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1. Online Store
Design Service Proposal
Project proposal – (proposal_name)
Client – (client_name)
Delivered on – (submission_date)
Submitted by – (user _assigned)

2. Cover Letter for Online Store Design Service Proposal
2
Dear (Client_name),
Thanks for reaching to us for the ecommerce website needs. We understand to thrive
highly competitive market, (Client_name) needs an attractive digital platform. The
visitors can get more insights about (client_name) offerings and buy them. The firm can
get more visitor’s attention by customizing ecommerce store. Chances of them becoming
lead and customers is more.
We are confident that by our experience your firm will be able to achieve your goals
mentioned as below –
▪ Improving conversion and client engagement by providing beautiful and logical shopping
experience
▪ Revenue generation through cross- selling, strategic selling up, and
product recommendation
▪ Automating of inventory management process
▪ Add text here
We will prepare the initial design phase of the project to provide you with appropriate
look and feel of the brand and design hierarchy.
Feel free to contact in case of any issue.
Sincerely,
(company_name)

3. Table of
Contents
3
02 Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
01 Project Context and Objectives
03 Your Investment
04 Company Overview
▪ Why Us
▪ About Us
▪ Our Team
05 Our Past Experience
▪ Client Testimonials
▪ Case Study
06 Statement of Work & Contract
Next Steps07

4. Table of
Contents
01 Project Context and Objectives
02 Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Your Investment03
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
04
Our Past Experience
▪ Client Testimonials
▪ Case Study
05
Statement of Work & Contract06
Next Steps07
4

5. ▪ We have identified that your firm (client_name) is facing Ecommerce challenges due to which their client engagement has
been hampered
▪ The firm is also facing issue regarding revenue as the revenue generation is not up to the mark
Project Context and Objectives for Online Store Design Service Proposal
5
Project Context
Project Objectives
Create customize online store to cater (client_name)’s unique needs – In competitive scenario, to grab customer’s attention
and conveying unique offerings to them is crucial. Unlike others, we design from scratch, allowing client to have complete flexibility at
end product with unique and engaging look
Developing Revenue generating solution – We offer turnkey ecommerce solution. We design a fully functional store which will be
ready to process sales
Streamlining (client_name)’s online store for convenient usability & updates – Deign a store that is easy to use and modify
with firm’s growth. Managing and keeping track of ever changing inventory.
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6. Table of
Contents
6
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Project Context and Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
02
03
01
04
05
06
07

7. Plan of Action for Online Store
Design Service Proposal
7
Launch
(12-13 week)
Website going
live
Add text here
Sitemap
(2-3 week)
Sitemap plan for pages for ecommerce site
and product categories
Add text here
Project Kickoff
(1-2 week )
Understanding of product and customers
Payment gateway selection
Add text here
Content
( 4-6 week)
Compelling product description
New content for landing pages
Add text here
Development
(8-10 week)
Coding and testing at various browsers
and devices
Add text here
Training
(10-11 week )
Training to client’s
employee
Add text here
Visual Design
(6-8 week)
Enhancing customer experience and brand image
Responsive site compatible for all devices
Add text here

8. Scope for Online Store Design Service Proposal
8
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Research
▪ Specification finalize
▪ Target market research
▪ Setting up strategies for
client goals
▪ In depth scope of project
Planning
▪ Determining main goals
▪ Preparing wireframes
▪ Determining website flow
Web Design
▪ Determining and finalizing
graphical theme of website and
web application
▪ Layout and structural design
▪ Creating all graphical elements
Front End Development
▪ Coding of web pages
▪ Integration of front end
technologies
▪ Add text here
Back End Development
▪ Integration of databases
▪ Integration of ecommerce
features like checkout, shopping
cart and checkout
▪ Application programming
Quality Assurance
▪ Configuration and setup
▪ Testing to ensure no errors
▪ Migration to live server

9. 9
Timeframe for Online Store Design
Service Proposal
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Research 2
Planning 2-4
Web Design 4-6
Front End
development
6-9
Back End
development
9-12
Quality Assurance 12-13
Stages Duration in Week

