Mais conteúdo relacionado Easy Websites With Wordpress1. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Welcome to:
Easy Websites with Wordpress
Legal Notice
LIMITS OF LIABILITY / DISCLAIMER OF WARRANTY:
This report is NOT legal, financial or accounting advice. You should undertake your
own due-diligence to determine if the content of this report is pertinent for YOUR
business. The publisher of this report is not liable for any damages or losses
associated with the content in this report.
Copyright ©2009 by Internet Marketing Test Lab .com
2. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Introduction
Richie, Dominika, Zosia and Maya on holiday on the Baltic Coast in August 2009
Hi, and first let me say thanks for downloading this free report “Easy
Websites with Wordpress”
In this report it is my aim to help you understand how you can use
Wordpress to build and design your own website where you have
your own content and your own identity on the internet.
I would like to stress that this report is really for beginners to
intermediate, there are some more advanced techniques included for
more advanced website owners and I believe this is still a good
refresher in case you have forgotten some bits and pieces.
But, if you have not put up a website or are struggling to put up a
website then grab yourself a coffee or your favourite beverage and
we’ll get started.
Copyright ©2009 by Internet Marketing Test Lab .com
3. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
If you do not know what Wordpress is then don’t worry, we’ll get to
that in a very early part of the report.
For now…..
“I do not want you to get hung up on anything you feel is
technical or too difficult”
Now read that sentence above again…..
I want you to enjoy reading the report and taking some “baby” action
steps to get a website up easily and quickly with very little cost in
terms of time and money.
I have been using Wordpress for some time now and it really is an all
in one solution to building a website fast and easy.
I don’t care if you are a total beginner, as long as you can work your
way around a computer (Copy, Cut, Paste) then you have the skills to
build your own really good looking website……………
It does not matter what type of website you want? You can have it by
using Wordpress.
I can show you how to start a hobby site
I can show you how to start a business site
I can show you how to start your own blog
And if you want to make money from your site then I’ll show you
some tips how to do that as well……………..SO LET’S GET
STARTED
Copyright ©2009 by Internet Marketing Test Lab .com
4. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
What is Wordpress? And Why Should you Use It
Wordpress in it’s simplest form is what is known as a “Content
Management System” or CMS for short.
A CMS allows you, the website builder to easily add and delete
content from your site.
This content can be in many different forms and can include words,
pictures, sounds and video. All of these types of content are easy to
add to a website built using Wordpress.
As we go through the report I will show you how to do this by going
through each step using screenshots from my own websites at
Internet Marketing Test Lab.com and Big Golf Lesson.com and we’ll
set up a brand new website with a domain I have just registered.
I’ll add content to that website, I’ll upload a video from You Tube to
that website and then I’ll add some links to the site.
And we’ll be using screenshots so you can follow along as we go.
You should use Wordpress for one main reason and that is because
it can be easily changed (customized) and the ability to add or take
away content can be done in seconds.
It is this straightforward approach which will allow you to get a
website up TODAY with no problems.
Another reason for using Wordpress is that it makes it much easier to
get your site listed in search engines like Google which is key to
people finding your website.
I have friends who do not have the first clue about building websites
and they always ask “Richie, how did you get that site up so quickly
and looking that good!!! I love those graphics”
The secret….. “Well there is no secret really, it’s just a case of
knowing what to do and how to do it.
Copyright ©2009 by Internet Marketing Test Lab .com
5. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So lets get you on the road to building your very own………..
“Easy Website with Wordpress”
Module 1 Setting up a FREE Website using Wordpress
Ok in the early part of the report I mentioned we would get you a
website up with just a little cost and time.
Well I am first going to show you how to set up a site and it will cost
you absolutely nothing, a big fat zero
All I want you to invest is 15 - 30 minutes of your time……OK??
When you are starting out in putting a website up with Wordpress you
can do this in two ways.
1.First of all, you need to understand that there are two types of
Wordpress site.
a. Wordpress.com is the free version
b. Wordpress.org is for self hosted blogs.
A. Wordpress.com gives you a blog as a sub domain of the
website.
e.g. www.dreamdrivingjob.wordpress.com
It is suitable for beginners because it is so easy and it has all a
beginner should need for a first website. Although a self hosted
website/blog is really better than the free one, this free hosted blog
can still make money online and let you express your feelings. It
also allows you to “Dip your toe in the Water” with Wordpress and
websites in general.
