Digital Marketing This Week - July 26th 2014

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In this episode, we focus on sales funnels and the seven steps to creating the perfect sales funnel. We will also reveal the one thing the one thing every funnel must avoid and the one secret that all successful funnels share.

Marketing

Chris Mercer
• Content Developer
• Optimization Expert
• Host of DMTW
• Call me “Mercer” 
Who Am I?

Have A Question?
http://ssm.tips/question

7 Steps To The
Perfect Sales Funnel
(And The ONE Thing Every Funnel Must Avoid)

Step 2:
“Welcome Mat”
• Introduction
• Relative Low-Barrier To
Entry
• Simple & Focused
• Matches Traffic

Step 3:
“Would You Like…”
• Offers That:
• Relate
• Help
• Make Sense
• Production Tip:
• Repurpose

Step 4:
“Frequent Buyers”
• Subscription
• Exclusivity
• Updates
• Discounts
• Production Tip:
• Repurpose!

Step 5:
“Pay Attention”
• Retargeting
• Pixels:
• Facebook
• Google
• Display

Step 6:
“Follow-Up”
• Autoresponders = Good
• CRM’s = Better
• Infusionsoft
• Ontraport
• Aweber + AW Pro Tools

Avoid:
“Complacency”
• The Market Changes
• Split Testing Keeps You
Growing
• Metrics Light The Way

The Secret That All
Successful Sales
Funnel Share…

Join DMTW Insiders: www.SeriouslySimpleMarketing.com

How To Ask A Question...
http://ssm.tips/question

Insiders get expanded access
to the Q&A portion of
Digital Marketing This Week.
Are You A DMTW Insider?
Visit: www.SeriouslySimpleMarketing.com

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Digital Marketing This Week - July 26th 2014

1. July 26th, 2014

3. Chris Mercer • Content Developer • Optimization Expert • Host of DMTW • Call me “Mercer”  Who Am I?

5. This Week’s Focus Topic…

6. Have A Question? http://ssm.tips/question

8. 7 Steps To The Perfect Sales Funnel (And The ONE Thing Every Funnel Must Avoid)

9. Step 1: “Blueprint”

10. Step 2: “Welcome Mat” • Introduction • Relative Low-Barrier To Entry • Simple & Focused • Matches Traffic

11. Step 3: “Would You Like…” • Offers That: • Relate • Help • Make Sense • Production Tip: • Repurpose

12. Step 4: “Frequent Buyers” • Subscription • Exclusivity • Updates • Discounts • Production Tip: • Repurpose!

13. Step 5: “Pay Attention” • Retargeting • Pixels: • Facebook • Google • Display

14. Step 6: “Follow-Up” • Autoresponders = Good • CRM’s = Better • Infusionsoft • Ontraport • Aweber + AW Pro Tools

15. Avoid: “Complacency” • The Market Changes • Split Testing Keeps You Growing • Metrics Light The Way

16. The Secret That All Successful Sales Funnel Share…

17. They Take Work

18.

19. Join DMTW Insiders: www.SeriouslySimpleMarketing.com

20.

21. How To Ask A Question... http://ssm.tips/question

22.

23. www.SeriouslySimpleMarketing.com

24. Insiders get expanded access to the Q&A portion of Digital Marketing This Week. Are You A DMTW Insider? Visit: www.SeriouslySimpleMarketing.com

Digital Marketing This Week - July 26th 2014

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Digital Marketing This Week - July 26th 2014