Strategic Business Planning is about DECISIONS! Working with small and medium business owners in all kinds of industries, it is clear that business planning and strategy is not about the written end product, it’s about the decision process leading up to that document. Whether you are in manufacturing, integration, professional services, retail or even government contracting, there are Five Decisions for Strategic Business Success! The Exit Strategy Decision - Your Exit Strategy is the starting point of almost every other business planning decision. The Market Position Decision - Determining your desired Market Position provides the vision, the mission and the top line strategic goals for the organization. The Business Model Decision - The Business Model defines the tangible organization and operations of the company – it’s how things get done The Annual Goal Decision - The Annual Goals simply become a manifestation of the STRATEGIC decisions that have already been made The Financial Decision - Ahhh, the money! The Financial Decision or Budget is where the dream becomes reality – it enables the accomplishment of the vision