Tasos Veliadis' presentation from the Social Media Conference 2016 titled "Social Media are serious or maybe #not :)”

1. Social media
OR
Tasos Veliadis– Partner/Business Unit Director - socialab
Serious!

2. WHO AM I!TASOS VELIADIS

3. Video is the new trend!!

4. I will create a video of my
presentation!!

5. You
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9. Skip
Ad

10. I LOVE TELLING STORIES:)

11. So today I will tell you
two

13. I LOVE SINGING:)
*Only in my bathroom

14. SHORT

15. THERE HAS BEEN A
FUNDAMENTAL
SHIFT IN THE WAY
WE CREATE,
CONSUME AND
SHARE CONTENT
Every single day…
4,75 billion pieces of digital content are
shared
1,8 billion photos are uploaded and shared
500 million tweets are posted
700 million snapchat messages are sent

16. Behind every tweet, share
and purchase there’s a
person.
Like you and me!

17. Put your customers’ needs first!
Make them the hero.
Brand
Purpose
What
Customers
Want
CONTENT
MARKETING

18. We need to stop interrupting
what people are interested in
and be what people are
interested in
CRAIG DAVIS

19. StorY NO1:

20. Every story needs an
engaging narrator

21. So we chose

22. SO dimitris inspired the
fans to create their own
videos!!
MAXX FUN VIDEOS

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Simple
Diagram

24. StorY NO2:

25. This story starts
on twitter

26. We found a trend
There are too many ppl talking
about…

27. #WRSE!

28. OOPS! WRONG KEYWORD!

29. #PERASTIKA!!

31. 0
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November December January February March
SIMPLE
DIAGRAM

32. SO DON’T BE
GIVE A FUN /UNEXPECTED
ELEMENT TO YOUR CAMPAIGNS
Serious!

33. thank