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Facebook Page
Applications:
Powerful for E-mail
Marketing
What’s aFacebookApp?
The ‘extra’ pages accessed by clicking on the
thumbnail images below a Page’s Timeline cover.
How are Apps used forEmail
Marketing?
Running Competitions
Newsletter Sign-ups
Opt-in forms for free offers likeEbooksor videos
Registrations for Webinars
Why are they called Squeeze
Pages?
To ‘squeeze’ contact details
out of a consumer for E-
mail Marketing purposes.
Why are Squeeze Pages
Powerful?
Facebook alone is not sufficient - 10-15% of fans
see your updates. ‘Edgerank’ plays an important
part.
People are not on Facebook to buy.
Purpose of Facebook is to generate targeted
leads, not sell directly.
Obtain e-mail addresses on Facebook Apps and
market to them off of Facebook.
e-mail marketing software
How do we collect e-mail addresses?
Mailchimp (free), Aweber, Constant Contact
Create web forms, gather subscribers details,
management of e-mail campaigns
Offer something of interest, related to your niche,
in return for their e-mail address
Email Marketing Software
Newsletter Sign-ups
Competitions
Free Downloads
Creating FacebookApps
Template Providers such as The SNA and
Shortstack
The free version of Shortstack has a combined
fan allowance of 2,000
Nicely-designed templates
User-friendly, no coding required
FacebookMarketing 2013
If you’d like to know more about
Facebook Marketing, sign up for
an awesome free Ebook,
‘FacebookMarketing 2013’
For access, copy the link below &
paste into your browser:
http://social4biz.linktrackr.com/t/H
About the Slideshare Author
My name is Noelle Leahy and i’m a Social Media
Facilitator and Trainer who is passionate about the
power of Facebook for marketing all types of
business. Please connect with me below!
facebook.com/social4biz
twitter.com/social4biz_com
linkedin.com/in/noelleleahy
www.social4biz.com

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Facebook Page Apps Use for Email Marketing

  • 2. What’s aFacebookApp? The ‘extra’ pages accessed by clicking on the thumbnail images below a Page’s Timeline cover.
  • 3. How are Apps used forEmail Marketing? Running Competitions Newsletter Sign-ups Opt-in forms for free offers likeEbooksor videos Registrations for Webinars
  • 4. Why are they called Squeeze Pages? To ‘squeeze’ contact details out of a consumer for E- mail Marketing purposes.
  • 5. Why are Squeeze Pages Powerful? Facebook alone is not sufficient - 10-15% of fans see your updates. ‘Edgerank’ plays an important part. People are not on Facebook to buy. Purpose of Facebook is to generate targeted leads, not sell directly. Obtain e-mail addresses on Facebook Apps and market to them off of Facebook.
  • 6. e-mail marketing software How do we collect e-mail addresses? Mailchimp (free), Aweber, Constant Contact Create web forms, gather subscribers details, management of e-mail campaigns Offer something of interest, related to your niche, in return for their e-mail address Email Marketing Software
  • 10. Creating FacebookApps Template Providers such as The SNA and Shortstack The free version of Shortstack has a combined fan allowance of 2,000 Nicely-designed templates User-friendly, no coding required
  • 11. FacebookMarketing 2013 If you’d like to know more about Facebook Marketing, sign up for an awesome free Ebook, ‘FacebookMarketing 2013’ For access, copy the link below & paste into your browser: http://social4biz.linktrackr.com/t/H
  • 12. About the Slideshare Author My name is Noelle Leahy and i’m a Social Media Facilitator and Trainer who is passionate about the power of Facebook for marketing all types of business. Please connect with me below! facebook.com/social4biz twitter.com/social4biz_com linkedin.com/in/noelleleahy www.social4biz.com