The document describes the Villa Sana EcoResort & Natural Health Center project in Arecibo, Puerto Rico. The resort will include an EcoLodge, EcoVillas/condo-hotel, natural health clinic, spa, farm, and education facilities. It will take an integrative and naturopathic approach to health, wellness, and longevity. The project aims to provide services and education to help visitors and residents live long, healthy lives through alignment with nature.

1. EcoResort
&
Natural
Health
Cente
Arecibo,
Puerto
Rico
Ms.
Marvey
Bernacet,
CEO
787-­‐402-­‐7538
/
798-­‐0839
marveyb76@gmail.com
1

2. PURPOSE
|
AGENDA
Review
The
Villa
Sana
Tourism
Project
And
OpportuniVes
For
CollaboraVon

3. Villa
Sana
EcoResort
&
Natural
Health
Center
Project
Overview
WHAT
• DescripVon
WHERE
• Geographic
locaVon
• LocaVon
advantages
• Site
advantages
&
assets
WHO
• Markets
&
customers
WHY
• Benefits/yields
HOW
• Project
components
• Leadership,
management,
counsel
• Finances:
capital
&
sources
• Status
:
project
&
permits
• By
component:
-­‐EcoVilla/CondoHotel
-­‐EcoLodge
-­‐Health
Services
&
Spa
Center
-­‐Farm
-­‐AdministraVon
-­‐EducaVon
-­‐Residents
&
staff
center
-­‐Resort
maintenance
&
Services
September
2013
3

4. WHAT
An
Eco
Resort
&
Natural
Health
Center
devoted
to
natural
healing,
wellness
&
beauty.
A
place
&
people
dedicated
to
providing
services,
faciliVes,
educaVon
and
research
programs
that
help
one
learn
how
and
to
live
long
,
healthy
lives.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
4

5. Located
in
Arecibo,
in
28
+
rural
acres
of
lush
karst
landscape.
Nestled
inside
a
natural,
flat
basin
that’s
well
protected
by
a
surrounding,
almost
conVnuous
ring
of
“mogotes”
(small
hills)
typical
of
karst
geology.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
5
WHAT

6. September
2013
Villa
Sana
EcoResort
&
Wellness
Community
6

7. Villa
Sana
EcoResort
Vision | Purpose
Governance
EcoLodge
Hotel &
Health
Gourmet
Restaurant
Natural
Health
Services
Naturopathic
Clinic | Research
& Education
Center
Inner
Beauty
SPA
Urban / Home
Agriculture
Permaculture
Biodynamics
Education
• learning
events/class
• mass media
programs
EcoVillas
CondoHotel
and
Residential
WHAT
September
2013
7
…where
visitors,
guests,
students,
residents
come
to
learn
how
to
live
a
long
and
healthy
life.
Villa
Sana
combines
diverse
operaVons
&
faciliVes
into
one
“resort”
dedicated
to
natural
Health
and
wellness
…

8.
WHAT
September
2013
8
One
of
Villa
Sana’s
most
disVncVve
features
is
the
natural,
IntegraVve
medicine
approach
to
health,
longevity
and
beauty
pracVced
at
its
Natural
Health
Clinic.

9. The
Focus
Is
On
Wellness,
Self
Care
And
IntegraVon
Of
Different
Health
PracVces.
The
Probable
Future
Of
Health
Care.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
9

10. September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
10
US
Senate
ResoluVon
221
113th
Congress,
1st
Session
October
2013

11. The
Uniqueness
And
Core
Appeal
Of
Villa
Sana
Stems
From
Its
IntegraVve
Medicine
Approach
To
The
Art
And
The
Science
Of
Natural
Health,
Longevity
And
Beauty.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
11
• Driven
by
Naturopathic
Physicians
in
alliance
with
Medical
Physicians
and
all
complementary
&
alternaVve
health
pracVVoners.
• Consistent
research
&
public
educaVon
programs
• Alliances
with
select
ND
Medical
Schools
to:
• Serve
as
an
accredited
residenVal
medical
pracVce
facility
where
ND
Physicians
can
choose
to
fulfil
their
residency
requirements.
•
Collaborate,
parVcipate
in
select
Villa
Sana
services
&
programs.
• Integrated
urban
farm
for
food
&
botanicals
following
the
Permaculture
&
Biodynamics
approach
• An
example,
a
live
demonstraVon
of
natural
living
at
various
scales:
community
and
home.
WHAT

