4. hat is a legacy? Something that you leave
Wbehind? Or is it something that the future
generations could look forward to? Well,
in a way all of the above. But to define a legacy, it is a
series of honest efforts made by an individual who had
achieved incredible feats and his contributions are
now making the world a better place. That is what a
legacy is all about.
This philosophy is not just limited to any person. A lot
of business enterprises are capable of creating legacies
that young start-ups can follow all the while imbibing
their work culture. Everyone has role models. Every
individual looks up to someone who is an icon and
have remained so through their entire lives. In a
similar fashion, businesses can also get inspired by
other businesses in terms of organic growth along
with creating and maintaining goodwill.
They say that greatness is in one’s blood and the
younger generation inherits the same from their
elders. It is in their DNA. Well, that is the case with
businesses also. When a business shows its true
potential, it would not be wrong to say that success
resides in its core values and vision. One of the crucial
factors that aids this potential is its capacity to adapt
to the dynamic changes in the business environment.
A business is always presented with the challenge to
change, to adapt and outgrow its past failures and a
stagnant approach towards its operations. The one
who is capable of accepting these changes is the one
who is going to make it to the top. That is why, the
franchise business model has come out as one of the
best choices to grow a business. A lot of popular
EDITOR’S DESK
Mark Whittle
Chief Development
Officer
2020|VOL.-10|ISSUE-06
FRANCHISES
TO BUY IN 2020
10TOP
Franchises:
Businesses that are on Cue to
Become Legacies
5. brands have become household names because of the
franchise model.
It is no wonder that franchises are here to revolutionize the
way we do business. The most important thing is that not
only this model helps you in evolving your business, but it
also enables an opportunity for the people to become
entrepreneurs and give back to the society.
If compartmentalization had a face, it definitely would be
similar to any business’ franchise model. To show different
sides of franchises, we at Insights Success have come up
with an edition that solely focuses on the great
achievements of companies who have facilitated
remarkable franchising opportunities. This month’s issue
Top 10 Franchises to Buy in 2020 consists of stories from
the franchise space.
This edition’s cover page showcases Hooters of America,
LLC, that needs no formal introduction actually. This
particular franchise has been America’s most loved wing
joint through good and difficult times, and we have zero
complaints.
Cell Phone Repair (CPR) has made it to our list because it
is an industry leader in the space of well, repairing cell
phones. It is not that shocking because CPR is a global
technology repair franchising enterprise that spearheads
mobile repairing space in a dynamic way. Leading in the
restoration business, Color Glo International is a franchise
presently catering to the needs of repairing industry
globally. Another big-name franchising its way towards
success is Floor Coverings International and its team is
focused on making staying indoors the new normal. Maid
Brigade is yet another name in the franchises that is
enabling cleaning services in a new light. It is a residential
maid service franchise spread across the US, Canada, and
internationally. One franchise that is delivering transparent
and trustworthy cleaning services to businesses and
facilities across various industry verticals is milliCare. It
caters to commercial environments in a proven method for
cleaning. Another notable franchise in the cluster is Payroll
Vault. It is one of the prominent payroll outsourcing
companies providing optimum client satisfaction. Also,
Signal 88 Security is one of the major franchises in the US
that facilitates security services for industrial, commercial
and residential customers keeping in mind that human
safety is of utmost priority to them. Another franchise in the
fixing and repairing space making its way to the top is
uBreakiFix which offers repairing services same day to a
host of small electronic devices. One of the honorary
mentions we have is PropertyGuys who completes the list
of franchises, we at Insights Success are portraying.
Honoring with their presence, Global Art and Brightway
Insurance have featured as CXOs in this edition. So, that
completes our notable mentions of franchises. If you are
looking to make valuable investments, we suggest you start
flipping through the pages of the latest edition of Insights
Success featuring incredible stories of franchise businesses.
Read On!
Sneha Sinha
7. Color Glo International:
Spreading Color Restoration
and Repair across the World
22
Floor Coverings International:
One of the Few Companies Blazing
New Paths in 2020
28
Maid Brigade:
Trusted Cleaning
Solutions
30
milliCare:
Delivering Trusted Care
34
Cell Phone Repair:
Delivering Premium Cell
Phone Repair Services
Globally
20
8. Payroll Vault:
Your Trusted Payroll
Service Provide
36
Signal 88 Security:
The World’s Leading Security
Franchise Offering Peace
of Mind to Communities
42
Flour Power Kids
Cooking Studios
Where Health and
Learning Conjoin
50
40
46
Engaging Insights
The Changing Dynamics
Of Insurance Industry
Enhancing Creativity
Global Art :Nurturing Young
Minds Through Innovations
11. W
hen you think of a place where you can find lip-smacking food and an ecstatic ambiance, a
place for spending some good family time, or a place where you and your friends can chill on a
night out, what name comes to your mind? For us at Insights Success, the answer is Hooters.
For any business to thrive, an implied focus on the customers is evidently essential. Hooters Restaurants
have been America’s favorite wing joint through the best and worst of times. It exhibits an implicit
comprehension of this aforementioned need through its top-of-the-line customer service across all its
franchises around the globe. We say this with substantial certainty that this franchise brand we’re talking
about, needs no detailed introduction. However, featuring the story, experience and the details that go into
making a global brand has been the motive of our endeavor seeking The 10 Best Franchises to Open in
2020, and Hooters perfectly fits the description.
Since the foundations of the first Hooters was laid in 1983 in Clearwater, Florida, millions have been
liberated from the ordinary at Hooters, while enjoying great food, fun, and one-of-a-kind hospitality that
can only be served up by the Hooters Girls.
COVER STORY
12. While everyone knows about Hooters’ world-
famous wings, juicy burgers and fresh
seafood, the real secret to its success is the
exceptional hospitality, customer service, and
a system-wide commitment to making its
customers happy.
The brand continues its global expansion, with
over 125 new locations opened in the past five
years. With over 70 commitments for future
franchise development worldwide, Hooters has
plans to open and continue its growth in
multiple markets across the United States and
around the globe in various international
markets. In addition to new restaurant growth,
Hooters’ remodeling program continues on
with an average of 25 restaurants being
remodeled per year, and to date almost 65% of
all Hooters restaurants are reflective of the
newest prototype design.
Hooters’ restaurant design appeals to a broad
range of customers with more contemporary
seating and interior finishes, and top-of-the-
line Audio and Visual packages. It also
includes a centrally located bar area, offering a
wide selection of cocktails, craft beers and
wines. “It’s a fun, lively atmosphere where
customers get a great meal and enjoy a beer
while watching their favorite sporting event,”
says Mark Whittle, the Chief Development
Officer at Hooters.
When it comes to food, Hooters is known for
its diverse and mouthwatering menu, including
fresh entree salads, a great lineup of hand-
formed burgers, delicious seafood dishes, and
fan-favorite fried pickles. How can one miss
out the world-famous traditional and boneless
chicken wings with over 18 sauces and rubs,
ranging in heat from mild to 911, as well as
additional signature sauces and rubs, such as
teriyaki-style samurai, lemon pepper and
chipotle honey? Over the past 4 years, Hooters
13.