Copyright ©2009 by Internet Marketing Test Lab .com
6. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
You can get your WordPress blog and first post up and running
within minutes through WordPress.com! This site is meant for
people to get a taste of WordPress without having to go through
the somewhat involved procedure via WordPress.org (see Module
3)
If this is the first time you are building a website/blog then you
should definitely do this first. It's as easy as going to
WordPress.com, signing up on the site, clicking the button that
says "Get a WordPress Blog Now" And then, you start posting!
B. Wordpress.org is a self hosted blog. In this case, you need to
have your own domain (covered in Module 2) and your own web
hosting account which preferably comes with a version of
"CPANEL"
Don’t worry about this for now as I will go into CPANEL later in the
report (covered in Module 3) when I show you how I set up a
Wordpress Blog on one of my own LIVE domain names. CPANEL
is an easy-to-use graphical control panel to manage your websites
and hosting. This is better than free because you can do more
things to monetize your website/blog here. Moreover, you are in
total control of your content.
Copyright ©2009 by Internet Marketing Test Lab .com
7. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So Why Wordpress?
1. Wordpress is free, easy to install and easy to use.
Wordpress is free whichever way you wish to use it, both
wordpress.com and wordpress.org. Wordpress.org is really
open source software, so anyone can download the installation
files and just start using it.
It is also easy to use, as Wordpress made the instructions for
installing it very clear. If you really are a newcomer or novice
and don’t know anything about this then don’t worry, they have
their own support that you can contact anytime you want.
2. You can quickly create new static pages (About Us, Our
Services, Contact Us, etc.)
No matter what type of website you want you can do it with
Wordpress. You might just want your own site with static pages.
You can do it with Wordpress and I’ll show you how when I set
up a site in Module 1 of this report. This lets you have the
advantage of exposing yourself more in the world of the
internet.
3. You can maintain a business or personal website/blog very
simply.
What I love the most about wordpress is that it allows website
owners and bloggers to add posts to specific categories. In this
way your posts are more organized and readers of your
website/blog will not be confused and lost while navigating the
pages or trying to find relevant information.
Wordpress can create search engine-friendly pages.
Wordpress has its own pinger (OK take a deep
breath…..breathe……breathe) I’ll explain pinging in more detail
further on (covered in Module 4) The Wordpress pinger system
will automatically send (ping) your content to almost 50 ping
sites, giving an advantage of spreading the word about your
new site.
Copyright ©2009 by Internet Marketing Test Lab .com
8. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
4. Just carry on reading for now…………remember, no techie stuff
now.
Wordpress blogs are really easy to rank. In fact, they are easier
to rank (list in Google and other search engines) than an
ordinary website, This is because search engines (Google,
Yahoo, MSN, etc, etc) love blogs.
Moreover Wordpress made sure that search engines will love
them as they use tools called plugins (Don’t worry…explained
later in the report) that makes it possible for your site to be
found easier by the search engines.
This is what we ultimately want, to appear in the search engine
results pages. You can choose from hundreds of templates
(also called themes) to give your new site it’s own look and feel
Fear not if you don’t have knowledge in programming or other
techie stuff. Your wordpress blogs can still look very eye
catching and attractive because there are thousands of
templates to choose from.
You can just type “Free wordpress themes” on google and it will
bring you thousands of templates you’ll probably like.
Actually I have some good news for you…….I have already
done that for you and listed a number of sites which provide
free templates in the resources section at the end of this report.
So don’t worry.
Copyright ©2009 by Internet Marketing Test Lab .com
9. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So lets get your FIRST website Set up……
So here we go……… Follow along and you will have your first
website up in 15 – 30 minutes from NOW!!!
So lets do this TOGETHER step by step:
1. Open up the web page www.wordpress.com and you’ll come to
a screen like the one below.
2. Now you need to register and set up your username and
password so click on the big orange “Sign up now” button and
you’ll come to a page like the one below on the next page.
Copyright ©2009 by Internet Marketing Test Lab .com
10. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
3. So you need to fill in your username, this is very important so
please try to make it your main keyword which describes your site.
I have chosen the keyword “dreamdrivingjob”
Enter a password and then confirm it again, enter your email address
and tick the box which is the “Legal Flotsam.
