Shana Thomas

Dallas/Fort Worth Area United States

Digital Marketing and Content Manager

Advertising / Marketing / PR

1. Manages and oversees content migration, classification (SEO), documentation, creates and reviews creative briefs from all departments to create a cohesive platform of product/service offerings. 2. Responsible for identifying, creating, and leveraging content to web-based technologies that reaches key audiences (targets/segments based on personalization). Actively drives content to the collaborative platforms to increase awareness of available information/services. 3. Enhances the user interface and functionality of the website and all multimedia outreach efforts, including mobile marketing to create better member engagement and responsiveness. 4. Produces new innovative, user-fri...