14.
15. It’s a ,fun lively
atmosphere where
customers get a
great meal and enjoy
a whilebeer
watching their
favorite sporting
event.
16. Validate the
product or
your business
to make sure
that it has
good demand
in the market
before going
into heavy
growth phase.
has raised the bar for wing variety by adding bacon
wrapped, smoked, and roasted wings for its guests
to enjoy.
The senior leadership team at Hooters is committed
to delivering the company’s vision of Hooters
Makes You Happy to all its guests. Mark states that
this commitment includes continual enhancements
to the menu and products which Hooters serves, as
well as enhanced training with its franchisees and
corporate store employees who deliver that guest
experience tens of thousands of times per day.
“The leadership team is committed to the ongoing
success of the existing restaurant base, as well as
growing the business with attracting new qualified
franchisees to build new Hooters restaurants,” Mark
expresses.
The Benchmark of Quality
Hooters franchisees understand that while it is a great
restaurant, appealing to a broad spectrum of
customers, the brand is first and foremost, a people
business. Franchisees that run their day to day
business with that in mind will always have the most
success in their Hooters business.
While the Hooters menu is remarkably diverse, with
delicious items that appeal to all genders and ages, it
is a fairly simple menu to execute. Franchisees for
Hooters love the brand as guests can choose Hooters
Mark Whittle
Chief Development
Officer
17. for their restaurant of choice for a number of varied
occasions, including a quick lunch, dinner with
family and friends, night out for drinks from its full
bar offerings, or to come and watch some great
sports events with its outstanding AV packages in
the restaurants. And like most restaurants, if guests
just want to chill out at home for the night or have
lunch at the office, they can get Hooters’ great food
delivered through numerous DSP providers.
There are numerous opportunities for development
with new partners in United States, in addition to
numerous markets across the globe. With 100% brand
awareness in the US, and over 93% around the world,
the Hooters brand is not one that needs a lot of
introduction to the local consumers.
One of the great things about selling this concept is
that you never have to overcome a brand-awareness
Hooters franchisees
understand that while
it is a great restaurant,
appealing to a broad
spectrum of
customers, the brand
is first and foremost, a
people business.
hurdle. Whether here in the US or abroad, everyone
knows Hooters and most people have a genuine
fondness for the brand.
The ideal franchisee is someone who has operated
Top 10 Franchises To Buy in 2020
18. multiple restaurants in a given market, or someone
who’s entering the project with access to an
experienced partner. Also key, in addition to financial
wherewithal, is a desire to develop multiple
restaurants. The three common elements with Hooters’
largest franchisee partners in the United States are a
passion for its great brand, solid operational
execution, and the financial capability to grow the
brand in each of their markets.
“Hooters looks for potential franchisees with $1.5
million in available cash on hand, and a $3 million net
worth, but these levels can vary depending upon the
market,” asserts Mark. In terms of markets, Hooters is
predominantly looking at places with populations of at
least 100,000 or 125,000 with a middle to upper-
middle income base, a high preponderance of daytime
activity and a strong residential base surrounding the
site.
In addition, Hooters prefers sites that are within close
proximity to regional malls, theaters and/or sports
arenas to help drive evening and late night traffic.
Hooters is always looking for new locations in
corporate and franchise markets.
Bequeathing the keys to Excellence
We asked Mark on what he would advise the up-and-
coming entrepreneurs and franchise enthusiasts, he
said, “First and foremost have a passion for what you
do. Validate the product or your business to make sure
that it has good demand in the market before going
into heavy growth phase. Grow strategically and with
19. purpose, concentric growth of new outlets from your
base to achieve better span of control, marketing, and
supply chain efficiencies. If you franchise, ensure the
franchisees you select have the same passion for the
concept/brand as you do, they will be your brand
ambassadors as they open their outlets.”
Foreseeing a Successful Tomorrow
Talking about the challenges that became lessons,
Mark says “While lessons are continually learned, the
one that is most top of mind was the work done
around the new restaurant design a few years ago.
Much research was done and the concept design was
revolutionary – changed to attract a broader
demographic, including many more females and
families, as well as significantly enhance the sports
viewing occasion with huge investments made in the
AV package and sports programming for the new
restaurants.”
In light of this development, Hooters will continue to
build a healthy amount of new restaurants each year,
will open up some new countries for Hooters
development, and will always deliver the incredible
hospitality experience from the Hooters Girls. The
brand will also be on the cutting edge of product
innovation and looks forward to offering its guests
some new items to try and experience over the coming
years.
20. G l o b a l S u b s c r i p t i o n
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Mark Whittle
Chief Development
Officer
2020|VOL.-10|ISSUE-06
FRANCHISES
TO BUY IN 2020
10TOP
C h o o s e
E x c e l l e n t ,
C h o o s e
I n s i g h t s
“
Stay in touch.
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21.
22. W
ith smartphone users relying more on
their phones now than at any other point
in history, repairing and servicing these
devices has become big business. As a result, an entire
industry dedicated to servicing these devices has
emerged over the last 5-10 years. The industry leader
in this space is CPR Cell Phone Repair. CPR is a
global technology repair franchising company and is
dominating the mobile device repair industry by
providing great customer service and by making good
on their tagline, “we save you mobile life”..
CPR® presently has over 500 locations worldwide
and has been franchising since 2004. CPR has
locations throughout the US, Canada, India, Kuwait,
Nigeria, Guatemala, Ivory Coast, Mexico, and will
soon be opening in the Kingdom of Saudi Arabia,
Turkey, China, and the Caribbean Islands – all with
Master Franchises.
Adding Value to the Damaged Gadgets
CPR has grown to be the category leader by focusing
on sustainable value for its franchise partners in
multiple areas including Product/Service Diversity,
Operational & Technical Training/Certification,
Preferred Supplier Pricing Programs, Aggressive Lead
Generation Programs, Advanced Operational
Technology, and National Account Relationships. The
company provides on-premises repair of cell phones,
iPads, computers, drones, game systems and other
electronic gadgets from its franchised locations that
offer “while-you-wait” service.
Specializing in water damage, charging ports, broken
LCD’s and much more, CPR has the capability of
fully restoring damaged devices – in-store and usually
in under an hour.
CPR can service almost any customer that walks
through its doors. Either by repairing their broken
consumer-electronic device, replacing their device
with an upgraded device or a similar device, or
purchasing their broken device which holds no value
to them – which in the end, keeps devices out of its
landfills and makes planet greener.
Customer Satisfaction is the Key
Dedicated service, industry expertise and trusted
technicians enable CPR to earn its customers’ trust.
CPR provides customers with a life-time guarantee on
repairs, to ensure customer satisfaction. The end result
of the value proposition offered to CPR customers is
that they choose CPR more than any other mobile
device repair company in the industry.