10. Additional Service Offerings for Online Store Design Service Proposal
10
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Web Support Retainer
▪ On call assistance
▪ Design enhancement
▪ Bugs fixation
Inbound Marketing
▪ Publishing content at regular basis
▪ Prospective customer engagement
Setting Up Advanced Analytics
▪ Configuring analytics platform
▪ Information regarding highest traffic
Copywriting
▪ Persuasive sales copy
▪ Your Text Here
Product Photography
▪ Professional photographs of product
impacting purchasing decision of user
Your Text Here
▪ Your text here
▪ Your text here

11. Table of
Contents
11
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Project Context and Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
03
02
01
04
05
06
07

12. Research $500
Planning $500
Web Design $4,500
Front end Development $2,500
Back end Development $3,500
Quality Assurance $1,200
Total (before tax) $12,700
Taxation Rate, 5% $635
Total $13,335
Stages
Stages Price
▪ Web Support Retainer $500
▪ Advanced
Analytics Setup
$500
▪ Product Photography $4,500
▪ Inbound Marketing $2,500
▪ Copy Writing $3,500
Total $1,200
PriceAdditional services
Your Investment for Online Store Design Service Proposal (1/2)
12

13. Your Investment for Online Store Design Service Proposal (2/2)
13
Stages Activities Duration in Week Estimated Cost
Research
▪ Specification finalize
▪ Target market research
▪ Setting up strategies for client goals
▪ In depth scope of project
2 $500
Planning
▪ Determining main goals
▪ Preparing wireframes
▪ Determining website flow
2-4 $500
Web Design
▪ Determining and finalizing graphical theme of
website and web application
▪ Layout and structural design
▪ Creating all graphical elements
4-6 $4500
Front End Development
▪ Coding of web pages
▪ Integration of front end technologies
▪ Add text here
6-9 $2500
Back End Development
▪ Integration of databases
▪ Integration of ecommerce features like checkout,
shopping cart and checkout
▪ Application programming
9-12 $3500
Quality Assurance
▪ Configuration and setup
▪ Testing to ensure no errors
▪ Migration to live server
12-13 $1200
(Designer_name) will perform different activities in different phases –

14. Table of
Contents
14
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Project Context and Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
04
02
03
01
05
06
07

15. Why Us for Online Store Design Service Proposal
15
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audience's attention.
Our company (company_name)’s design will work and look great at every platform in order to
provide a remarkable impression on visitors. Responsive and mobile friendly designs to enhance
shopping experience.
The online store is designed in keeping in mind the long run of client (company_name). The
designs are based on the facts of being easy to use and intuitive.
Add text here
Ecommerce store is developed on open source and free software in order to lower down costs.
Add text here
We promise to create an online shopping experience which will be easy to handle, use,
appealing to customers and will match client(client_name)’s vision.
Strengths that will add to your firm :
Our Client (client_name) requires a compelling digital platform for client engagement, lead generation
and conversion. Necessities like developing, designing and launching of online store can be fulfilled by
hiring us

16. About Us for Online Store Design Service Proposal
16
Who We Are
Founded in 2002, we are a firm that provide and implement digital
marketing strategy and online applications for customer engagement
We offer cathartic growth through digital excellence
Vision
Growth of customer by digital disruption
Mission
▪ Trusted partner
▪ Digital excellence
Core Values
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audience's attention.