And then below this you should check mark the button which says
“Gimme a Blog
And then you’ll be taken to a screen like the one below on the next
page
Copyright ©2009 by Internet Marketing Test Lab .com
11. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now you’ll see that the field “Blog Domain” is
dreamdrivingjob.wordpress.com (This is your website address)
Add a Blog Title……I have given this a title of “Find Your Dream
Driving Job”
Congratulations!!!!!!! You are now halfway to getting your website up
4. Just click the grey “Signup” button shown in the above screen and
then it will take you to the screen below on the next page which then
asks you to check your email
Copyright ©2009 by Internet Marketing Test Lab .com
12. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
5. So go to your email account and open up the email you have just
received. You can see it as the second email in my account below so
go and open that email
Once you open that email you will see a message like the one below
Copyright ©2009 by Internet Marketing Test Lab .com
13. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
6. Just click on the link in the email and you’ll be taken to a
confirmation page like the one below
That’s it!!! Yep it is that simple. You now have your first website so
click on the “View your site” link and you will now come to your very
own website and it will look like this one below on the next page.
Copyright ©2009 by Internet Marketing Test Lab .com
14. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Ok so you have a website, but I know what you are saying……. “This
does not look very good” or even more importantly ‘What the hell do I
do now???”
Don’t worry, I’ll show you exactly what you need to do. Lets
continue…
7. The next step is to start adding your own pages, categories and
posts. So lets get started and well go to the dashboard (or engine of
your site) as I like to call it.
8. So to get into the dashboard of your site you need to login with the
login and password you set up In Step 2. If you look at the webpage
above you will see some links on the right including Pages, Archives,
Categories, Blogroll and Meta.
Copyright ©2009 by Internet Marketing Test Lab .com
15. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now just underneath Meta there is a link “Log in”
Just click on that and it will take you to a screen like the one below
where you can enter your username and password.
So I type in my username and password, hit the blue Log In button
and I’m then taken to my dashboard which you can see in the
screenshot below on the next page.
Copyright ©2009 by Internet Marketing Test Lab .com
16. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So if you look at this screen, you will see in the middle the grey box
called “Right Now” and underneath it says “At a glance”
You can see:
1 Post 1 Comment
1 Page 1 Approved
1 Category 0 Pending
0 Tags 0 Spam
9. What we are going to do now is to get you to do some editing and
start adding your own content. So in the above screenshot you will
see you have one post so click on that and the screen below will pop
up
Copyright ©2009 by Internet Marketing Test Lab .com
17. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
10. And now you’ll see you have come to that particular post which is
already on your site…….This post is called Hello World! Which is just
a default post that Wordpress adds to your site when you set up but
we don’t want that so lets click on it and it will open the actual post
What we now have is the Edit Post screen open and now we can go
ahead and actually edit this post and add something unique of our
own. See the next screenshot to see what I have done.
Copyright ©2009 by Internet Marketing Test Lab .com
18. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
11. So below you can see that I have changed the title of the post
from the default Hello World! To a post titled “What is your Dream
Driving Job” and I’ve added some text in the post area.
All I need to do is now click on the blue “Update Post” button on the
right which you can see in the screenshot and my post will be
updated on my site.
12. To see what your post looks like just click on the “Visit Site”
button in the black bar above your post and you are done.
Lets see what it looks like in the screenshot below on the next page
Copyright ©2009 by Internet Marketing Test Lab .com
19. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So there you go. You now have your first post on your site.
13. Ok so we have our first post but we also need to add some pages
to our site to make it more interesting for our readers, so hit the back
button in your browser (Depending on which browser you use
……Internet Explorer, Firefox, Flock etc.etc) it is usually an arrow
pointing to the left (backwards)
And you will come back to your dashboard
Copyright ©2009 by Internet Marketing Test Lab .com
20. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
14. So now we are going to start adding some of your own pages to
the site. If you look in the dashboard under the “Right Now” section
you will see that you have one page……this again is a default page
from Wordpress. If you click that “1 Page” button it will take you to the
Edit Pages section which you can see below and now we can make
some changes to this page.
You can see that the page is called “About” and most websites have
a page like this. But of course the text in this about page is just the
Wordpress default text like in the image below.
Copyright ©2009 by Internet Marketing Test Lab .com
21. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
15. So we would want to change it to make it about our site Dream
Driving Job.
So click in the text box and add your own about info like I have done
in the screenshot below.
Once you have done this just click on the blue “Update Page” button
on the right and you’re done.
Copyright ©2009 by Internet Marketing Test Lab .com
22. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
16. Lets now see what our “About” page looks like now we have
edited it. So click on the “Visit Site” button .
