3. THE SPARKS
FOUNDATION
The Sparks Foundation is a non-profit, Singapore-based company
founded in 2016 to promote international diversity in the
workplace. With Singapore as the main- hub and India as the sub-
hub, students from all over the world come together to promote a
diversified working culture. TSF helps students from all
backgrounds learn and connect to various individuals and helps
them prepare for the real difficulties.
The Sparks Foundation aims to help students all over the world. In
a world where money can have a lot to say, TSF aspires to remove
this barrier for the students with the student scholarship program
in which we ensure that money is not a showstopper for any
students. In addition, TSF organizes a range of programs,
including digital marketing, finance, data science, business
analysts, and HR, for students from all walks of life in its Graduate
Rotational Internship Program(GRIP), where students can take up
any task according to preferences and use this opportunity to
grow on their respective fields.
4. OUR VISION
STATEMENT
To inspire students, help
them innovate and let them
integrate to build the next
generation humankind.
5. OUR MISSION
STATEMENT
TO INSPIRE
STUDENTS, HELP
THEM INNOVATE
AND LET THEM
INTEGRATE TO
BUILD THE NEXT
GENERATION
HUMANKIND.
Inspire
To inspire, motivate and
encourage students to learn,
create and help build a
society.
Innovate
To teach new ways of
thinking, to innovate and
solve the problems on their
own.
Integrate
To let the students integrate,
and help each other, learn
from each other and do well
together.
7. MARKETING PLAN
The Objectives of TSFs is to connect
students all over the world and help
them grow in their respective fields.
The Digital Marketing plan plays a very
vital role in achieving these for the
foundation.
By following a digital marketing
platform, a company can reach target
audiences with maximum efficiency. By
focusing on following digital marketing
platforms, a company can effectively
reap the benefits of digital marketing,
8. MARKETING PLAN
Social Media Marketing:
Social media marketing promotes a company’s products and services through the use of social media and social networks. It enables businesses to engage with existing
customers while also reaching out to new ones by promoting their culture, mission, or tone. The major social media platforms are Facebook, Instagram, Twitter, Linked In,
YouTube.
2. Email Marketing:
Email marketing is a form of marketing that can make the customers on your email list aware of new products, other services. It can also be a softer sell to educate your
audience on the value of your brand.The effectiveness of marketing emails can be used to generate leads, build brand awareness, build relationships, or keep customers
engaged between purchases.
9. MARKETING PLAN
3. Blogs:
Blog marketing technique involves the use of blogs to publicize or promote a website, brand, business, or service. A variety of marketing strategies can be employed here, including but not limited to blogged ads,
blogger suggestions, and reviews, promotion through third-party blogs, and multi-blog interconnection of information. As the blog market grows, the greatest power is provided by some blog posts’ viral effects.
News travels quickly through blogs. Readers collect interesting stories and blogs on other third-party blogs. Their readers subsequently spread the word. All this is done at a very low cost to the advertiser.
4. Advertisement:
A good advertisement can instantly affect business. If you create a compelling ad and spend well enough to reach many users, you could see an increased in sales, or an enhanced brand recognition.
10. SAMPLE POST THAT CAN BE POSTED ON VARIOUS SOCIAL MEDIA
PLATFORMS(FACEBOOK, LINKEDIN, TWITTER, INSTAGRAM, ETC.)
The Sparks Foundation seeks to motivate and inspire students to learn, create
and contribute to a better society through innovation and commitment.
Through commitment and innovation, we can achieve greater goals of
acquiring skills and knowledge.
The Sparks Foundation offers programs that let students integrate, learn from
others and do well together. We want students to learn new ways of thinking
and solve problems on their own.
11. SUMMARY:
Digital marketing has revolutionized marketing behaviors.
There are various social media channels such as Facebook,
Twitter and Instagram. It is a cost-effective way to engage
with a large audience. We can implement the above plan
to make The Sparks Foundation’s internship and
leadership programs and outreach programs more
accessible to students
