NaviGo is a wireless haptic device for people with visual disabilities, worn as an armband and accompanied by an earpiece with a . We produced a 3D prototype of the same and presented a package that would include a CD containing audio and video instructions.

1. Wearable technology
Arpita Bhagwat
Shraddha Kutty
Riti Mishra
Aleksandra Nazintseva
Ryu Wakabayashi

2. Statistics
6,846,000
Ages 16 through 75+
694,000
Ages 4 and under through 20

3. Statistics
Psychographics:
• Adaptive
• Progressive thinking
• Already tech savvy
• High School Diploma
Demographics:
• 79% White; 12% Black; 6% Hispanic
• 49% are married
• Average education is 11.4 years
• 58% are men between 18-44 years
• 61% are women over the age of 75

4. Statistics
1 in 5 live in
poverty
19% are currently
employed
$5k - 50k78% in an urban area
35% in the South

5. Statistics

6. Features:
• Voice recognition / command
• GPS
• Indoor navigation using haptic feedback
• Gesture recognition
• OCR (Optical Character Recognition)
• Emergency command

7. High School Diploma
Target Market
14 - 45
Tech Savvy

8. Industry Overview

9. Industry Overview

10. Industry Overview

11. Benefits
Indoors & Outdoors
4 sensors
Tactile braille displayVoice Assistance
Emergency Calls Track biometrics data

12. Alternatives
VIA
Navigation
Glasses
Touch & Go

14. Product Design

15. Product Design

16. Fashion VS. Regulation

17. Costs
Band $0.1
Earpiece $4
Display $15Sensors $40
Charger $3 Packaging $5
Motherboard $15
Software $20K

18. Costs
$77.1
Manufacturing price
$200
Retail price

19. Marketing Strategy
Website
accessible for
visually impaired
Advertisement
online, TV, radio
Promotion
exhibitions &
partnerships

20. Packaging

21. Disposal of the Product

22. Problems & Solutions
Market penetration Litigation 3 years warrantyKnock-offs

23. Future Applications