Their you go, nice and easy. You can now see our text about Dream
Driving Job is showing in the About page.
But as I said we want to have more pages and more content so lets
maybe add a couple more pages to our site.
17. We are now going to add a page called called “Trucks” so you
first need to go back to your dashboard and in the right hand menu
click on pages and select “Add New” you can see this in the
screeshot below
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23. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
You can then add the title of your page, I’ve called this one Trucks
and then I have added a short text as a description for the page
which says “Check out the latest news and pictures on Trucks”
Now all I need to do is click on the blue Publish button on the left and
my page will be on my website.
18. Lets add another page and this time I am calling this page “Fast
Cars”
So I once again go to the right hand menu in my dashboard and
select Pages and then “Add New” and I can then go and add my new
page again by following the same steps.
You can continue this with as many pages as you would like. Please
be aware that pages are usually static information so I would advise
each page on your site has maybe 300 – 500 words.
So if we now go and visit the site you will see that our pages have
been added.
Copyright ©2009 by Internet Marketing Test Lab .com
24. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
We now have three pages. Our “About” page that we edited earlier
and the two new pages “Fast Cars” and “Trucks” which we just
added.
So now our site is starting to take shape. We have three pages and
we have one post on the site which you can see in the above
screenshot.
20. Now the next thing I want to show you is how we add and
manage categories. You can see in the above image that there is a
section called “Categories” in the right hand Menu and the category
there is called “Uncategorised”
Well we want to change that and add our own categories
So lets go back to the dashboard below on the next page
Copyright ©2009 by Internet Marketing Test Lab .com
25. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So again you will see that in the “Right Now” section you have 1
Category so lets click on that and you will be taken to the screen
below.
Now you can see on the right our current category which is called
Uncategorized. Well we want to change that so that it shows with a
category name that we choose.
Copyright ©2009 by Internet Marketing Test Lab .com
26. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
21. So click on the blue Uncategorised link on the right and you’ll see
the screen below
So it lets me edit the category name and I am going to change it from
Uncategorized to “All about Driving”
You’ll also see I’ve added a short description in the field marked
description.
22. So all you need to do now is click on the blue “Update Category”
button and your category should be showing on your website. Let’s
take a look.
Don’t forget……to see what your site now looks like just click on the
“Visit Site” link in the black toolbar next to “Find Your Dream Driving
Job”
Copyright ©2009 by Internet Marketing Test Lab .com
27. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
And now you can see in the screenshot below that your category has
been changed in the right hand side to All about Driving
23. Ok lets go and add another category so click on your back button
in your web browser and well go back to the dashboard.
So all you need to do is type in the field Category Name your choice
of category.
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28. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
24. I am going to set up a new category called “Road Maps”
25. Now just click on the grey “Add Category” button which you see at
the bottom of the screenshot above and then you will have your
second category added.
Copyright ©2009 by Internet Marketing Test Lab .com
29. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
26. Lets now click on our “Visit Site” link again and see how our new
category looks on our website???
Oh no!!! our category is not showing??? Ok don’t panic, this is a
simple thing to sort out.
The way wordpress works is that even though you have set up your
category it will not show until you have an active post in that category.
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30. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
27. So lets go back to the dashboard and we’ll now add a new post
and we’ll link it to our new category called Roadmaps
So press the back button on your browser to go back to the
dashboard and well add a post.
Go to the left hand menu and under Posts just click on “Add New”
I have already done that and below you can see I have added a post
titled “Paper Maps or GPS” and written some text for my post
Now the important thing in the above screenshot is to tick the check
box next to the Category “Road Maps” in the bottom right hand corner
This then tells Wordpress that you want this post linked to this
category.
29. Once you have done this just click on the blue Publish button and
your done.
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31. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So lets just check it, so click on the “Visit Site” link (You should be
getting used to this now) if your not sure just go back and read the
start of setting up again.
So lets see if our new Category Road Maps is showing on our site
now
So there you go. We have our new post and in Categories in the right
hand side you see we now have our new category Road Maps.
So I hope you can see just how easy it is to get this site set up.
We are nearly at the end of Module 1 of this report and I sincerely
hope you have found it helpful. If you would like to send this report to
your friends then please feel free to do that.
We have two more things to cover and then hopefully you will have
your first website up and running and looking good.
Copyright ©2009 by Internet Marketing Test Lab .com
32. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So for now I want you to hit that back button again and go back to
your dashboard. Here is what it will look like now.
