and Earth Observation in support of major environmental conventions, the VAE focuses on developing the European and Canadian EO Services Industry in growing the prospects of sustainable use of EO-based information the operations of non-EO businesses and organisations.

1. ESA UNCLASSIFIED – For Official Use
Earth Observation applications at ESA
Mariangela Cataldo (SERCO), 19/06/2014

2. Geoservices and Earth Observation
European EO applications industry
Total Sector Revenues
Smooth evolution from 412 M€ in 2006 to 757 M€ in
2012. Over 75% of the sector total revenue is
reported by the respondents in 2012.
10%
growth per
annum

3. The ESA Context

4. The ESA Earth Observation Satellite Fleet
Meteorological Missions Copernicus: "Sentinel" Missions "Earth Explorer" Missions

5. Supporting EO: from Data…

6. ... to Exploitation
from Research…
…to Operations
New
Methods
New Users
& Services
New Providers
& Industries
Research Path
Development Path
Industry Path
COPERNICUS
OPERATIONAL
SERVICES
VALUE-ADDING
INDUSTRY

7. Working with EO data

8. DUE consultation meetings: listening to the
user communities

9. The DUE GlobSeries, serving the global
change community

10. Towards exploitation of Sentinel-2 for local to global
agricultural monitoring - contribution to GEOGLAM
Key UsersProject
Sentinel-2 for Agriculture: U. C. Louvain

11. VAE: Improving the Competitive Position of
the European EO Services Industry
Develop service prospects:
•Integrate new techniques /
technologies / data into current EO
services
•Address new and evolving market
opportunities
Expand market access:
•Scale-up industrial demand for
established markets
•Explore growing non-EU markets
•Raise awareness of EO services

12. VAE activities at a glance: last 5 years
Frequent opportunity
Small activities
High industry response
Highly competitive

13. VAE: 1€ spent → 2€ generated
 more than 240 users
– 70% private
– 30% from International
Financing Institutions,
international NGOs, public
sector (Government) mainly
outside of Europe
 more than 50 M€ of follow-
on commercial sales of EO
services
Agriculture
11%
Agro-chemical
0.2%
Construction
Civil Eng.
1%Env
protection
and pollution
mgmt
23%
Fisheries
mgmt
0.2%
Geo-
marketing
1%
Insurance
0.3%
Marine
Eng
2%
Oil and Gas
40%
Renewable
5%
Water
Resource
mgmt
0.3%
Mining
17%
Achievements in the last 10 years:
 170 separate activities in many diverse market sectors
 more than 190 EO service suppliers from across 20 European
countries

14. Expanding EO Information Services
Across the Oil & Gas Industry

15. The Future

16. AO 7829
ITT issue: 14 May 2014
KO: Q4 2014
Contracts: 12 up to 200 k€
Overall budget: €2,400,000
Duration: max. 2 years
Innovators III priority lines:
 Respond to the Research and Development
agenda of major international initiatives e.g.
GEO
 perform the necessary R&D preparatory activities
of the most innovative aspects of Sentinel-1
and Sentinel-2, for a large scale exploitation by
broad user communities.
DUE Innovators III
Open to ALL domains of EO applications and ALL fields of the Earth’s atmosphere,
ocean, cryosphere and land surfaces.
Innovators III will contribute to the content of ESA EOEP-5 (2017-2021)

17. ITT issued: 15 May 2014
KO: Q3 2014
Budget: €1,500,000
Duration: 3 years
ITT issue: Q4 2014
KO: Q1 2015
Budget: €1,000,000
Duration: 3 years
ITT issue: Q3 2014
KO: Q4 2014
Budget: €1,500,000
Duration: 3 years
GeoCarbon project
DUE Opportunities

18. VAE Work Plan for 2014:
Industrial Contracts Total Value 5.9 M€
 Expand uptake of services in law enforcement
agencies
– 5 x 200 k€ contracts
– End Q3 ITT issue
 Expand EO adoption in insurance
– 1 x 500 k€ contract (off-shore assets, index-linked
schemes, etc.)
– Q3 ITT issue

19. VAE Work Plan for 2014:
special focus on International Development
 Expand uptake of EO information services by the World Bank
– 16 x 100 k€ contracts in support of WB projects, now starting
 Start first EO demonstrations for the Asian Development Bank
– 12 x 100 k€ contracts, now under evaluation
– contracts start beginning Q3
 Expand uptake of EO Information Services in the European
Investment Bank
– 5–7 x 100 k€ contracts
– Q4 ITT issue
 Support international development global partnerships and
initiatives
– 5 x 200 k€ contracts
– Q3/Q4 ITT issue

20. International Development
An Opportunity for Sustainable
Transfer of EO Information Services

21. olivier.arino@esa.int
stephen.coulson@esa.int
thank you
http://www.esa.int/Our_Activities/Observing_the_Earth