CPR consistently monitors its performance levels
through a continuous improvement process. This
process allows each aspect of its operations and
technical training programs to be analyzed and tracked
so it can determine how to improve training and to
stay abreast of industry changes. This process ensures
that its technicians are the most qualified in the
industry. It operates to standardized policies and
procedures that allow it to be efficient and consistent
in the use of resources and in its ability to take care of
its customers quickly.
Cell Phone Repair
Delivering Premium Cell Phone Repair Services Globally
www.insightssuccess.com20 | October 2020
23. A solid franchisor needs a robust supply-chain. CPR,
through its partners, has acquired and operates one of
the largest mobile parts supply-chains in North
America. This provides longevity to the brand and
buying power for its franchisees. CPR has 40% more
population coverage than its nearest competitor.
Exhibiting Quality
CPR’s establishment of an effective Quality
Management System, which adheres to ISO’s strict
requirements, provides technical and operational
training and is dedicated to achieving customer
satisfaction. Its CompTIA Certified Technician Trainer
(CTT+) certification authenticates its technician’s
dedication to excellence as industry leading
instructors.
In addition, CPR’s Corporate Technical Training
Management team has received IPC-7711/IPC-7721
Rework and Repair Application Specialist Training
certification for advanced soldering. It possesses the
skills required to meet the industry’s high standards to
produce quality soldered devices. It is also a Small
Business Administration (SBA) approved franchising
company. CPR was also ranked 26th by
Entrepreneur.com’s Franchise 500 ranking.
Heading towards the Future
CPR aims at filling the void in the mobile device
repair space while maintaining leadership position in
the industry. The company is positioning itself to
expand its in-home services (smart homes), and
become the leaders in the emerging IoT space that is
set to explode over the next 5 years.
“Our trained
technicians can
help with all
your
technology
support needs.
“
Josh Sevick
CEO
www.insightssuccess.com 21 | October 2020
Top 10 Franchises To Buy in 2020
24. The world leader, Color Glo International,
specializes in the restoration and repair of leather,
vinyl, velour, cloth and hard plastics commonly
found in the automotive, aircraft, marine and furniture
markets. The company was founded by Everett C. Smith.
Everett’s son Gary E. Smith is now at the helm of the
company. Gary serves as President and CEO and
maintains a hands-on approach to running the company
while continuing to build and expand the Color Glo brand
in the marketplace.
Encompassing the Globe
Formally incorporated in 1975, Color Glo International
began franchising in 1982, and is currently present in
hundreds of markets throughout the world. It initially began
its franchising in the United States and has since expanded
into Canada and over 45 countries worldwide. Color Glo
products are proven every day to offer the correct results
and best value every time they are put to the test. In the last
40 plus years, Color Glo has grown from an idea to an
International operation that encompasses the globe. The
corporate headquarters are located in Minneapolis,
Minnesota.
Dedicated Offerings
Color Glo specializes in repairing all types of damaged,
mismatched, dirty, faded upholstery found in the home,
office, automobile, private or commercial aircraft, boats and
commercial seating venues. In addition, the company also
offers re-dyeing or color restoration services for people who
want to improve the appearance of the existing finish, or in
many cases, provide a complete color change.
Color Glo has serviced thousands of clients in commercial
facilities including theaters, auto dealerships, office
buildings, marinas, schools and colleges, retail stores,
restaurants, hotels, apartment buildings, homes and more.
Their process involves specially formulated proprietary
products made in the USA. These products are water-based,
environmentally friendly, non-flammable and odor free
products. Color Glo re-conditioned items will dry in
minutes, which allow the customer to use their investment
almost immediately.
Undertaking Flexibility as an Attribute
According to Color Glo, flexibility and cultural sensitivity
are the requisite components for expanding into a global
marketplace, which extends to the very means of doing
business. To exemplify this, 100% of the franchisees in the
United States operate their service business from mobile
units, while all of the franchises outside the US are required
to establish brand recognition through storefront locations.
International business is booming, thanks to the capability
and willingness to develop new and adjust existing
formulas for compatibility with foreign manufacturers’
products.
However, flexibility is a continuing theme for Color Glo
International, and one of its greatest attributes. Color Glo’s
sister company, Coustic- Glo, specializes in the cleaning
and restoration of ceilings and walls. Many franchisees
within the organization provide services in both the brands.
In addition to this dualownership option, Color Glo
franchisees have total freedom to choose their area of
emphasis within the menu of product and service options.
Glorifying Valuable Recognitions
Over the years, Color Glo has been recognized repeatedly
by National and International publications for the excellent
products, value and quality of the services that they offer.
Color Glo is also proud to have received patents in this
industry including a process patent for using the Color Glo
process and products in aircraft. In 2006, the company
became the first and only ISO Certified Company in the
industry.
Aiding Charity
On the forefront of the environmental movement, Color
Color Glo International
Spreading Color Restoration and Repair across the World
www.insightssuccess.com22 | October 2020
25. Glo’s status as a good global citizen does not begin and end
with ecology. The company’s reputation is built on its
legacy of services, which involves service to its franchisees,
service to its customers, and service to its community. As
one of the world’s largest leather, vinyl, cloth, velour and
plastic repair companies, its offerings include the time,
talent and expertise of Color Glo leaders and franchisees.
Color Glo Cares supports various charities throughout the
world. The company’s franchisees and employees donate
thousands of volunteer hours to countless community
projects around the world throughout the year.
To support the charitable activities, CGI Color Glo Cares
was launched in 2002. It contributes a certain percent of its
revenue to various NPO’s including feeding programs,
wheel chairs, vehicles and cash donations. The company is
passionate about giving back to those in need with a
particular affection toward children in need.
Exemplifying Customer Satisfaction
Color Glo International has been appreciated by many of its
franchisees.
Bill Sachse, a 35-year franchisee from Colorado Springs,
Colorado, values the franchisee/franchisor relationship he
has experienced with Color Glo. He finds it “like a family;
everyone is truly treated well.” Originally based in Omaha,
Nebraska, Sachse attests that there is also a great deal of
networking and sharing between franchisees, resulting in
superior product knowledge and ongoing training. In fact,
the Franchise Research Institute study showed a 99%
satisfaction rate for “ongoing training and support supplied
by the franchisor.” Rich Kitzel of Eugene, Oregon,
appreciates the opportunity to choose his livelihood in the
community of his choice. He says, “I don’t know how I
could earn what I do (here) doing anything else.”
Ernesto Lo Russo (based in Provo, Utah) became the master
franchisee for Italy in 2005, and now has over 60 locations.
He states, “I went with Color Glo because it is a
familyowned business with high integrity.” He asserts that
many outside North America “are very suspicious of US
companies” and that Color Glo’s corporate philosophy has
made it highly desirable in foreign countries. LoRusso
enthuses, “The product is amazing, and has been tailored to
meet the needs of our (Italian) market.”
“Color Glo
International is the
world leader in
restoration
and repair of
leather,vinyl, velour,
cloth and hard
plastics commonly
found in the
automotive,aircraft,
marine and
furniture markets.
