Social Media Week Glasgow 2011 - Review and Report by @twintangibles

1. Socially Scotland
Celebrating Social Media Week Glasgow 2011
#smwldn
Social Media Week London
2012

2. Special Thanks

3. What We Aimed to Do
• Demonstrate Glasgow and Scotland’s
digital engagement
• Show Glasgow was a genuine global
city
• Extend the conversation on Social
Media
• Let the crowd own and shape it
• Have a party!

4. Themes
• Hold around 30 Events
• Demonstrate a diversity of event
• Some events in iconic locations
• Generate some visibility locally
• One top notch keynote
• Create some legacy items

5. Picture This!
http://www.youtube.com/watch?v=Mg8wbUZox4k

6. Events
• 118 Events
• 47 Locations
• 35 Topics
• 21 Formats

7. Iconic Locations

8. Visibility
• 59 Mentions on
Mainstream news
• 13,000 SM mentions
• 240 mentions in blog
posts
• 98% positive
• Registrations
– 3000 event registrations
– 1300 delegates
• Scottish Government
– Drew Smith MSP
– First ever motion to
feature a #tag

9. Speakers

10. Legacy Items

11. What People Say

12. Don’t take my word for it
http://www.youtube.com/watch?feature=player_embedded&v=lDUcSGBETLc#!

13. Sponsors, Investors, Partners

14. Report Availability
Friday 17th February 2012
www.twintangibles.co.uk

15. www.twintangibles.co.uk
info@twintangibles.co.uk
@twintangibles