Fortis Healthcare and Mahindra Hotels & Resorts are proposing a merger to capitalize on the growing medical tourism industry in India. The merger would combine Fortis' healthcare expertise and nationwide hospital network with Mahindra's hospitality experience and resort properties. This would allow them to provide integrated healthcare and accommodation packages that better serve medical tourists. The merged company is expected to have improved positioning in the market and increased profitability through a larger customer base and elimination of competition between the two firms.

1. Rohit Mall (rohit_mall@yahoo.com)
Akhilesh Bagaria (akhilesh.bagaria11@gmail.com)

2. Fortis Healthcare (I) Ltd.
• Founded in 2001
• Head Office in Gurgaon, Haryana, India
• Pan Asia Pacific Presence
• 20,000+ workforce.

3. Verticals
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•
•
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Span Diagnostics
Primary Care
Day Care Speciality
Hospitals
Board
• MD: Mr. Shivendra Mohan Singh
• CEO: Mr. Bhavdeep Singh
• CFO: Mr. Yogesh Kumar Sareen

4. Mahindra Hotels & Resorts(I) Ltd.
• Founded in 1996
• Head Office in Chennai, Tamil Nadu, India
• Leading Hospitality providers in India
• 10,000+ Workforce

5. Statistics
• Flagship brand “Club Mahindra” is India’s
No. 1 Holiday brand
• Pan India Resorts
• 150,000 Members
Board
• Chairman: Mr. Arun Nanda
• CEO/MD: Mr. Rajiv Sawhney
• CFO: Mr. Alok Ghosh

6. Fortis
Mahindra
 Greater workforce
 Greater Penetration
 Better profitability
 Better customer data
 Pan Asia presence
base
 Trusted Brand
 Greater Brand value

7.  WHY this Merger?
 HOW will it take place?
 WHAT will be the Highlights of the Merger?

8. “Medical Tourism can grow 10-folds in the next 5
years in India.”
- Dr. Pratap C. Reddy (Founder, Apollo Hospitals)
“India to remain on top in Medical Tourism.”
- Dr. K. M. Cherian, leading Chinese surgeon to The Economic Times
“ The market for medical tourism in India will grow at an
annual rate of 30% to Rs 95 billion ($1.55 billion) by 2015.”
- Associated Chambers of Commerce and Industry of India
“ US patients can save 65-90% by seeking treatment in India
ranging from a coronary artery bypass to Rhinoplasty.”
- Josef Woodman, founder of the guidebook Patients Beyond Borders

9. Catering To The
Growing Demand Of
Medical Tourism In
India.

10. Fortis
Mahindra
• Eliminating
Competition
• Diversification
• Improved Positioning
• Better Returns to
Shareholders

11. Networking
Expansion
Synergic
Improved
Quality
Increased
Customer
Base

12. Fortis
calls for
Merger
Shares
Alloted
Creation Proportio
of New nately
Board
Opening
New
Centres

13. Strength
Weakness
Opportunities
Threats
• Both belong to Hospitality Sector
• Human Technology
• Technical Know-How
• VISA procedures
• Growing Demand of Med Tourism
• Cheaper Source
• Neighbouring countries.
• International Players

14. Improved
Profitability
Stable
Demand
Reduced
Competition
First Mover

15.  Collaborating with Indian Government.
 “Fortis Ranks 4th in the list of World’s Best
Medical Tourist Attraction 2013” (Issued by
Medical Travel Quality Alliance)
 Creation of Packages involving discounts to
Foreign customers who book in FortisMahindra.
 M-Visas to Medical Tourists.
 Traditional Marketing Media

16. • Demand Catered
• Market Tapped
• Promotion of Indian Market
• Improved Quality

17.  The Economic Times
 Times of India
 Moneycontrol.com
 Slideshare.com
 Indian-Medical-Tourism.com
 Patientsbeyondborders.com
 Medical Travel Quality Alliance (mtqa.com)