“
Gary E. Smith
President and CEO
www.insightssuccess.com 23 | October 2020
Top 10 Franchises To Buy in 2020
28. rom speedy access to the
Finternet to the ability to
instantly get in touch with
almost anyone anywhere in the world
by dialling just a few digits, the
contemporary technology-oriented
world has changed the way we connect
and communicate. With smart devices,
people have also become smarter.
Though the processes of connecting
have become simpler, there is a need
for effective communication and
service between users, applications,
services, devices and so forth. This is
where network infrastructure comes
into the picture.
Let’s consider the current situation.
COVID-19 has compelled IT busi-
nesses to close their workplace and
made their employees work remotely.
As employees working from a different
location on enterprise networks
consists of traffic and thus, centralizing
traffic could have been a challenge for
business. To address this challenge,
there arises a need for a suitable
network infrastructure.
Along with the employee's perfor-
mance and excellent equipment, the
agility and productivity of organiza-
tions also depend on the robust and
secured network infrastructure. In
today’s digital age, businesses cannot
afford to have poor user experience and
security issues that can impact
employee productivity and thus, are
realizing the importance of adopting
comprehensive network infrastructure.
With sound networking solutions,
businesses can ensure optimum
efficiency and excellence in their
operations.
Even though enterprises have under-
stood the importance of network
infrastructure, choosing the right
networking services partner is another
challenge. Businesses are in search of
partners with integrated networking
solutions and a team that possesses the
required skill-set and industry rich
expertise. They are on the lookout for a
solution provider which they can trust
and rely on.
Taking this need into consideration,
many networking solution providers
have come forward with cutting edge
solutions and are ensuring the smooth
running of the enterprises without any
performance issue. The changes start
with migration to 5G technology. It is
built to increase the network speed and
reduce latency. It will assist in the
mobilization of employees allowing
them to work from any part of the
world.
Next up is harnessing the prowess of
Artificial Intelligence(AI) and Machine
Learning(ML) in solving business
problems in real-time. Right from
hiring the most suitable candidate to
process transformation and enriching
customer experience, AI and ML can
deliver solutions to help business
flourish.
Cloud Solutions are seen as the way
forward to maintain business continu-
ity and resilience and are being proven
effective in today’s crisis. It has helped
teams stay connected over work and
seamlessly deliver services proving
that physical distances can’t dampen
the innovative spirits. Digital experi-
ences supported by Cloud have found
new takers during the pandemic and
the technology is poised for steady
growth.
With so much dependence on net-
works, it is bound to grow complex. To
reduce and manage its complexity and
shift creation of network rules and its
maintenance, Intent-based networking
is one solution to look-out for. The idea
is to put a network control-
ler(deploying AI/ML) that can
regularly monitor the network, suggest
best paths and continuously adjust the
network performance for maximum
output.
And while we are at it, how can we not
mention Internet of Things(IoT). From
empowering manufacturing, providing
enhanced tracking to logistics, to
helping the healthcare sector in remote
monitoring and more, IoT is redefining
the way industries work and behave.
As connectivity grows, so does IoT’s
application.
Networking is evolving and with each
new step that it takes, it presents a new
opportunity for businesses to digitally
transform and scale their services.
www.insightssuccess.com26 | October 2020
29.
30. S
taying indoors is the new normal, the home becom-
ing all things to all people. “Our homes now serve as
office spaces, classrooms, dining hubs and
recreational centers,” says Tom Wood, President and CEO
of Floor Coverings International, North America’s No. 1
Mobile Flooring Franchise.
“We are finding our customers are working hard and
playing hard in both their indoor and outdoor spaces during
the pandemic. Spending more time at home seems to be
sparking a need to upgrade and redo much of it. New
flooring doesn’t just add to the beauty of the house but can
also make it more functional and improve quality of life,”
adds Tom.
Installing the right floors can dramatically reduce the time
needed for cleaning floors such as anti-static carpets that
release pet hair quickly, stain-proof floors, and even
flooring that has anti-microbial surfaces to improve indoor
air quality. The latest flooring options are made up of so
much more than just aesthetics; they can also add comfort,
provide sound absorption, improve safety with slip
resistance, and easy cleaning methods.
Customer First
Floor Coverings International has challenged the brick and
mortar concept and changed the game of the flooring
industry. That change could not have come at a better time.
While it seemed that their model provided major conve-
nience for the customer who does not want to get lost
browsing in a big box store waiting for service, having to
book an appointment after they get service with a possible
design specialist, now the stay-at-home times have almost
made their business model a necessity. Bringing your floor
to your door is the new mantra. And customers are loving
their experiences.
By relying on customer purchasing preferences and
articulated choices, the corporate model, development
potential, promotion, and publicity and merchandising,
Floor Coverings International has transformed into a
company that operates with superior efficacy. Its products
include carpets, hardwood, laminates, stylish vinyl, ceramic
tiles, floor rugs etc.
Driving Change for Better
The first mobile, shop-at-home, floor covering franchise,
Floor Coverings International, was founded in 1988. It is
the oldest and largest mobile floor covering franchise with
franchises throughout the United States and Canada.
In 2003, FirstService Brands purchased Floor Coverings
International, set up new leadership, and transformed the
organization into a world-class floor product retailer whose
franchises, while mobile, also operate from commercial
locations and have a scalable business model. Tom Wood
took over the reins of Floor Coverings International as the
President and CEO in 2004.
By focusing on residences, personalized flooring,
preference, design, and installation, in-house customer
consulting, this business has made a significant difference
from the other floor covering firms.
One of the Few Companies Blazing
New Paths in 2020
FLOOR COVERINGS
INTERNATIONAL
Tom Wood
President and CEO
www.insightssuccess.com28 | October 2020
31. The Milestones Achieved
In the United States and Canada, Floor Coverings Interna-
tional has presence in over 142 locations and several
prospects for ongoing growth. New units have developed
during the last two years in Chicago, Atlanta, San Antonio,
Austin, and several other North American strategic markets.
Floor Coverings International’s focus is on attracting
successful owners who will take the initiative in marketing
and implementing systems to grow a multimillion-dollar
business.
A Floor Coverings International franchise is suitable for
both major metropolitan areas as well as secondary
markets. Apart from ranking #1 in the Entrepreneur 500 list,
Floor Coverings International has been listed in the Bond
Top 100 franchise ranking. Franchise Update Media
recently presented the company with the Franchise
Innovation Award for the Most Creative Customer Self-
service Tool that has resulted in a 25% rise in the lead
closing rate with customers.
Mitigating Challenges during the Pandemic
Floor Coverings International has undergone slow and
steady franchise development per year of 12-14% for 16
years. On March 1, 2020, the company’s sales were up by
26% compared to March 2019. This came just before the
pandemic hit and was followed by subsequent lockdowns.
Very proactively, the Floor Coverings International
leadership team studied similar models in China and Europe
and took a step back to design a program that helped
franchisees to slash costs during the coming tough times.