So now we are starting to build our site and in the “Right Now”
section you can see we now have 2 Posts, 3 Pages and 3
Categories.
But we also have 1 comment (You can see it to the right of 2 Posts)
which is just a default comment that Wordpress adds when you set
up the site. So lets take a look at that. Just Click on 1 Comment and it
will open up like the screenshot below
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33. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
30. But this comment is just generic so lets actually add a comment
to our website to show you how this works. So I have hit “Visit Site” in
my dashboard and in the screenshot below I am leaving a comment
as a normal visitor to your site may do on one of the posts in the
website
Once somebody has made the comment they would just click on the
Submit Comment button and it will then show on the site just like the
screenshot below.
So there you go.
Copyright ©2009 by Internet Marketing Test Lab .com
34. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
31. Ok the final thing I want to show you in setting up your first site is
how our site actually looks now and what we can do to make it look
better. So below is how our site is looking now.
So now we have a site but of course it is still looking pretty ordinary
because the look of the site uses the standard theme (or skin) from
Wordpress.
So how can we change this? Well wordpress gives you a selection of
themes. All you need to do is to find one which really fits the topic of
your site and use that. Let me show you how to do that.
Copyright ©2009 by Internet Marketing Test Lab .com
35. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So go back to the dashboard.
32. What we need to do is to click on the Appearance link in the left
menu. This will then open up the screen below.
33. So you can see the current theme. We will come down though to
the browse themes area and click on A-Z which will bring up a listing
of more than 70 themes you can choose from. Lets go ahead and do
that.
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36. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So I have gone to Browse themes and I have selected one that fits
with my website idea. Please see below.
I am going to go with the one on the right hand side called
Connections. You May not see it in the image above but it is an
image of a car going through a tunnel which fits nicely with the
“Driving” theme of my site.
34. So all I need to do is click the Activate button below the theme
and it will change my site. Lets have a look on the next page.
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37. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Ok here is what it looks like now………
There you go…….FINISHED. You now have your own website.
I hope you enjoyed this screenshot tutorial as much as I have in
making it for you. This is only a basic tutorial to get you started. If you
feel that you would like to move faster and learn more then I can
recommend a great video training series covering Wordpress in much
more detail which you can get at Wordpress Wizard
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38. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Module 2 Buying a domain name
Ok so you now have your first website up…….CONGRATULATIONS
and WELL DONE!!!
But of course this website is actually a subdomain of wordpress.com
so it is not really your own domain.
For Example:
The website we set up is www.dreamdrivingjob.wordpress.com
But what if we wanted a website and domain with a name that we
decided upon. Well we would have to purchase and register our own
domain name.
To buy your own domain you need to go to a domain name registrar,
this is a site which is licensed to sell domain names. Now there are
tons of companies that you can use to buy your domain
It is a very simple process and I’ll now walk you through how I buy my
domains.
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39. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
I use a company called www.GoDaddy.com but there are lots of
companies that provide the same type of service, just go to Google
and enter a search for “domain name registration” and you’ll find
plenty to choose from.
The reasons I prefer Go Daddy are basically they are cheap, I can
buy my domains there for just over $10 but the second reason is that
their domain support and customer service is really good. I get
constantly updated about my domains by email alert which is great
So lets go through the simple process of registering a domain with Go
Daddy
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40. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
1. Lets open up Go Daddy on the Internet by visiting
www.godaddy.com
Now to start our search for a domain we need to click into the orange
box which sits just below that beautiful lady (Her name is Danica
Patrick)
By the way that box does change colour…….sometimes green and
sometimes blue
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41. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
2. So I have clicked in the box and have typed in a domain name I
am interested in.
3. So we are going to search for a domain and all we need to do is
enter in the name of the domain we would like to get.
Here above I have entered the words ‘givingamillion” and you’ll see in
the next box it has .com which is the default. I’ll leave the default as I
am looking to check if givingamillion.com is available
So when I click on the GO button it will go away and check if the
domain www.givingamillion.com is available.
Lets see what the results are?