12. September
2013
12
Villa
Sana
EcoResort
&
Natural
Health
Center

13. WHAT
An
EcoResort
because
it
…
•
Offers
a
variety
of
programs
and
faciliVes
that
encourage
longer
stays
and
repeat
visits.
• Emphasizes
alignment
with
nature
in
all
aspects
of
the
Resort
and
uses
Permaculture
&
Biodynamic
principles
to
help
guide
plan/
design/policy
decisions.
A
Wellness
Community
because
• All
the
different
organizaVons
act
in
sync
and
with
a
unified,
purpose
guided
vision:
wellness.
• It’s
alive
with
a
diverse,
24/7
mix
&
flow
of
visitors,
guests,
paVents,
clients,
residents
&
staff.
• It
hosts
long-­‐term
residents
at
the
EcoVilla
Condo-­‐Hotel
.
• It
will
be
a
working
example
of
a
sustainable
community
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
13
Villa
Sana
EcoResort
&
Natural
Health
Center

14. •
Less
than
90
minutes
from
any
of
the
2
main
airports
(San
Juan
&
Aguadilla)
• Less
than
60
minutes
from
ALL
major
METRO
areas
along
the
northeast
corridor
• Less
than
20
minutes
to
ManaV’s
top
notch
private
hospital
&
health
services
network
• LocaVon
that
makes
it
easy
&
convenient
for
guests
to
access
mulVple,
diverse,
outdoor-­‐nature
based
adventures,
tours
&
events.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
14

15. Less
Than
30minutes
Away
From
Key
ApracVons
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
15
Rio
Abajo
State
Forest
Lake
Dos
Bocas
Mar
Chiquita
Beach
Camuy
Caves
State
Park
Arecibo
Observatory
Poza
Del
Obispo
Beach

16.
A
SITE
WITH
UNIQUE
ADVANTAGES
• PrisVne,
peaceful
natural
surroundings
• With
access
to
urban
areas,
markets
&
infrastructure.
• Secure:
“natural”
“mogote”
barrier,
a
ridge
surrounding
most
of
the
flat
basin
at
its
center.
• Safe
:
from
wind
damage/hurricane
• Panoramic
view
from
ridge
top
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
16

17. WHO
PROFILE
|
PSYCHOGRAPHIC
• Interested
in
natural
healing,
wellness,
beauty
and
regeneraVve
medicine
pracVces
for
a
variety
of
different
reasons
like:
– -­‐May
be
currently
experiencing
health/healing
issues
(or
knows
of
someone
who
is)
– -­‐Wants
to
live
long
but
with
best
health,
vitality,
beauty
in
the
way
nature
intended
and
is
acVvely
learning,
pracVcing
• Travellers’/vacaVoners
Interested
in
travel
to
a
desVnaVons
/
experiences
that
“yield
a
return”
in
the
form
of
some
improvement
in
their
quality
of
life.
Or
with
the
• Individuals,
couples
who
may
be
thinking
about
the
future
and
reVrement
and
what
to
do
now.
Many
of
them
may
be
currently
witnessing/experiencing
their
parents
struggles
[or
success]
with
reVrement.
Its
on
their
mind.
They
see
what’s
available
today
and
it’s
cost,
and
worry/wonder
if
this
is
all
the
opVons.
Would
like
beper
living
standards
than
the
“homes”
available
today.
• Interested
in
natural-­‐organic-­‐biodynamic
–regeneraVve
agriculture
applied
at
an
urban,
small
community
scale.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
17

18. WHO
PROFILE
|
DEMOGRAPHIC
• Local
&
internaVonal
audience
:
80%
English
&/or
Spanish
speaking
• 35
plus.
Both
sexes.
Female
skew.
• All
forms
of
civil
status:
married,
single
etc
• All
socioeconomic
&
educaVon
levels
for
some
services
&
educaVon
programs
but
skewing
to
middle
high
&
upper
levels
for
all
others
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
18

