Cyber Security, User Interface, and You - Deloitte CIO - WSJ
1. 9/16/16, 1:47 PMCyber Security, User Interface, and You - Deloitte CIO - WSJ
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U.S. EDITION Friday, September 16, 2016 As of 1:47 PM PDT
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Cyber Security, User Interface, and You
Safeguarding company and customer information used to be solely the concern of those of us in
the profession—but no longer.
Digital is poised to pervade every facet of life not only
because it makes living easier, but also because it’s fun—
by design. Likewise, to do security right, we’ve got to ask
not just whether it works, but if it’s user-friendly: simple to
navigate, reliable, and pleasurable to use.
To get there, we might ask what we can learn from other
professions. We might put on not only our thinking caps,
but also, at various times, an artist’s beret, Sherlock
Holmes’ deerstalker, a brigadier general’s helmet, a
blackjack dealer’s visor. We might need a psychologist’s
couch, a teacher’s yardstick, and a coach’s whistle, as
well. And that’s only the beginning. A few examples:
Meteorologists track weather systems and consider past events to forecast where those
systems will go, how they’ll behave, and what risks they pose. Other industries, including retail
stores and Wall Street, use trend-tracking maps and no wonder: Maps provide an organized,
big-picture view and are easy to understand. Should we in information security do the same,
using data-generated maps to assess where the next systems attack might come from, who
might be targeted, and the nature of the breach? This would give the user a useful, big-picture
look at security threats—past, present, and future.
The pharmaceutical industry uses RFID chips to track drug shipments, and law enforcement
places them in certain medication bottles to capture thieves, giving customers an added
measure of confidence and safety. What if our systems tagged data in a similar fashion, tracking
it wherever it goes and allowing users to retrieve theirs—to snatch it back from hackers or even
recall files sent in error? Not only would users know precisely where their information was going
and who was viewing it—invaluable to law enforcement—but they’d have the power to erase it
instantly, hopefully before it reaches the “darknet,” the Internet’s black market.
Credit card companies in Europe offer “smart cards” with debit, credit, and phone card
features. If lost or stolen, these cards self-destruct after a number of failed attempts to access
their data. Could we program our data to self-destruct when someone tries to view it on an
unauthorized device? Like the best security measures, this feature would protect a user’s
information automatically, with no effort on their part.
The entertainment industry has already figured out how to transform the security experience.
One group of popular theme parks has eschewed the cumbersome password in favor of colorful
bracelets that identify their wearers with a swipe of the wrist, unlock hotel rooms, simplify
purchases, and make efficient and effective security more enjoyable to use.
Most people don’t want to think about breaches, identity theft, or hackers. As UC San Diego
physician-scientist Ajit Varki argues in his 2013 book Denial, avoiding the negative is a natural
human tendency. The risks we encounter every time we log on are very real, but our users don’t
want to be reminded of that. Taking a cue from other professions, can we consider our
customers’ convenience and even their delight while keeping their information safe? How can
we sugarcoat the security pill to sweeten the user experience?
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