Social Media Marketing for Enactus SFE Marketing can be annoying,but it can be meaningful as well. It can make you broke,or make you the new Google. Do you Love/Hate Marketing? What are the 3 Eras of Marketing? Product Centric. Customer Centric. Culture Influence Where does Social Media fit in the Marketing Mix Who are your COMPETITORS on Social Media? Do you want to Reach many people as much as you can? Do you want to get Engagements as much as you can?What is your Main GOAL from Social Media? The Goal is NOT to be Good at Social Media The Goal is to be Good at Business Because of Social Media How to promote your events? Include a Clear Call to Action in event Info. Get Your Presenters Involved. Offer a Sneak Peek. Do a Countdown. Promote early until The VERY END. Provide customer support. Ask for the feedback. One More Thing Luck is an attitude. وَقُلْ رَبِّي زِدْنِي عِلْماً Enactus SFE is one of Shoubra Faculty of Engineering Activities. Enactus, formerly known as SIFE is an international non-profit organization preparing the next generation of entrepreneurs and business leaders to create a better world for everyone.

1. Social Media Marketing
For Enactus SFE
@KareemSamara

2. Marketing can be annoying,
but it can be meaningful as well.
It can make you broke,
or make you the new Google.
PS: Don’t try to be Evil.

3. Do you Love/Hate Marketing?

4. I Hate
Marketing

5. I love Marketing

6. What are the
3 Eras
of Marketing?

7. Product Centric.

8. Customer
Centric.

9. Culture Influence

10. In another words
The “Story”
of bakers & his customer.

11. The Baker was in a small village.
The Baker had a personal relationship.
Have a daily Dialogue.
It was a Special Experience to Visit.

12. The bakery turned into a factory,
the village became a city.
the factory had no relationship, no
dialogue & there was no experience. with
its customers.

13. Now Marketing goes back to basics.
big brands behave like little bakeries.
they initiate personal relationships & start
dialogues with their customers.
They do not only offer products, but
brand experiences as well.

14. Where does
Social Media
fit in the
Marketing Mix

15. Business Mission
Business Goals
Start
Here
Marketing Goals
Social Media
Goals
Social
Media
Tactic
NOT
Here

16. Who are your
COMPETITORS
on Social Media?

17. Do you want to
Reach
many people as much as you
can?

18. Do you want to get
Engagements
as much as you can?

19. What is your Main GOAL from
Social Media?

20. The Goal is NOT to be Good at
Social Media
The Goal is to be Good at
Business Because of Social Media

22. How to promote your events?

23. Include a Clear Call to Action in event Info.
Get Your Presenters Involved.
Offer a Sneak Peek.
Do a Countdown.
Promote early until The VERY END.
Provide customer support.
Ask for the feedback.

24. One More Thing

25. Luck is an attitude.

27. Thanks
Kareem Samara
Founder & Community Manager
FB.com/SBKits
Me@KareemSamara.com