SkillsCamp is a soft skills training company. We are helping you retain and maintain engaged, effective employees through soft skill development. Across all industries, employers and industry leaders are identifying soft skills like communication, teamwork, time management, emotional intelligence, and leadership as critical skills for prospects and employees alike. Yet these core skills and several others take a backseat in the traditional education model. The result is students who become employees without the requisite abilities to excel in their careers. SkillsCamp teaches this “missing curriculum” to help people become more employable and more effective leaders and contributors.

1. Helping you retain and maintain
engaged, effective employees
through soft skill development.

2. THERE IS A NEW WORKPLACE
TECHNOLOGY
DRIVEN
4 GENERATIONS
AT THE SAME TIME
MILLENNIALS ARE THE
“MOST STRESSED
GENERATION”
EXPECTATIONS
OF EMPLOYERS
ARE HIGH

3. Losing
Millennials
Unengaged
Employees
Absenteeism
Costs
High Turnover
Costs
BUSINESSES
ARE NOT
KEEPING UP
Due to the costs of training, onboarding,
interview expenses, advertising costs, and
reduced productivity of new employees,
turnover is estimated to cost companies
between $15,000 - $50,000 per employee.
Center for American Progress

4. HOW DO YOU FIX THIS PROBLEM?
Gallup estimates that disengaged employees cost organizations $3,400 for every $10,000 of salary.
Learning and skill
development of employees
increases engagement,
retention, and productivity.
Millennials expect
continuous learning and
growth opportunities in
their work.
Soft skill training
meets the dual
purpose of
developing
employees and
reducing the
costs of attrition.

5. HOW ARE BUSINESSES
MESSING THIS UP?
Hiring old,
unrelatable
trainers that do
not connect with
Gen Y and Gen Z.
Forgetting that just
because people are
good at something
doesn’t mean they
should teach it.
Letting trainers teach
antiquated curriculum
that doesn’t account for
the 2017 worker or
tech-culture.
Forcing employees
to participate in
disconnected or
boring online
training.
By...

6. WE’RE HERE TO HELP WITH SOFT SKILL TRAINING
Many clients mix and match these skills eg. Professionalism: Communication, Productivity, Work Ethic, Etc.
Studies show that of all new hires who fail in the first 18 months, 89% are due to attitude problems.
- salesforce.com89%

7. CURRICULUM DEVELOPMENT
Get the greatest return by having us
develop a full curriculum for you.
TEAM RETREATS
Make us part of your day, weekend or
week-long company retreats
anywhere in the world.
Bring us in for 1h, a half-day or a
whole day.
WORKSHOPS & TRAINING
WEBINARS
Are your people all over the world?
Bring us in virtually through
interactive webinars.
Let us work with your people
one-on-one developing personal
branding, speaking ability,
self-awareness, and more.
PERSONAL COACHING
WHAT WE DO
KEYNOTES & SPEAKING
Our founders are expert speakers
with numerous TEDx talks. Bring
us to your conferences or to
inspire with our keynotes.
Tell us what you think you need. We’ll advise and adapt.

8. ONE STOP SHOP
Reduce time and effort spent communicating with multiple
trainers. Many trainers have their specialties acquired over a
career (eg. leadership only). Some deliver in-person only and
cannot accommodate a webinar. With us, you can find all
your soft skill development needs in one place.
Understanding different learning styles increases the
likelihood of skills being retained. Educating in itself is a
skill, yet many trainers finish their careers here. We started
out in the higher education space and consider how people
learn as well as what they learn.
HISTORY IN EDUCATION & PEDAGOGY
YOUNG & ACCOMPLISHED
People are more likely to learn when they feel connected to
their instructors. We connect with Gen Y and Gen Z in an
authentic way because we are millennials ourselves. We are
examples of soft skills in action: personal branding, work
ethic, emotional intelligence, etc.
HOW IS
SKILLSCAMP
DIFFERENT?

9. INCLUSIVITY
We believe you learn best when you can
bring your whole self with no fear of
judgement. We believe in diversity, and in
creating equitable, safe spaces for our
students.
KNOWLEDGE
We believe in acquiring knowledge from all
areas of life. Knowledge is an exchange and
we make sure our teams are smart, capable,
experienced and up-to- date.
We don’t believe in quick fixes. We believe in
giving you the skills to succeed beyond your
interaction with us. We teach you to fish.
EMPOWERMENT
ADAPTABILITY
We believe that to work with all types of
people and thrive in a market that is
always changing, we must be
open-minded, agile and willing to change.
We believe in providing you with
strategies, practices and tips you can
apply right away. We cater to your context
as much as possible.
PRACTICALITY
WE’RE VALUE-DRIVEN
FRIENDLINESS
We believe a little kindness can go a long
way. A smile when you walk in the door
and a welcoming space can make all the
difference in your interactions and ability
to learn and work with us.
We are surprised that so many trainers do not practice these core values.