19. WHY
WHO
WHY
:
BENEFIT
-­‐
APPEAL
GUESTS
–
CUSTOMERS
–
PATIENTS
To
heal
–
rehab,
To
improve
overall
wellbeing
using
natural,
proven
ways
To
apend
to
specific
heath
issues
&
condiVons
VacaVon
that
regenerates
your
whole
self
STUDENTS
learn
to
care
for
self
-­‐
and
take
this
new
pracVcal
skill
back
home
to
everyday
life,
for
the
beper
RESIDENTS
-­‐safe,
secure
place
within
nature,
IN
USA-­‐
PR,
where
you
can
be
close
to
family
-­‐reVrement
facility
supported
by
a
wellness
centre
INVESTORS
Sound
investment
&
or
reVrement
property
based
on
surging
demand
for
quality
of
life
services
and
housing,
all
incorporated
into
one.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
19

20. HOW
THE
FOUR
MAIN
PROJECT
COMPONENTS
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
20
REAL
ESTATE
DEVELOPMENT
PLAN
BUILDINGS
/FACILITIES
CONSTRUCTION
SERVICES/
OPERATIONS
VISION/
OWNERSHIP
GOVERNANCE/
MANAGEMENT

21. 1
2
3
4
REAL
ESTATE
DEV.
PLAN
BUILDINGS
/FACILITIES
CONSTRUCTION
SERVICES/
OPERATIONS
VISION
/
OWNERSHIP
GOVERNANCE
/
MGMT
1. Land
2. Studies/plans
3. Permits
(pending
renewal)
1. Condo-­‐Hotel
Villas
2. EcoLodge
3. Spa
4. Health
Care
Center
5. AdministraVon
&
EducaVon
Center
6. Farm
&
related
qtrs.
7. Resident
ND’s
qtrs.
8. Resident
MGR
qtrs.
1. Health
care
servcs
• OutpaVent
• ResidenVal
• By
CondiVon
• By
goal
2. Spa-­‐RegeneraVve
• day
• residenVal
3. Hospitality/lodging
4. Agriculture
5. EducaVon
6. Property
mgmt
1. Owner/
Developer:Ms.
Marvey
Bernacet
2. Project
Teams
• Development
• OperaVon/Mgmt
Property
Mgmt
3. Governance
• Tenant
Assoc.
• Coop
• Other
structures
Completed
Planned
Construction
Mix: direct & others
HOW
THE
FOUR
MAIN
PROJECT
COMPONENTS
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
21

22. HOW
FINANCES
INVESTMENT
Land
&
Development
Land
Studies/plans/development
Permits
ConstrucVon
Condo
Hotel
/
EcoVillas
EcoLodge
Spa
Health
Care
Center
Learning
center
Farm
&
related
qtrs.
Resident
ND’s
qtrs.
Resident
MGR’s
qtrs
TOTAL
$
13,000,000
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
22

23. HOW
FINANCES
SOURCE
OF
CAPITAL
Funding
will
come
from
:
• Project
owner
• Private
,
individual
investors
• Financial
insVtuVon
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
23

24. EcoVillas
/CondoHotel
September
2013
24
To
be
built
on
a
segregated
5831
m2
parcel
that’s
the
closest
to
the
main
entrance.
Building A
Accessory
Building
& Gazebo
Building B
Building C

25. EcoVillas
/CondoHotel
The
first
EcoVilla
&
CondoHotel
community
in
the
region
planned
around
natural,
holisVc
health,
beauty
&
longevity.
A
residenVal
community
for
guests,
paVents
who
visit
the
Health
Center,
the
Spa
at
Villa
Sana
Resort.
Pedestrian-­‐oriented
site
plan
Educated,
Middle-­‐high
to
high
income
Looking
for
sound,
demographically
driven
investment
opportunity
in
real
estate
projects
catering
to
the
surging
50+
market
Ageing
demographics
and
mulV-­‐generaVonal
grassroots
driven
adopVon/popularity
of
natural
and
alternaVve
modes
of
healing
and
wellness.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
25