As a forward thinking and proactive franchisor whose first
goal in a challenging time such as this is to help and protect
their franchisees, the organization built a revolutionary
CRM platform that helped the franchisees handle their
client interactions, developments, and promotions in just
eight weeks. And the Discovery Days event, where
prospective franchisers from around the world visit Floor
Coverings International’s corporate head office to learn
about the franchise market opportunity, was shifted to
virtual sessions.
Surpassing all the hurdles, the organization announced two
months of strongest franchise growth in the last ten years!
The team mastered how to interact succinctly and consis-
tently by recognizing the best use of time and resources.
Floor Coverings International has covered franchisees and
their livelihoods and has set up a reinforcing framework as
they look ahead to the next six months.
In the coming years Floor Coverings International will
continue to grow and perfect what is now a necessary
model, one that seems to be preferred by customers eager to
replace or buy flooring. People have been home and are
eager to re-decorate, and Floor Coverings International has
perfected the method of delivering the beauty, and the
advice with their Design Associates, right to the customer’s
door. Everyone fully adheres to the safety measures and
practices the proper hygiene steps such as regular hand-
washing, social distancing, disinfecting materials, and
wearing personal protective equipment.
“We foresee the next six months of the pandemic recovery
as very busy and very progressive for our franchisees. We
want people in our system who are sworn to put the
customer first and that’s who we award our franchises to,”
concludes Tom.
For franchise information, please visit www.flooring-
franchise.com and to find your closest location,
www.floorcoveringsinternational.com
WE WANT PEOPLE IN OUR SYSTEM WHO ARE SWORN TO PUT THE
CUSTOMER FIRST AND THAT’S WHO WE AWARD OUR FRANCHISES TO.“
“
Top 10 Franchises To Buy in 2020
www.insightssuccess.com 29 | October 2020
32. C
leanliness is next to Godliness.
While the lines are truly old,
they never seem to be out of
context, no matter which century we
are living in. We all know the
importance of keeping our immediate
surroundings as well as the planet
clean. And the current pandemic has
just reinforced the notions and
importance of being squeaky clean.
However, it is not always easy to
maintain a strict cleaning regime,
considering the busy lives we are
living. Over-worked Supermoms,
along with their families maintain a
good level of cleanliness, but it never
hurts to have some experienced
helping hands. This is where Maid
Brigade steps-in in their lives.
Maid Brigade is a residential maid
service franchise with locations across
the U.S., Canada, and internationally.
Its service provides time-saving,
healthy cleanings to busy families and
individuals. At the same time, it creates
job opportunities where its team
members are a valued part of every
location.
The executive team at Maid Brigade is
comprised of Don Hay, Founder and
Owner; Bart Puett, Co-Owner; and
Raychel Sullins, President. With over
a century of industry experience
between them, they provide stability
and continuity of knowledge to the
organization. With that said, the
leadership favors innovation and
advances, so year over year, Maid
Brigade franchisees have benefitted
from improvements to support and
grow their businesses.
Through a series of questions and
answers, Raychel Sullins explains how
they go about delighting their
customers, employees, and franchisees.
What are the cutting-edge
products/services offered by your
organization?
Maid Brigade’s PUREcleaning®
service utilizes the latest technology
with electrostatic sprayers, electrolyzed
water cleaning and disinfecting
solutions to provide the safest, and
healthiest, cleaning, and disinfection in
the industry. Our disinfectant,
Hypochlorous Acid, is created from
two simple ingredients, water, and salt,
and is recommended by the CDC for
use against the Coronavirus.
Several locations have provided
disinfecting solutions and treatments to
first responders in their communities.
Maid Brigade has also helped
numerous businesses re-open and stay
open, with our PUREmist®
commercial disinfection service.
What are the special franchisee
strengths that make your
Every customer is
important to us,
and we strive to
form long-lasting
relationships.
www.insightssuccess.com30 | October 2020
33. organization unique from its competitors?
Maid Brigade’s most successful franchisees have an
entrepreneurial spirit and a desire to innovate. At Maid
Brigade we embrace our franchisees’ creativity in all areas
of the business, from operations to marketing. We believe
that by supporting ideas “from the field”, our organization
is stronger.
Describe the experiences, achievements or lessons
learned that have shaped the journey of the company.
Maid Brigade has remained relevant to our customers and
the industry since 1979. Our ability to withstand trying
times, even during the current pandemic, proves that we are
a company that is adaptable and able to evolve. We have
learned collaboration with our franchisees is the most
favorable approach.
Where do you envision your organization to be in the
long run and what are your future goals?
Maid Brigade will continue to thrive in the home cleaning
industry. For now, our PUREcleaning® system sets us apart
from our competitors, but just as in years past, we will
continue to embrace new technologies that provide optimal
service to our customers. Our goals are to grow the
organization through development programs/services for
our franchisees, as well as awarding new franchises to well-
qualified candidates.
“Maid Brigade is excellent. They are courteous,
professional, and very thorough, and if I have any
questions or concerns, they get back to me very
fast. I wish I had found them sooner. I highly
recommend them!”
-Debra S.
“Maid Brigade is amazing! The work was really
good. The place looked so clean and smelled great.
They even made the basement and garage look
new! They also made me feel super safe with
COVID policy and knowing that the products they
use to clean are safer and greener. Will
recommend and also use their services again!”
-Monica B.
“I have been with this company for over a decade
and count it a privilege to use their services. I have
tried others, but none have been as consistent,
trustworthy, and dedicated as Maid Brigade.”
-Peggy P.
www.insightssuccess.com 31 | October 2020
Top 10 Franchises To Buy in 2020
34.
35.
36. For businesses, when it comes to making a good first
impression, many factors are important, not the least
of which is the condition of their flooring. From the
moment a visitor sets foot into a facility, the floor speaks
volumes; even a financially successful business will suffer
if the floor of its premises is stained, worn, or grimy. With
this in mind, milliCare delivers transparent and trustworthy
cleaning services to businesses and facilities. Founded in
1984, milliCare is a floor and textile care provider and a
subsidiary of Milliken & Company, a manufacturer and
marketer of chemicals, fabrics, textiles, composites, and
floor coverings for offices, hotels, airports, and other
commercial environments since 1865.
milliCare helps businesses succeed by providing trusted
care that not only helps facilities make a good first
impression, but also extends the life of flooring and textiles
and improves indoor air quality. Whether it’s an airport, a
hospital, a corporate headquarters or a university campus,
the milliCare network of independent service providers is a
trusted source for floor and textile maintenance needs,
offering the most environmentally sustainable and proven
maintenance system.
milliCare is recognized as the premier commercial flooring
care company with the most advanced technology,
providing exceptional support to its franchise network and
its customers locally, nationally, and worldwide.
From a Corporate Business to a Franchise Model
milliCare was originally started in 1984 as a corporate
business designed to service Milliken carpet customers
across the country. The floor and textile maintenance was
delivered to these customers by corporate employees and
certified contractors.
