http://www.snapapp.com Learn how the SnapApp platform enables marketers and agencies to create interactive content for the web, social & mobile that engages users, encourages viral sharing and converts leads. 855-SNAP-APP

1. SnapApp Product Guide
www.SnapApp.com
Facebook.com/SnapApp
@Snap_App
855-SNAP-APP
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2. Sample Content Made on SnapApp &
Shared Across Mobile, Social & Web
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3. On Facebook
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4. On a Website
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5. On Mobile Devices
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6. Product Overview “Big Picture”
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7. The SnapApp Product Platform makes it easy to create
compelling customer engagements that deliver results
Self Service Easy to use self serve platform to create compelling, branded
App builder engagements that are easily deployed
Multiple SnapApp’s can be deployed wherever your users are: Facebook,
Channels Website, Mobile, Ad units, Blogs and email that engage end users
Great End User
Your customers experience your brand in a new and engaging way
Experience
Complete Analyze every aspect of a SnapApp interaction from hover overs to
Analytics social sharing

8. The “Big Picture”, SnapApp provides an easy to use design platform
that can publish cross-channel providing powerful business analytics
Design platform Channel Integration Business Analytics
Predefined Multiple Publishing Channels
Engagement types Content types Multi-dimensional data
Web
Poll Videos Impression
Images Mobile
Quiz Clicks
Custom links Microsite
Survey Completions
Buttons Facebook
Personality
Share actions
Email
Share Rate
AD Unit
Acquisition Methods Design tools Referrals
Blog
Multiple Creative design tools Lead submits
Acquisition Types WordPress
Viral lift
Themes
Leads
Image upload Mouse over
Likes
Text colors Action triggers Tweets
Follows
Image scaling Likes
Subscriptions AD refresh
Text
Sign-ups Page refresh Follows 8
Sizing
Downloads

9. Features and Benefits
-Goal Wizard
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10. Goal
The Goal Wizard makes it easy to create Apps based on Wizard
business objectives
Campaign Goals
• Drive social media interaction
with social components
• Acquire more customers with
acquisition methods
• Publish to existing or new
channels for more exposure
Engagement Types
• Create unique and compelling
user interaction with fifteen types
of engagements
Themes
• Create beautiful engagements
with our multi-layered themes
• Use them as they are or style
with your unique brand
SnapApp makes it easy for you to create, deploy and
engage…No developers required

11. Engagements
Choose from multiple engagement types that excite and
drive consumer engagement
Sweepstakes
• Drive significant engagement by
offering an enticement
• Seven kinds of sweepstakes from
a simple form to challenges
Polls and Surveys
• Users love to give their feedback
Trivia Quizzes
• Educate and inform by
engagement
Personality Tests
• Are the most effective
engagement type
Engagements leverage the attributes of game
mechanics driving users to want to interact

12. Themes
Professionally designed themes get you off to a fast start
and are easily branded and styled
Creative themes to choose from
• Minimalist
• Face-to Face
• Blue wave
• Many more
Multiple layers and objects
• Give you plenty of design choices
Or Create your own masterpiece
• You are only limited to your
imagination!
The purpose of themes are to provide inspiration to
you and show you the possibilities!

13. Features and Benefits
-App Manager
-App Builder
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14. App
App Manager, is the central place to easily manage all of Manager
your apps
Manage
• Create applications
• Edit, delete, clone
• View responses
• View Lead data
• Search for apps
• Tag apps
Analytics
• Access analytics for all applications
View App statistics
• Create date
• Last publish date
• Published or unpublished
• Type of App
Account
• Edit account data
• Login / Logout
App manager is the central place to create, access and
manage all of your apps

15. App
App Builder allows you to customize every aspect of an Builder
engagement
Compose
• Create title, introduction, questions &
answers for your engagement
• Associate images to questions or
answers
Customize
• Size to any dimension you need
• Set background colors
• Size and color text
• Add engagement components
• Add additional text, images and video
Connect
• Add, remove, position social media
connectors
• Design your lead collection
Publish
• Generate widget code for you website
• Connect to Facebook Page
• Configure microsite
Live widget preview!
We make it easy to create, brand and deploy Apps in
literally minutes

16. Compose
The Compose tab gets you started on your SnapApp!
Title and Introduction
• Start your engagement with a great
introduction
Questions
• Polls are generally one question with
multiple answers - add as many or as
few as you want
• Surveys allow as many questions as
you would like
Answers
• Create images associated to particular
answers, resize and scale
• Enable write in answers
• Randomize answers
• One click answering
• Click answer for a response
• Create columns
Answer selection types
• Multi-select checkbox
• Slider bar
• Dropdown list
Questions and Answers allow flexible ways for you to
interact with your customers

17. Customize
Customize virtually every element in your App…
Color, Layouts and Fonts
• Size your widget to any dimension
• Change your Theme or add a
background image
• Optimize for mobile display
• Change text size, color and placement
Additional Components
• Turn Splash page on or off
• Turn response totals on or off
• Display a time limit
• Limit repeat users
Additional Text Image and Video
• Add videos
• Add images
• Add additional text
Theme Elements
• If you have applied a theme you can
remove, replace of resize
SnapApp’s design is highly flexible allowing you to
optimize for your brand and channel

18. Connect allows you to add social connections and methods Connect
of acquisition
Social Sharing and Integration
• Include a “Like” button to drive likes to
your business or page
• Include Twitter “Follow” button to
follow your Twitter
• Include Google “+1” button to +1 your
App or the page it is on
• Include custom button code from
other sites as well
Quiz results and sharing
• People love to share results of their
quizzes to Facebook, Twitter, Pinterest
or other apps
• For Facebook and Twitter you can
customize the text or share the link to
the app
Drive social interaction and more users by adding
social elements

19. Lead generation can be customized for your lead collection, Lead Gen
subscription of data collection needs
Lead Form
• Add and delete fields
• Use Facebook connect to allow users
to automatically fill in the form with
data directly pulled from Facebook
• Allow user to skip the form
Additional Lead data
• Append Question and answer data to
each lead to add incredibly rich data
for each participant
• Fixed fields can be added for static
data for each record
• Hidden fields can be used to pass data
about the page where the widget is
located
Delivery Options
• Email batch
• Real time HTTP post or get
SnapApp design is highly flexible allowing you to
optimize for your brand and channel

20. SnapApp allows you to publish where your customers and prospects
Customize
are - website, Facebook, blog, mobile, email or microsite
Publish Settings
• Allows you to set an end date for your
app that will end payment for the App
• It also allows text to be displayed
when the app has ended
• You can also redirect to a link
Publish Methods
• Changes can be to your App at
anytime and then Updated when you
are ready
• Login to your Facebook account and
Deploy in four easy steps
• Grab the widget code JavaScript and
paste into your site
• Install a WordPress plugin and install
the App on WordPress
• Deploy a microsite
• Grab HTML and put the engagement
in email creative
Reach your customers where they are!

21. Analytics provide data on every aspect of your engagement Analytics
Dashboard
• Allows you to see graphical trending of
leading indicators
Detailed reporting
• Which channels are having the
greatest impact and results
• Which apps are the most effective
• Impressions to conversion ratios
• App completion rates
• Lead submissions
• Social interaction, results and share
rates
Data viewing
• Set date ranges
• Set reporting columns
• Drilldowns
• Export data
Deep and wide analytics provide insight to the
effectiveness of your apps