26. EcoVillas
/CondoHotel
• 36
unit
Condo-­‐Hotel
Villas
complex
comprised
of
3
buildings
of
3
floors
each
for
a
total
of:
35,784
sf
,
plus
common
areas
• 18
-­‐
2
bed/2
bath
• 18
-­‐1
bed/1bath
• 1
parking
per
unit
• Managed
by
Villa
Sana
EcoResort
• EsVmated
Vme
to
complete
:
18
months
September
2013
26
Villa
Sana
EcoResort
&
Natural
Health
Center

27. EcoVillas
/CondoHotel
Ecologically
driven
design
&
best
pracVces
in
construcVon
for
minimal
/no
environmental
or
operaVonal
tradeoffs.
Key
features
include:
• Maximum
natural
venVlaVon
&
light
• Water
&
energy
efficient
appliances
and
lighVng
system
• Solar
power
• Rainwater
harvesVng
system
• Re-­‐use/Re-­‐cycle
systems
•
Other
pilot
innovaVve
sustainable
living
iniVaVves
All
units
are
designed
and
built
to
the
specificaVons
for
assisted
living
by
the
Universal
House
(ADA)
standards
for
cabinetry,
doorways,
kitchens,
bathroom
design,
fixtures
,
door
knobs
etc.
September
2013
27
Villa
Sana
EcoResort
&
Natural
Health
Center

28. EcoVillas
/CondoHotel
September
2013
28
Ecovilla/CondoHotel
units
will
be
purchased
as
investment
and/or
alternate
home
within
a
unique
community
and
ecosystem
of
natural
health
and
beauty
services.
Unit
purchase
Prices
and
financing
opVons
are:
UNIT
PRICE
FINANCING
1
bed/1bath
$
000,000
OpVoned
with
$
xxxxxx
2
bed/2
bath
$
000,000
OpVoned
with
$
xxxxxx
Villa
Sana
EcoResort
&
Natural
Health
Center

29. EcoLodge
ACCOMODATIONS
• Ecologically
driven
design
&
best
pracVces
in
construcVon
&
maintenance
for
minimal
/no
environmental
or
operaVonal
tradeoffs.
• 28
suites
plus
…
select
units
at
separate
EcoVilla
&
CondoHotel
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
29
EcoLodge
EcoVilla
&
CondoHotel
rooms
28
suites
select
units
2
beds
&
private
bath
each
1
bed/1bath
2
bed/2
bath
Avg
Room
Rate/
night
tbd
tbd
tbd
Avg
length
of
stay
3
nights
6
nights

30. EcoLodge
RESTAURANT
|
FOOD
&
BVG
Healthy
Gourmet
• Serving
visitors,
guests
&
residents.
•
Farm
integrated.
• Small
classes
/
workshops.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
30
• Gourmet
healthy
foods
:
Vegetarian,
vegan,
raw
,
living
foods
and
more.
• A
“DesVnaVon”
restaurant.
World
class
restaurant,
deli,
juice
bar
and
events
venue.

31. September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
31
Health
Care
Services
• OutpaVent
• ResidenVal
•
By
CondiVon
• By
Degree

32. MARKET SEGMENT
Use of Alternative Medicine USA and PR 2011
Data
-­‐
IBISWorld
PtyLtd.
AlternaKve
Healthcare
Providers
in
the
US.
New
York:IBISWorld.
June
2011
• Females
30-­‐69
years
of
age
make
up
26%
of
the
market
• Males
30-­‐69
years
of
age
make
up
20%
of
the
market
• 2011
industry
revenue
was
over
$11
billion
from
182,000
clinics
throughout
the
US.
• Currently
16
states,
the
District
of
Columbia,
Puerto
Rico,
the
U.S.
Virgin
Islands
and
Canada
have
licensing
laws
for
naturopathic
doctors.
AlternaVve
Medicine
User
Profile

33. HolisVc
SPA
Spa
focused
on
wellness,
beauty
&
regeneraVve
health
pracVces
-­‐
from
inside
out.
Day
as
well
as
ResidenVal
SPA
services
and
programs:
• by
condiVon
• by
goal
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
33

34. September
2013
Villa
Sana
EcoResort
&
Wellness
Community
34
Offices
&
Staff
MeeVng
Spaces
Natural
Medicine
Apothecary
AdministraVon