About a decade later, Milliken decided to change to a
franchise model. This promoted growth of the milliCare
brand, and significantly increased market penetration, by
allowing Milliken to focus more on further research and
development while the franchise network concentrates on
servicing all brands of carpet and flooring. Today, milliCare
is in growth mode with an expanding network of franchise
locations that are each staffed with trained and experienced
technicians, providing businesses with exceptional floor and
textile care.
Proven Leadership
With over two decades of management experience in sales,
marketing, and franchise development, Steve Willis joined
milliCare as the Managing Director in 2017. Steve is
responsible for growth and performance within milliCare’s
global franchise network. He oversees strategy
implementation for the corporate team and helps increase
ongoing recruitment within the milliCare network. He
brings a hands-on approach to supporting and growing the
franchise network.
Steve is a Certified Franchise Executive (CFE), an
approved continuing education provider for property and
facility managers, and holds all three master level
certifications with the IICRC. With the current milliCare
team and the backing of Milliken, milliCare is poised for
continued growth under Steve’s leadership, both
domestically and internationally.
Assuring the Cleanest Work Ecosystem
milliCare delivers the highest quality of services including
carpet care, textile care, tile and grout care, general
maintenance floor care, entryway protection, protective
care, and performance coating.
milliCare’s parent company, Milliken, owns more than
7,000 patents, many of which are in the floor care arena.
Most well-known is its dry carpet cleaner, a specialized
polymer. With its extensive research and development, the
company is constantly striving to provide its franchisees
milliCareDelivering Trusted Care
www.insightssuccess.com34 | October 2020
37. with innovative approaches to floor maintenance. milliCare
will continue to improve its technology, chemistry and
cleaning techniques to ensure that it remains the leader in
floor and textile maintenance while creating an environment
that allows its franchisees to achieve maximum profitability.
Committed to Environmental Responsibility
Milliken and milliCare care about the impact to the
environment and are committed to sustainability and
environmental responsibility.
The milliCare dry carpet cleaning process uses 99.5% less
water than hot water extraction – and hot water extraction
requires 319% more energy to clean the same square
footage as milliCare.
Along with the company’s processes, its products are also
environmentally responsible. milliCare’s core carpet
cleaning products are Green Seal GS- 37 certified. The
company made packaging changes to its Dry Carpet
Cleaner and Detergent Residue Neutralizer which can save
an additional 29,829 lbs. of packaging per year. That’s
almost 15 tons of plastic that will no longer be required.
Milliken has been ranked by Ethisphere as one of the
world’s most ethical companies for the past 12 years, and
milliCare takes pride in sharing its parent company’s ethical
commitment. milliCare also holds the distinction of being
the only global company focused on commercial floor care
and maintenance. In addition, milliCare is known as an
environmentally responsible and socially conscious
organization.
Admiring Words from Customers
“They have restored carpet that I thought I was going to
have to pull out. The nap was down, it was filthy. No one
could get it clean, wet extraction couldn’t get it clean. They
revived the carpet and gave us two more years with that
carpet. It was an incredible cost savings.”
“milliCare saves us money. Saves us stress. They find a
way, they work with us. We feel important because they
make us feel important.”
“We provide
innovative and
customized
maintenance
plans to extend
the life of facility
flooring and
textiles.
“
Steve Willis
Managing Director
www.insightssuccess.com 35 | October 2020
Top 10 Franchises To Buy in 2020
38. For any business to thrive, keen attention must be
paid to every internal process, whether it be intricate
or simple. These processes are what strengthen a
business model and aid in its smooth functioning. For a
small business owner, at times, outsourcing one of the many
processes comes into the picture for various reasons. But
what drives the outsourcing of a process such as payroll and
accounting, is trust.
Customers of Payroll Vault have clearly exhibited this trust
and know that they’ve outsourced an essential part of their
operations to the right company. In the following interview
with Sean Manning, CPA, CFE, CEO and Founder of
Payroll Vault, we delve into the nuances of accounting and
payroll services franchising. Sean also provides his
opinions of the industry and brief insights into what makes
his company the most sought after.
Below are the highlights of the interview:
Can you give our readers a brief overview of your
company and its vision?
Payroll Vault’s vision is to be the most recognizable payroll
outsourcing company with the highest customer
satisfaction.
Payroll service ranks in the top 3 of the most outsourced
business services by business owners. Franchise owners can
tap into the growing industry and service the small business
market. Small businesses—typically companies with 100 or
less employees—account for over 90% of business world-
wide.
I saw the small business sector as a much-underserved
market for payroll services and that is why I decided to
move into full-service payroll and help support the small
business community.
Payroll Vault’s niche demographic is companies with 1-25
employees. Many of these small sized businesses are in a
‘do-it-yourself’ mode for their payroll which can leave the
business owner at risk for compliance issues and they can
struggle to keep up with the ever-changing legislation.
Moreover, industry data shows that DIY business owners
end up spending 18% more on their payroll than if they
were to outsource it, and then they can reduce their risk for
non-compliance dramatically.
What are the cutting-edge services offered by Payroll
Vault?
Payroll Vault partners with Thomson Reuters, a leading
provider of business payroll software systems, to provide
technologies required for complete start-to-finish payroll
processing. The engine around payroll service must be
strong, and I have had a very strategic partnership with
Thomson for several years. The alignment with Thomson
Reuters ensures that Payroll Vault has one of the best
software solutions available for our clients with secure and
world class data storage.
Other preferred vendor partners to Payroll Vault provide the
workforce management solutions to support the business
owner. Employer and employee portals help keep payroll
information at their fingertips. Our franchise offices use
client relationship management software to track client and
lead data, reporting, KPIs, support information and training
library, and the software has an intranet system so
franchisees can communicate and support each other.
What are the special franchisee strengths that make
your company unique from its competitors?
YOUR TRUSTED PAYROLL SERVICE PROVIDER
www.insightssuccess.com36 | October 2020
39. Payroll Vault is highly visible within our
local communities while expanding a
strong national footprint and provides a
one-to-one client approach. When our
clients need assistance, we pick up the
phone and answer questions in real-time –
no call or overseas processing centers.
Everything is done at the local Payroll
Vault office making us the go-to experts
for business owners. We understand that
time is of the essence when operating and
managing a small business, and we pride
ourselves on being more of an advisor or
consultant for our clients. Our goal is for
each business owner to have the
opportunity to work ‘on’ their business
and not ‘in’ their business.
The ability of the Team, from the
Corporate to the community office level,
to proactively plan and react when global
circumstances occur, is being proven
during the ongoing COVID-19 pandemic.
Payroll Vault already had sound business
systems in place to sustain a mobile
approach to virtually any situation. Due to
the amount of shuffling the nation had to
do, as a system, we didn’t skip a beat and
maintained the integrity and promise of
personalized communication and access
with our clients.
At the franchise level, the Team has been
able to shift planned hosted conferences
and Discovery Days to virtual events
easily and effortlessly. The result has
continued to display and build trust and
integrity at all levels of the business. This
global event has allowed us to show our
clients and franchise prospects that this
business can truthfully be run from
anywhere, any time.
