The Age Of YouTube: Using Online Video to Reach the Masses

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See3 Communications

From his session at the 2008 NTEN Nonprofit Technology Conference, See3 CEO Michael Hoffman covers the world of nonprofit video from storytelling to distribution. He answers questions like: What will compel your best supporters to give their money and time? What messages resonate in your community and how can you amplify these messages to reach new audiences? How do you get ROI from your video distribution strategy?

Economia e finanças Tecnologia

The Age of YouTube: Using Video Online to Reach the Masses Michael Hoffman, CEO See3 Communications. www.see3.net

This is our world.

Information OVERLOAD www.see3.net

Video has the power to break through.

Video: It’s what’s for dinner.

Your website is your channel.

Be portable. www.see3.net

And she told 2 friends and so on and so on…

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So, what do you do? www.see3.net

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],www.see3.net *Courtesy of Andy Goodman

http://tinyurl.com/22rg84 www.see3.net Man-on-the-Street

http://tinyurl.com/2xrrpa www.see3.net PSA

www.see3.net Documentary http://tinyurl.com/26lalv

Beyond the dinner video… www.see3.net ?

A Dinner Video can become... ,[object Object],[object Object],[object Object],[object Object],[object Object],www.see3.net

The Usual Suspects.

Reach beyond the choir.

Video is a means, not an end.

www.see3.net ,[object Object],[object Object],[object Object],[object Object],[object Object]

www.see3.net

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The Age Of YouTube: Using Online Video to Reach the Masses

1. The Age of YouTube: Using Video Online to Reach the Masses Michael Hoffman, CEO See3 Communications. www.see3.net

2. This is our world.

3. Information OVERLOAD www.see3.net

4.

5.

6. Video has the power to break through.

7. Video: It’s what’s for dinner.

8. Your website is your channel.

9. Be portable. www.see3.net

10. And she told 2 friends and so on and so on…

11.

12. So, what do you do? www.see3.net

13.

14. http://tinyurl.com/22rg84 www.see3.net Man-on-the-Street

15. http://tinyurl.com/2xrrpa www.see3.net PSA

16. www.see3.net Documentary http://tinyurl.com/26lalv

17. Beyond the dinner video… www.see3.net ?

18.

19. The Usual Suspects.

20. Reach beyond the choir.

21. Video is a means, not an end.

22.

23. www.see3.net