2. 15,272 Social Mentions for DLD12
1pm – 2pm
• Internet privacy discussions 1pm – 2pm
• Viviane Reding • Arianna Huffington
900 • Jonathan Harris • Sheryl Sandberg
3pm – 4pm
800 5pm – 6pm • Brian Chesky
• Jack Dorsey • Drew Houston
700
# of Social Mentions
600
500
400
300
200
100
0
3. Social Demographics for DLD12
66% Male
34% Female
13% : Rest of World
40% 25-34 yrs old United States
Germany
United Kingdom
US 36%
36% from the US
Turkey
Austria
France
Netherlands
Italy
DE 28%
Israel
Spain
7. Methodology
• This social analysis is using the Radian6 platform and service.
• DLD 2011 social mentions were analyzed from Jan 22 through Jan 24 at
5pm
• The DLD Radian6 profile includes the following keywords:
– “dld”
– “dld11”
– “dld12”
– “digital life design”
– “@dldconference”
– “dld2011”
– “dld2012”
8. Press & Blogger Contacts
Follow us on Facebook, Twitter and SlideShare for the daily social media
recaps of DLD12:
www.facebook.com/SalesforceDE
Twitter: @salesforceDE
www.slideshare.net/Salesforcede
Contacts press/ social media
Anja Plattner – Maisberger – +49 89 41 95 99 38
anja.plattner@maisberger.com
Claudia Linsenmeier – salesforce.com – +49 162 2589336
About Salesforce.com :
With 100,000+ customers, salesforce.com is the enterprise cloud computing
company that is leading the shift to the social enterprise. Social enterprises
leverage social, mobile and open cloud technologies to put customers at the
heart of their business.