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42. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Oh damn…… looks like this one is not available. You can see that it
has come up with a message in RED saying
xGIVINGAMILLION.COM is already taken
This will happen quite a lot. You may need to do 5 - 10 searches or
so before you get a domain that you want. Lets try another search
and lets check out “dreamdrivingjob”
Don’t forget, click the go button and lets see what we have
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43. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
4. Great!!! Looks like this domain is available so we can now go
ahead and buy our domain from www.godaddy.com
So we have a domain we like which is available so let me now take
you through the buying process so please go ahead and click on the
orange button at the bottom which says “Add and Proceed to
Checkout”
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44. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
5. STOP………IMPORTANT MARKETING LESSON!!!
Now the image above will appear after you have clicked on the “Add
and Proceed to Checkout” button from the previous page and now Go
Daddy will try to sell you something else as well as the domain you
have decided to buy.
You should not be annoyed at this as you have a choice. This tactic is
called “Upselling” it’s really the same type of situation when you go
into a store and buy a pair of shoes. The customer service clerk will
nearly always try to sell you some shoe polish and maybe some
leather protector to go with your new shoes.
Another more common example would be McDonalds……….. “would
you like fries with that, how about a Coke”
So treat this as an IMPORTANT MARKETING LESSON.
6. Anyway for now we are just going to click on the grey “No Thanks”
button and move ahead with getting our domain name.
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45. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now the next screenshot will look like the one below and you will
need to give your contact information to register your domain.
So that is what the form looks like and on the next page you can see
how the form should be completed
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46. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
7. Here is the form and I have added my information to set up an
account.
8. So now we will go ahead and click on the orange CONTINUE
button and move to the next screen which will be the one on the next
page.
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47. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So you see above that Go Daddy is now trying to offer you some
other services with your domain. Again this is smart marketing on
their part.
9. But for now just go to step 4 which is Select Checkout Preference
and check the radio button No thanks, I’m ready to checkout and then
click on the orange CONTINUE button
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48. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
The next screen you will see is the one below
10. Make sure that in section 1 which is Review Your Shopping Cart
you be careful to review the middle section which is quantity. Go
Daddy will automatically set your domain registration to 2 years or 5
years so you should just make sure to check the drop down and
change it to 1 year.
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49. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Then just go down to section 3, tick the two boxes relating to terms
and conditions and click the orange Continue With Checkout button
11. Now all you need to do is to enter your Credit Card details and
your nearly there
Check the screenshot below where I show you how to fill in the
details.
So you can see I have filled in my credit card details and now all I do
is click on the orange Place Your Order button and that’s it.
You now have your own domain.
I hope you have enjoyed this very basic tutorial and all it leaves you
to do now is go and get your domain from www.godaddy.com
As I said before there are many choices of company for registering
domains.
IMPORTANT NOTICE: The address and credit card details above are
just for demonstration purposes………you didn’t think I would give
you my credit card to play with as well did you…..
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50. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
In Module 3 of this report I will start to show you how to set up and
Host your own website.
Module 3 Hosting your Website
Ok so now you have taken the next step and you have your very own
domain.
So for the purposes of the rest of the report I will focus on showing
you how to host your website using my own account and getting my
website Giving A Million set up.
You may remember in the domain registration section that I originally
searched for the domain www.givingamillion.com and it came up as
taken.
That is because I had already bought that domain for a site where I
am trying to raise $1,000,000 for Cancer Research charities and it is
this site we will set up LIVE in this report.
This way you will see the process first hand. So please relax and just
follow along
Before we start the set up I want to explain about website hosting.
Website Hosting has now become very cheap. As companies
compete against each other the prices for hosting services have
become lower and lower (That’s good for you and me)
You can easily find hosting companies by doing a search in Google
for “website hosting services” and you’ll find lots of possible
companies.
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51. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
You can host a website now for as little as $2 a month, with most
decent hosting packages costing between $10 - $20 per month.
If you are getting confused about domains and hosting then think of it
like this:
Your house is your Domain Name and the land the house sits on is
your Hosting Account.
You can easily find a hosting account with the following 4 Companies
being amongst the most popular.
Hostgator
Hostmonster
Website Automation Centre
For my own hosting I use the last one on this list Website Automation
Centre and it costs me $89 per six months and I get unlimited
domains hosted on a Cpanel and Web Tools account which includes
a whole range of other tools.
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52. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
You can see a screenshot of my account dashboard below
This is not only a nice layout but it is very easy to use, and as you
see it has lots of great add on functionality……however the most
important reason I host my websites here is the……SUPPORT.
You can have the best tools and hosting servers in the world but
when the support is not there to answer even your most basic
questions quickly then forget it. Check out this screenshot below of
three of my recent support questions.
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53. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Those are a few of the latest tickets I have had and the resolution
time has been less than 32 minutes on each of them.