10. Founder, CEO & Instructor
Bailey Parnell
Partner & Instructor
Hamza Khan
CORE
TEAM ● One of Canada’s Top 100 Most Powerful
Women
● TEDx Speaker
● 5+ years in higher education
● Teaching experience in Canada and abroad
● 6+ years in marketing, communications &
media
● Avid public speaker
● Multi award winner for marketing, media and
academic performance
● MA Candidate, Communications & Culture,
Ryerson University
● Alumna, Ryerson RTA Media Production;
Minors, English & Journalism
● Founder, Splash Effect Marketing Agency
● 2x TEDx Speaker
● Lecturer, Ryerson University
● Instructor, Seneca College
● 9+ years in marketing & design
● 7+ years in higher education
● Multi award winner for marketing and
leadership
● Avid public speaker
● Alumnus, U of T English; Minor, Political
Science
● Alumnus, Rotman School of Management

11. OUR PARTNERS

12. “We decided to launch our webinar series with SkillsCamp. We wanted to provide information to our
networks on the connection between social media and mental health and well-being. Within weeks the
webinar was sold-out and the live Q & A with SkillsCamp was engaging and informative. The standard
for our leadership webinar series has now been set high due to the great content that was delivered
with the launch. It has been a great experience working with the SkillsCamp team!”
Rumeet Billan, Ph.D.
President, Jobs in Education + Chair of the Young Alumni Council, Ontario Institute for Studies in
Education
“I attended the Networking workshop because I wanted to enhance my networking skills in order to
make stronger professional connections. The workshop instructor presented the material in an
accessible way with concrete strategies about how to network more effectively. After attending the
workshop, I used some of the networking strategies and was able to make stronger connections with
people in my field. I wish I had learned about this workshop earlier in my career because I could have
avoided a lot of trial and error which would have saved time and prevented lost connections. I would
highly recommend the Networking workshop to anyone who wants to improve their soft skills."
Ayesha Bhatti
Project Manager, Council of Ontario Universities
Attended networking workshop through the ADaPT Program at Ryerson University

13. "With only a few weeks turnaround time, SkillsCamp was able to create and facilitate a half day
workshop that not only educated but also engaged the entire team to the degree that they are still
talking about this creative productivity workshop to this day. From providing tips and tricks on how to
be more productive in our professional and personal lives to providing data and insight on how
students are learning, the facilitator was fantastic, informative, empathic, and engaging, and provided
my team with the energy, insight and inspiration to begin another academic year. Without a doubt this
workshop was one of the highlights of our training!"
Stephanie Muehlethaler, MA
Director of Colleges, Trent University (Formerly) Head of Residence Life & the Student Experience,
Campus Living Centres
“Bailey Parnell, from SkillsCamp, facilitated a personal branding workshop for over 30 university
students at the Starting Point 2017 conference at Saint Mary’s University in Halifax, Nova Scotia.
Bailey’s laid back yet confident facilitation style pulled the students in to her message on the
importance of presenting a consistent and professional brand on social media and beyond. Her use of
personal anecdotes, theory, real-world statistics, and immediately implementable tips resonated with
students looking to create their own professional brands. Don’t hesitate to book Bailey and SkillsCamp
for anything.”
Matt MacPhee
Senior Project Manager at the Sobey School Business Development Centre, Saint Mary’s University

14. Your staff are growing
and content.
“ “I feel like my bosses care
about me as a person, and not
just another employee.
Productive
Absent
Engaged
Stressed
Effective
YOUR NEW
WORKFORCE
“ “I actually like going to work. I
feel welcome and included, so
I can focus on sales more.
“
“My staff work hard. They
come in with smiling faces
and motivated to succeed.

15. WHAT
CAN YOU
DO?
Let us
partner with
you for a
pilot training.
HALF-Day Training
FULL-Day Training
1-2h Workshop/ Lunch & Learn

16. Choose Your
Desired Skills
If you don’t know, that’s
alright. Tell us your
desired outcomes, and
we’ll advise.
Choose Your Method
of Delivery
We recommend a
half-day training to start,
but you can choose what
works best for you.
Get In Touch
With Us
We are ready and waiting
to help you build a better
workforce.
WHAT NEXT?
1 2 3

17. CONTACT
Bailey Parnell
bailey@skillscamp.co
674-290-7494
www.skillscamp.co
@SkillsCampHQ