Personal Information
Organização/Local de trabalho
Ireland Ireland
Cargo
Associate Director at MCsquared
Setor
Advertising / Marketing / PR
Sobre
Co-produced the radio documentary "Is Childhood Shrinking?" - aired on Newstalk 5/5/14 - with the support of the Mary Raftery Journalism Fund.
Media & marketing consultant, advising clients - in the public sector, retail, FMCG, food, white goods, telecoms, banking, education and drink sectors - on strategic communications, consumer insights & engagement, creativity and CSR.
Author of Candy Coated Marketing - ebook on marketing to children available on Amazon and via Oaktree Publishing.
Journalist and Commentator on youth & business issues including the commercialisation & sexualisation of children.
Youth and Social Marketing specialist in both Ireland and the UK: helping brands enga...
Marcadores
children
childhood
marketing
role models
advertising
airbrushing
growing up
consumerism
commercialisation
sexualisation
media literacy
Ver mais
Apresentações
(4)Personal Information
Organização/Local de trabalho
Ireland Ireland
Cargo
Associate Director at MCsquared
Setor
Advertising / Marketing / PR
Sobre
Co-produced the radio documentary "Is Childhood Shrinking?" - aired on Newstalk 5/5/14 - with the support of the Mary Raftery Journalism Fund.
Media & marketing consultant, advising clients - in the public sector, retail, FMCG, food, white goods, telecoms, banking, education and drink sectors - on strategic communications, consumer insights & engagement, creativity and CSR.
Author of Candy Coated Marketing - ebook on marketing to children available on Amazon and via Oaktree Publishing.
Journalist and Commentator on youth & business issues including the commercialisation & sexualisation of children.
Youth and Social Marketing specialist in both Ireland and the UK: helping brands enga...
Marcadores
children
childhood
marketing
role models
advertising
airbrushing
growing up
consumerism
commercialisation
sexualisation
media literacy
Ver mais