Describe the experiences, achievements
or lessons learned that has shaped the
journey of Payroll Vault.
A successful business journey creates
several experiences that have an impact
on the company and its future. What is
most perceptible is the cultural
development at Payroll Vault. When
people are allowed and encouraged to
help create and mold the culture and given
Sean Manning
CPA, CFE, CEO and Founder
www.insightssuccess.com 37 | October 2020
Top 10 Franchises To Buy in 2020
40. a safe environment to experiment and make mistakes that
are designed to advance the business, everyone’s passion in
their career path creates excitement and new opportunities.
The culture becomes one of bold ideas and confident risk.
Another area that allowed Payroll Vault to flourish
organizationally and be dynamic is our commitment to an
energetic vision that is supported by a thought-out process
described as our Success Framework.
Lessons – enjoy the process. Whether it is going back to the
drawing board, revisiting systems and processes that can be
more efficient with added technology, or checking in with
each team member to ensure they are on their preferred path
to success. It’s a piece of the journey that cannot be
overlooked or understated.
Where do you envision Payroll Vault to be in the long
run and what are your future goals?
Payroll Vault’s goal is to be the chief small business payroll
partner and trustworthy small business resource in local
small business and professional communities across the
nation. One of the highest values Payroll Vault holds is
integrity.
I see us continuing to expand – increasing our number of
franchise locations and supporting franchisee satisfaction is
at its pinnacle while preserving unrivaled and highly
personalized client relationships and service.
About Sean Manning
Sean has exceeded the conventional standards of the
accounting industry and inspired entrepreneurs nationwide.
As a second-generation CPA, for the past 30 years, Sean’s
mastery of superlative client relationship management and
strategic marketing has grown his companies remarkably.
With forward thinking, he continues to pioneer an
innovative approach to the accounting industry.
Technologically driven, he was amongst the first to
transition his accounting firm, Insperience Business
Services, to a paperless environment in 2005 and establish
client portals to increase access, efficiencies, and support.
Revered by his peers as a “thought-leader”, he is sought
after to speak and invigorate the industry with his out-of-
the-box ideas. Sean is a master of managing and leading
people. He doesn’t hire people for jobs in his companies, he
offers them careers, and has created an unparalleled culture
to inspire his team and the clients they work with – all
leading to growth and success for everyone on every level.
In 2008, Sean separately branded his payroll division to
Payroll Vault. Even in the height of the recession, Payroll
Vault grew at a rate of approximately 125% annually –
testimony that business owners like what Sean and his team
are doing to “Re-Define” the payroll industry.
In 2011, Sean was featured on the cover of CPA Practice
Advisor magazine for his success with Payroll Vault. His
phone started ringing from accountants across the nation
inquiring about his success with payroll, which then
launched the company into the franchise arena in Quarter 4
2012. Payroll Vault is recognized as a ‘disruptive brand’ as
the only payroll and workforce management services
franchise in the industry.
Why Payroll Vault? - know from the clients and
franchisees:
“There are many facets that come with owning a small
business and payroll isn’t always as easy as it seems. The
number of hours spent prepping and processing payroll was
time that I desperately needed back. The amount of time it
took to process payroll and keep up with monthly and
quarterly taxes, it didn’t take much to persuade that we
needed to outsource our payroll. It’s important to me that
not only do my employees get paid in a timely manner, but
also the details of taxes be taken care of as well. The time I
get back from doing payroll means more time with my
customers, employees, and even my family. I have full
confidence in Payroll Vault to meet all my payroll needs.
They know what it’s like to have a small business and the
importance payroll plays. Let’s be honest, they make me
look good and deliver on time every time.”
- Gretchen Butler (client)
Owner, Butler’s True Value Hardware
Madisonville, KY
“I am impressed with the community support given day-to-
day among not only the Payroll Vault home office but the
Franchisees as a whole. The mutual respect and availability
of support in the Payroll Vault community is outstanding.”
- Sean Pettit, Franchisee Owner
Payroll Vault
San Antonio, TX
“Payroll Vault continues to upgrade and innovate in the
development of the brand. Each year brings more quality
and innovation to the franchisees and markets we serve.”
- Debra Schill, Franchisee Owner
Payroll Vault
Columbus, IN
www.insightssuccess.com38 | October 2020
44. The security services industry consists of
companies which provide private security
guards and patrol vehicles, as well as additional
ancillary services such as alarm systems, cyber security,
background screening, investigation, risk analysis and
security consultancy services. Powered with an
innovative approach, Signal 88 Security provides
security services for residential, commercial, and
industrial clients based on a fundamental belief that
safety is a basic human right and need. Signal 88
Security recognize their clients have a purpose, which
they can only fulfill if their physical environment is safe
and secure. Hence, the company is committed to serve
their clients through local ownership, professional
service and innovative technology.
Signal 88 Security is the world’s leading security
franchise, providing peace of mind to the communities.
Since the Signal 88’s unique mobile patrol model is
proactive, the presence of a trained officer behind the
wheel of a high-visibility SUV prevent crimes and gives
the community the peace of mind they deserve.
Additionally, being an industry leading technology
provider, Signal88’s state-of-the-art 88Edge technology
helps officers to patrol safely and effectively. The firm’s
digital reports including photos, videos, and GPS data
are always available to clients for total accountability.
Presently, Signal 88 Security is guided by a set of core
values which includes passion, honesty, integrity,
relationships, serving, and learning.
A Dynamic Leader
Signal 88 Security was founded in 2003 and began
franchising in 2008 after Reed Nyffeler, now CEO,
introduced the concept as a way to revolutionize the
industry. Serving as its Chief Executive Officer, Reed
oversees the overall direction and vision of Signal 88 as
well as all new services. He also manages the research &
development, administrative duties, sales and marketing
strategies, and general operations. His key vision is to
bring in new franchise owners, so he continued to
introduce new ideas that helped the company scale and
increase profitability for the franchise owners.
Prior to Signal 88 Security, Reed played a crucial role as
the Regional Sales Manager at Black & Decker in the
Midwest and later became the National Sales Executive
for a prominent holiday lighting distributor and
developed the distributorship program.
Measurable Benefits to Clientele
Signal 88 Security has disrupted the industry with its
franchise concept that offers the national brands with
support and technology, along with the local owners that
build community and client relationships. It is constantly
innovating security services and utilizing innovative
technology that implements GPS tracking & dispatch,
video & photo reporting, customizable client dashboards,
transparent, and searchable reports.
Signal 88 Security service processes are built around
speed-to-action and transparency. This makes it easy for
their clients and their residents or customers to provide
an environment where peace of mind is a reality; not a
goal. The company offers a proven model of success for
its franchises based on continual innovation and
improvement that creates a measurable benefit.
Cost-Effective Security Services
In a rapidly growing industry, Signal 88’s franchise
model creates sustainable and recurring top and bottom
line growth for its owners. It offers an array of security
Signal 88 Security
The World’s Leading Security Franchise Offering Peace of
Mind to Communities
www.insightssuccess.com42 | October 2020
45. solutions that help the clients with peace of mind to
pursue their passion in life.
