Adam Torkelsson, grundare till Equilab berättar hur bolagets app blivit stor och hur han framgångsrikt använt smart kommunikation med små medel.

1. Worlds
Biggest
Equestrian
Training app
Equilab
Turns
RightLeft
11 min
10 min
6 min
6 min
8 min
11 min
Total
Canter
Trot
Walk
Last 7 days
Darita
127Act. 140Km 252Hours
MonthWeek
Turns
RightLeft
11 min
10 min
6 min
6 min
8 min
11 min
Total
Canter
Trot
Walk
Last 7 days
Darita
127Act. 140Km 252Hours
MonthWeek
Turns
RightLeft
11 min
10 min
6 min
6 min
8 min
11 min
Total
Canter
Trot
Walk
Last 7 days
Darita
127Act. 140Km 252Hours
MonthWeek

2. Using a patented method & Neural Network
we make it possible to measure the
movement of the horse through the phones
sensors.
Quantify

3. Understand how each horse and rider has
exercised, distribution of gaits, intensity,
strain, variation of surface and much more.
Progress

4. Riding is a lot about being ahead and
understanding the impact planning has.
Equilab lets you do this as well with a
calendar built just for riders
Plan

5. Get instant feedback on how your co-rider
exercised and synchronise your training
plans. Discuss the training together with
your coach, friends and family.
Connect

6. Apple chose Equilab as one of six best
new sport/health apps. The app is
currently rating 4.5 on Appstore and 3.9
on Playstore.
Reception
I love this app, it is accurate and easy to use. I love seeing
the progress my horse and I are making. Best app on the
go at the moment ❤"# /Ammannie
Brilliant
“…Finally an equine
application worthy of the
name” / Charousse28
The app is very good! If you practice riding and you
are a beginner or a professional, I recommend this
App! " / Isabella Pérez
Excellent App

7. Top
disciplines
Primary
markets
USA, UK, Germany,
France, Netherlands, Italy,
Brazil and Canada
Jumping, Dressage,
Eventing and Exercise riders
Every month Equilabs users ride 20 years
with the app, take 25 laps around the
world and 600 million steps.
Users

8. Team
Adam
CEO
Per
Tech
Simon
CTO
Linn
Growth
Tuan
Tony
Leon
TobiasKlara
Hadrien