35. Staff
Residence
&
Quarters
To
accommodate
visiVng
and
on-­‐duty
ND
Physicians’
students
and
other
Medical
professionals
4
bedroom
2
bath
apt
Upper
floor
of
2
story
building
with
the
services
and
maintenance
quarters
below
Villa
Sana
EcoResort
&
Natural
Health
Center

36. Services
&
Maintenance
Quarters
Bopom
floor
of
2
story
building
with:
• Laundry
• Maintenance
workshop
• Storage
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
36

37. September
2013
Villa
Sana
EcoResort
&
Wellness
Community
37
Urban
Farm

38. Urban
Farm
Integrated
with
the
restaurant,
the
clinic,
spa
and
residents.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
38

39. A
farm
guided
by
a
unique
fusion
of
Permaculture
and
Biodynamic
pracVce.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
39

40. September
2013
Villa
Sana
EcoResort
&
Wellness
Community
40

41. September
2013
41

42. September
2013
Villa
Sana
EcoResort
&
Wellness
Community
42

43. September
2013
43

44. Urban
Farm
44

45. September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
45

46.
Board
Of
Advisors
&
Collaborators
MEDICAL
Dr.
Rita
Conway
Dr.
Jerry
Grotzinger
Dra.
Madhavi
Torres
Cabret
Dr.
Efraín
Rodríguez
Malavé
Dr.
Jeffrey
Sepúlveda
Dra.
María
CrisVna
Congosto
Lippschitz-­‐Venezuela
NON-­‐MEDICAL
Sr.
Jose
Margarida-­‐MarkeVng,
AdverVsing
Sr.
Nelson
Zaragoza,
CPA
Lic.Maria
Isabel
Ruiz
Soto,
Legal/Sra
Sra.
Erlinda
Roca
Sistach,Hotelier/Venezuela
Sra.
Nelia
Torresola,MS
MarkeVng
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
46

47.
Marvey
Bernacet
|
CEO
• Graduated
Magna
Cum
Laude
from
the
College
of
Social
Sciences
at
UPR.
Went
on
to
apend
the
School
of
Law.
During
the
second
year,
declined,
to
pursue
a
scholarship
with
Colgate
Palmolive
Company
in
their
ExecuVve
Management
Training
Program
-­‐designed
by
the
Wharton
School
Of
Finance-­‐
where,
as
an
intern
for
two
years,
was
trained
in
all
phases
of
the
toiletries
and
household
manufacturing
industry,
prior
to
assignment
to
Brazil.
• Joined
Holiday
Inn
InternaVonal,
the
parent
company
of
several
hundred
hotel
corporaVons
who
owned
and
operated
274,000
hotel
rooms
in
59
countries
and,
at
the
Vme,
accommodated
six
million
guests
a
year.
As
MarkeVng
and
Sales
Director
for
LaVn
America
-­‐
in
the
Puerto
Rico
market
-­‐
worked
closely
with
hotelier,
Mr.
Hugh
Andrews
and
his
staff,
in
the
development
of
tourism
from
that
region,
in
a
highly
successful
program.
• NaVonal
College
of
Naturopathic
Medicine
(NCNM),
one
of
seven
Naturopathic
Medical
Colleges,
located
in
Portland,
Oregon,
provided
the
opportunity
to
train
&
develop
in
the
management
&
markeVng
of
alternaVve
and
complementary
medical
pracVces
/
products
/
services.
Ms.
Bernacet,
who
belonged
to
the
NCNM
Board
Of
Directors,
is
the
only
non-­‐medical
person
to
whom
NCNM
has
especially
honored
during
a
graduaVng
class
commencement
exercise
(class
of
1991).
• Ms.
Bernacet
served
for
three
(3)
years
in
the
US
Marine
Corps
during
the
Korean
War.
September
2013
Villa
Sana
EcoResort
&
Natural
Health
Center
47

49. The Saldaña Engineering Report
Recommendation for
loan approval by independent contractor to

50. EcoResort
&
Natural
Health
Cente
Arecibo,
Puerto
Rico
Ms.
Marvey
Bernacet,
CEO
787-­‐402-­‐7538
/
798-­‐0839
marveyb76@gmail.com
50