Recently, the experts have developed custom solutions to
provide the clients with the best security options for the
property, personnel, and other assets to protect. Signal 88
officers adopt a cutting-edge, proprietary technology,
88Edge, to view tour instructions, check in assigned
locations, and file detailed reports.
The company’s patrol service is the most cost-effective
security solution that currently offers GPS-tracked
vehicles and time-stamped electronic reports ensuring
quality services with verifiable performance. This offers
the clients the flexibility of customized programs to
address any security concerns such as maintenance,
access control services, facilities checks, disturbance and
alarm response. In addition, the dedicated services are
designed to efficiently meet the required needs with
professional security personnel. This provides the
clientele with highly trained, highly visible, and highly
effective coverage at businesses of any size.
Finally under the event services, Signal 88 security offers
the patrons with peace of mind and recognizes the need
for professionalism in creating a positive image through
protection. With an extensive list of satisfied clients
ranging from professional and college sporting venues to
small, private functions, the team is prepared to protect
the client’s investments, patrons and reputation.
Future Endeavors
Currently, the security industry has been comprised of
two main segments. The first segment is the large
national companies who are successful on considering
the technology, marketing, and scalability. The second
segment is the small mom and pop operators performing
a great job at community and client relationships.
Being that the franchise concept offers the best of both
worlds, Signal 88 Security strives to become the largest
physical security company in the world. Although the
company has some ground to make up, it has grown
rapidly and is confident to set up its franchise models for
long-term and sustainable growth.
“we are here
to provide
peace of
mind to
pursue
passion in life.
“
Reed Nyffeler
CEO
www.insightssuccess.com 43 | October 2020
Top 10 Franchises To Buy in 2020
46.
47.
48. In the recent magazine,
Insights Success has
named Brightway as one
of "The Best Franchises to
Open". Also, Franchise
Businesses Review named
the company as "A Top
Innovative Franchise
Brand", ranking No.33 on
its list of 100 franchise
brands.
Engaging Insights
www.insightssuccess.com46 | October 2020
52. People are increasingly concerned with their
electronic gadgets and devices, especially their
smartphones. Given the intricacy of these gadgets’
design, they can be damaged very easily, causing frustration
for their owners. To address this issue, electronics repair
franchising company uBreakiFix stepped into the market to
offer same-day repair service of small electronics. The
company fixes cracked screens, water damage, software
issues, camera issues and most other technical problems.
uBreakiFix repairs anything with a power button. While it
specializes in smartphones, tablets, and computers, it also
repairs devices like game consoles, hoverboards and
drones. To date, the company has repaired nearly 5 million
devices.
From Side Hustle to Franchising
uBreakiFix started as a side hustle. In 2009, the company’s
founder Justin Wetherill dropped his new iPhone, shattering
the screen. Unable to find a reasonably priced repair option,
he figured that he could repair the device by himself. After
some trial and error, he finally repaired the phone.
Recognizing a need for high-quality phone repair, he
partnered with his friend David Reiff to start a mail-in
phone repair business, and orders flooded in. Months later,
they teamed up with Eddie Trujillo to open their first
storefront.
Ten years ago, it cost nearly as much to repair a cellphone
screen as it did to replace the device itself, and the repair
options available were not of the caliber that today’s
customers have come to expect. uBreakiFix filled a gap in
the marketplace by offering high-quality, affordable
electronics repair, backed by a 90-day warranty and price
match guarantee. To affirm its business model and perfect
its systems and processes, uBreakiFix opened 47 corporate
stores before starting to franchise in 2013. It has since
grown to more than 450 stores across the U.S. and Canada.
To maintain consistency and quality across locations,
uBreakiFix developed a sophisticated training program to
equip franchisees with all the right skills, from device repair
to store operations. Three weeks of on-site training at the
company’s headquarters in Orlando are followed by three
weeks of in-store support. In addition, the company has
made heavy investments in infrastructure, designing and
building a comprehensive platform for point-of-sale
applications and seamless communication from the
corporate office and between stores.
Strategic Partnerships
Today, uBreakiFix has strategic partnerships with leading
technology companies, including Samsung and Google,
enabling the company to provide Samsung Galaxy
customers and Google Pixel customers with manufacturer-
backed, same-day repair service using genuine parts.
The company has also launched B2B partnerships to
provide on-site repair service at major retailers like
Nebraska Furniture Mart, as well as conversion
partnerships, where independent repair companies convert
to the uBreakiFix brand and get to take advantage of its
partnerships, training tools, corporate support, and more.
Due to its impressive growth and partnerships, uBreakiFix
is able to provide tremendous support to the communities it
serves, even beyond the walls of its stores. In 2017, the
company worked with Google to provide free cell phone
repairs to those affected by Hurricane Harvey and
Hurricane Irma, and in 2018, it offered the same for victims
of Hurricane Florence.
Setting Itself Apart from Competition
As uBreakifix has grown its footprint across North
America, it has also grown its executive team to provide
elevated support and strategic vision. In 2017, uBreakiFix
uBreakiFix
Committed to Deliver High-Quality Tech Repair Services
www.insightssuccess.com50 | October 2020
53. marked its biggest year of corporate growth to date, adding
nearly a dozen executive roles to amplify its support
offerings, presence and reach. From day one, uBreakiFix
has been committed to making high-quality tech repair
accessible at scale. The timeliness, customer experience,
and quality guarantee continue to set uBreakiFix apart from
its competitors.
Another differentiator is the company culture. uBreakiFix is
a high energy, collaborative environment. The team
embraces creativity and maintains the entrepreneurial spirit
the company started with. The leadership team finds that all
employees from store technicians to executives all take
pride in their work.
uBreakiFix is planning to increase its growth year over year
and announce new strategic partnerships that will allow the
company to further amplify its support options available to
customers.
Why Franchise with UBIF?
“Technology has become integral in our everyday lives. It is
no longer ’just a phone.’ It’s a productivity tool and a
critical means of communication. uBreakiFix is unique in
offering fast, affordable, alternative solutions to a problem
that can easily impact someone’s business or
communication with family and friends. The fact we offer
solutions across a broad range of small electronics from
smartphones to tablets, computers, game consoles, drones,
and more, coupled with our reputation for exceptional
customer service, expert repairs, and knowledgeable team,
has allowed us to expand quickly and sustainably. I’m
proud to represent uBreakiFix throughout the various
communities that call Nashville home.” – Susan Wright,
Nashville franchise owner
“I made the decision to become a UBIF franchisee because
I saw the value in teaming up with an organization that
embodied the same values, vision, and business ethics that I
had. Also, having the experiences of all the other stores to
draw from, as well as a corporate support team to help
tackle the challenges of running a repair business, was very
appealing.”- David Hensley, Wichita franchise owner.
“We are an
electronics repair
franchise
specializing in
same-day repair
service if small
electronics at more
than 450
stores across North
America.
“
Todd Evans
Vice President
www.insightssuccess.com 51 | October 2020
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