1. 4 Tips for Using Your New Favorite Social Media Marketing Tool
Are you struggling to find time to post on social media? Marketing experts suggest
you can post to Twitter and Google Plus as often as you’d like. So…are you posting?
According to our research, social media management is one of the top ten virtual
assistant tasks that businesses need help with.
We at VA Staffer are very proud of our Social Media Marketing Assistant tool
(SMMA). It’s getting great feedback because it provides basic, no-nonsense social
media management; the free version contains only the essentials to run successful
social media marketing campaigns. But even the simplest of platforms work better
when you have some guidance. You have to use the tools to their full potential for
them to really make a difference in` your marketing efforts.
Here are some hints and tips that we think will help you make the most of our
SMMA tool. It’s a brilliant and highly effective tool when you use it right.
Tip #1: Use the Content Research tool
Tired of searching on Google for news related to your industry? We know research
sometimes takes more time than writing the actual post. So, we have built the system
that does the content research for you. From the main dashboard, click the CONTENT
RESEARCH button and then you can type in keywords and see the latest trends
related on multiple social media platforms, Google News, and more. Use the content
you find immediately to keep your posts current and save time. After you find a
useful article to share, click it, and modify the post text as you want to in the window
that pops up. You can share it right there. You’re welcome.
Tip #2: Use the STATS tool. Often.
Monitor your progress so you can focus going forward. Remember, social media and
digital marketing are fluid. They’re constantly changing. Stay with the flow instead
of falling behind it. Use the stats area to figure out which keywords are working and
which posting times get your brand noticed. More importantly, observe what’s NOT
working—drop that content and adjust. Use this area to learn from your mistakes
and your successes.
Tip #3: Use the mobile app in a pinch
Got something quick you want to say? The mobile app, accessible at
Http://social.vastaffer.com looks pretty much like the desktop program, just a little
simpler. It’s so user friendly, it almost does all the work for you. Actually, it does all
the heavy lifting; it gives you up to the minute stats, has a nice big text box where
you can actually see all the characters clearly, and includes a scheduler.
Tip #4: Hashtags and keywords are still important
Even though SMMA is an awesome, easy tool, you still have to use your brain and
make sure your content is optimal. Use our system to implement appropriate and
2. helpful hashtags. Our SMMA can do a lot of useful basic tasks, but it can’t run your
business for you. Continue to make sure your posts are filled with audience specific
keywords and searchable hashtags.