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RETHINKING
  A N A LY T I C S
  for the social enterprise
       Social Enterprise:                                           Social Revolution:

     An organization                                                                                           The power of
      that leverages                                                                                           the individual
    social and other                                                                                           voice leading
        technologies                                                                                           to new
actively collects and                                                                                          collaborative
 shares information                                                                                            business
 within and beyond                                                                                             models where
      the traditional                                                                                          data is shared,
  corporate walls to                                                                                           analyzed and
            generate                                                                                           treated
         competitive                                                                                           differently.
          advantage.




                The Impact of the New Social Enterprise

                                  101010
                              10101010101010
                               10101010101010
                                    1010101010
                                       1010101
                                           010




         Dr iving
         t ec hnolo gies
         •   c lo ud c o m put ing
         •   in-m em o r y                        7 0 % o f C I O s th o u gh t “ c l o u d c o m pu ti n g a n d
         •   ent er pr ise
                                                  v ir t ua liz a t ion te c h n o l o gy h a d th e bi gge st
             applic at ions a nd
             m o bile                             p o s it iv e im pa c t o n bu si n e ss i n 2 0 1 1 . ”




                                                 The Data Deluge

         Every minute of every day,
                                                                    apps are

        47,000 apple                                                downloaded
                                                                    from




        684,478                                                              i t e m s a r e
                                                                             shared on



        facebook
        2,000,000
                                                 Google
         search
         queries
         are sent to



                                                 ZETTABYTES
         OF INFORMATION WAS CREATED AND REPLICATED IN 2011

    New Generation of Analytics for Social Enterprise



      Da t a is              Da t a is                    D a t a an d             D a ta i s                    D a ta i s
    col l ec t ed           a na ly z ed              t o o ls b e c o m e      m o re v i su a l .          c u rre n t a n d
     soci ally.             s o c ia lly.                  mo b i l e .                                      a c ti o n a bl e .


                     Implications of Harnessing Analytics

                  of highly                                                              Within the US retail market,

  84%             engaged
                 employees
                                                   eliminated more than                  big data can lead to
     vs.                                         $100 MILLION                            a 0.5-1 percent annual
                                                                                         productivity growth which
                    of disengaged
    31%               employees
                                                    in working capital
                                                                                         will translate into a potential
                                                    through improved
                                                                                         net margin increase of
     believe that they can                        order flow algorithims

                                                                                                               60%
                                                                                         more than
    positively impact the
       quality of their
   organization’s products.




                  Better use
              of data within the
               U.S. Health Care
                  system will
                   generate
                  more than                                                     $300                     through a

                                                                                billion
                                                                                                        productivity
                                                                                                         growth of




                                                                                                      0.7%

                              In the UK, predictive analytics
                 forecasting demand, anticipating replenishment points,
                optimizing stock and resource allocations can reduce costs,
                                  anticipating a boost of




                                                            £46
                                                           billion
                                                             to the
                                                          supply chain




                               High performance analytics can improve the
                                 scope and accuracy of fraud prevention
                              furnishing cost savings for the public sector of




                                                 2 billion
                                                  by 2017
                                                                                               Download a white paper
                                                                                            from the Tapscott Group to
                                                                                                learn how analytics can
                                                                                           improve performance across
                                                                                           the social enterprise and the
                                                                                                 six steps to get there.
                                                                                           Sources and full white paper
                                                                                             available at: bit.ly/Q1cc12
                                                                                                 © 2012 Tapscott Group

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Rethinking Analytics for the Social Enterprise Infographic

  • 1. RETHINKING A N A LY T I C S for the social enterprise Social Enterprise: Social Revolution: An organization The power of that leverages the individual social and other voice leading technologies to new actively collects and collaborative shares information business within and beyond models where the traditional data is shared, corporate walls to analyzed and generate treated competitive differently. advantage. The Impact of the New Social Enterprise 101010 10101010101010 10101010101010 1010101010 1010101 010 Dr iving t ec hnolo gies • c lo ud c o m put ing • in-m em o r y 7 0 % o f C I O s th o u gh t “ c l o u d c o m pu ti n g a n d • ent er pr ise v ir t ua liz a t ion te c h n o l o gy h a d th e bi gge st applic at ions a nd m o bile p o s it iv e im pa c t o n bu si n e ss i n 2 0 1 1 . ” The Data Deluge Every minute of every day, apps are 47,000 apple downloaded from 684,478 i t e m s a r e shared on facebook 2,000,000 Google search queries are sent to ZETTABYTES OF INFORMATION WAS CREATED AND REPLICATED IN 2011 New Generation of Analytics for Social Enterprise Da t a is Da t a is D a t a an d D a ta i s D a ta i s col l ec t ed a na ly z ed t o o ls b e c o m e m o re v i su a l . c u rre n t a n d soci ally. s o c ia lly. mo b i l e . a c ti o n a bl e . Implications of Harnessing Analytics of highly Within the US retail market, 84% engaged employees eliminated more than big data can lead to vs. $100 MILLION a 0.5-1 percent annual productivity growth which of disengaged 31% employees in working capital will translate into a potential through improved net margin increase of believe that they can order flow algorithims 60% more than positively impact the quality of their organization’s products. Better use of data within the U.S. Health Care system will generate more than $300 through a billion productivity growth of 0.7% In the UK, predictive analytics forecasting demand, anticipating replenishment points, optimizing stock and resource allocations can reduce costs, anticipating a boost of £46 billion to the supply chain High performance analytics can improve the scope and accuracy of fraud prevention furnishing cost savings for the public sector of 2 billion by 2017 Download a white paper from the Tapscott Group to learn how analytics can improve performance across the social enterprise and the six steps to get there. Sources and full white paper available at: bit.ly/Q1cc12 © 2012 Tapscott Group