Copywriting Tips - Knowing how to write compelling bullets is a vital (and often overlooked) copywriting skill. Master this skill and you will have gone a long way toward more persuasive copywriting.

1. How to Write Compelling, Mouth Watering Bullets That Makes Your Salescopy Sizzle

2. Bullets have the power to make or break your salesletter. Here’s a technique called the 4 U’s that can be used to write bullets that hit the target every time.

3. Urgency Give the prospect a reason to act now: Limited time offer Fast Action Bonus Limited Quantity

4. UNIQUE What is unique about your product or service?

5. ULTRA-SPECIFIC State exact facts and figures

6. USEFUL Promise the prospect something that he values You won’t hit all 4 U’s with each bullet you write, but the more, the better.

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