In today’s context, the big data market is rapidly undergoing contortions that define market maturity, such as consolidation. Big data refers to large volumes of data. This can be both structured and unstructured data. Big data is data that is huge in size and grows exponentially with time. As the data is too large and complex, traditional data management tools are not sufficient for storing or processing it efficiently. But analyzing big data is crucial to know the patterns and trends to be adopted to improve your business.