17. Our Team for Online Store Design Service Proposal (1/2)
17
Ecommerce Solutions
Marketing Director
Technology Director
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Katherine Reynolds
Morgan Ryan
Marquis Salazar

18. Our Team for Online Store Design Service Proposal (2/2)
18
Ecommerce Solutions
Aniyah Peters
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Technology Director
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Dexter Murph

19. Table of
Contents
19
05
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Project Context and Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
03
01
04
06
07
02

20. Client Testimonials for Online Store Design Service Proposal(1/2)
20
Lewis Spencer
Rowan Hooper
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Company name
Designation
Company name
Designation

21. Client Testimonials for Online Store Design Service Proposal(2/2)
21
Dexter Turner
Isabella Owen
Ben Watts
Company name This slide is 100% editable. Adapt it to your needs and capture your audience's attention
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22. Case Study for Online Store Design Service Proposal
22
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“(company_name) has done a remarkable job by redesigning our project. It was amazing to work with such knowledgeable and dedicated professionals. Our sales
increased by 12% after successful launch.”
– Joseph Fletcher (XYZ Solutions)
Project Goals
Firm wanted to expand customer reach on online platform. They wanted to
increase relevant traffic at website to increase revenue. Customized experience
to customers for their retention. The need to make website more responsive.
Our Solution
Developing online store customize to cater unique needs of customers. When client
engagement is improved then the conversion rate enhanced lead to increased
revenue generated. Fully functional online store which is easy to use in long run.
Results
Achieved 40% more
conversions
Boost sales by 12%
Add text here

23. 23
Table of
Contents
02
03
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Project Context and Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
01
04
05
06
07

24. CONTRACT
Statement of Work and Contract for Online Store Design Service Proposal
24
TextHere
Date: {date_submitted}
Between "us", {company_name}, and "you", {client_name}
You {client_name}, located at {client_address} are hiring {company_name} located at (address) to develop and design a
website for the estimated total cost of $XXXX as outlined.
Services Rendered
▪ 3 week opportunity to review our week and provide feedback
▪ Not liable to the firm and third party for damages
Mutual Cooperation
▪ We agree to put our best efforts in return we expect your cooperation in providing needed
information regarding to website
Terms of payment
▪ Fifty percent of initial fees at the point of contract signing and it will act as deposit
▪ Remaining 50% has to be submitted after project completion
Plans Cancellation
▪ Right modify, reject, cancel or stop at any point processes but are imbibed to reimburse us all costs
and expenses
Confidentiality
▪ All efforts to preserve confidentiality of information
Terms and Termination
▪ This agreement should commence from (date) and shall continue till termination by either party by not
less than 60 days notice given in writing.

25. Table of
Contents
25
02
03
Our Process
▪ Plan of Action
▪ Scope of Services
▪ Time frame
▪ Additional Service Offerings
Project Context and Objectives
Your Investment
Company Overview
▪ Why Us
▪ About Us
▪ Our Team
Our Past Experience
▪ Client Testimonials
▪ Case Study
Statement of Work & Contract
Next Steps
01
04
05
06
07

26. Next Steps for Online Store Design Service Proposal
26
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It is requested to read the contract to get the understanding of the details involved in working with us. Everything should be fair,
transparent and easily understandable at the beginning in order to lay a solid foundation for better
work relationship.
We firmly believe in clarifying things and sorting out the issues in order to find the most
suitable way to work together.
Once we get the notification of your proposal acceptance, we will send you the separate copy of the
signed contract for your record
Discuss the desired changes
Submit an initial payment of 50% of total fee of project
Accept the proposal
Sign and finalize the proposal
Feel free to contact
Signature
Proposed Lead
{ user_assigned }, { user_title }
Signature
Default Contact
{ client_contact_first }, { client_contact_last }
{ client_name }

27. 27
Contact Us for Online Store
Design Service Proposal
Address
# street number, city, state
Contact Numbers
0123456789
Email Address
emailaddress123@gmail.com

28. Icons Slide for Online Store Design Service Proposal
28

29. 29
Additional Slides

30. Vision
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Mission
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Goal
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Our Mission for Online Store
Design Service Proposal
30

31. Roadmap for Online Store Design Service Proposal
31
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02
01
03
04
05
06

32. 2017 20192015
Timeline for Online Store Design Service Proposal
32
2016 2018 2020
FinishStart
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33. 30 60 90 Days Plan for Online Store Design Service Proposal
33
30
Days
60
Days
90
Days
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