You can even see below a screenshot of the actual support thread I
had for “Header not showing”
Now that is just a simple support query dealt with quickly and
painlessly and the support is always top class even if you have what
you think is the most dumb question. These guys treat every
customer they have like GOLD and that is why I have been with them
for some time now.
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54. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Website Automation Centre is just one of the many companies out
there and at the end of the day you have to choose a company you
are comfortable with.
1. So lets move on now to setting up our new site GIVING A MILLION
on our hosting account.
The first thing I need to do is to log into my own hosting account so
you can see me doing this in the screenshot below
And once I click OK in the above page I will then be taken to the
screen below.
So now I am in my Cpanel account and you can see at the top of the
page it says Welcome givingamillion.com.
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55. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
2. Now I can go ahead and start setting up my website and I’ll do this
using a tool called Fantastico De Luxe.
If I scroll down to the bottom of my Cpanel interface I will see an icon
for Fantastico………it is a little blue Smily Face
So I’ll go ahead and click that and it will take me to the screen below
3. Now all I need to do is click on the link in the left hand menu
which says WordPress and we can go ahead and install our
new site. Once I click on that it will take me to the screen below
on the next page
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56. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
4. Now I need to click on the link underneath the BIG WordPress sign
which says “New Installation” and it will then take me into the set up
screen which you can see below.
This screen needs to be filled in and completed before you can click
on the “Install Wordpress” button to actually activate your site.
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57. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
5. But let me show you what you need to fill in on the next screenshot
and why this information is important. Here is the screenshot of the
Wordpress Installation information completed.
6. Now all I need to do is click on “Install Wordpress” and it will go
away and install wordpress on my new domain
www.givingamillion.com
Once its done it will take me to a screen called “Finish Installation”
below
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58. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
I’ll just enter my email address and then my site should be up. I have
blanked out some information here which is to protect my privacy
where it says Your username is: and Your password is:
Ok so now my site should be installed so I’ll open up my web
browser, type in www.givingamillion.com in the toolbar and see what
happens.
So there you go….. I now have my new site up. But of course now
the hard work starts with changing the design and adding the
content…….so lets get cracking.
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59. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
7. The first thing I am going to do is to go to google and see if I can
find a nice free wordpress theme related to charities or people. So
lets do a search for “free charity wordpress themes”
8. So I have done my search and came up with a template that I think
I like which you can see below.
So now I have to download and save this. I have clicked on the blue
“Download Now” link in the above screenshot and now I must save
the file
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60. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
See the screenshot below
9. So we would click on the file wish-tree-10 to select it and then click
on the Extract To button to save it in a folder on our computer where
we would like to save the free wordpress theme.
So now that the theme is saved I now need to find that on my
computer and upload it to my web hosting account.
It gets a little bit more difficult here but just relax, follow along and
take one step at a time and you’ll be fine.
There are two ways in which I can transfer the template and the files
to my hosting account.
1. By using an FTP software
2. By uploading the files manually using a file manager
upload in my Cpanel account
For the purpose of this report and so that you learn correctly I am
going to show how to do this using FTP.
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61. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
10. First thing I need to do is set up an FTP account on my hosting
account for givingamillion.com so I’ll go back to my main Cpanel
account page.
Now I need to click on the FTP Manager icon and it will take me to
the screen below
This is the FTP Manager page where I can set up an FTP account for
the domain givingamillion.com
11. So I’ll go ahead and click the first link FTP Accounts and it will
take me to the screen below on the next page.
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62. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
12. Now I just have to click on the blue “Add FTP Account” button and
it will take me to the form that I need to fill out so that my FTP
account is set up.
Here is the form I have filled out
N.B. I have had to hide the Login and Password info for privacy
reasons……
So now we have our FTP account set up we need to go into an FTP
software. The one I use personally is FILEZILLA and it is free
software you can download from the web
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63. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
13. Before I open up Filezilla and upload the wish-tree-10 Wordpress
template I want to show you the files on my hosting account at the
moment
So I am going to click on the File Manager icon and show you what
files we have at the moment.
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64. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
14. I am now going to click and open the folder public_html, this is
where we will find our wordpress folders and you can see that in the
screeshot below
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65. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
15. Now you can see some folders like wp-admin, wp-content and
wp- includes. We are going to open the wp-content folder and you
can see what is in that folder by looking at the screenshot below.
16. So now we have opened the wp-content folder and you can see
that this has folders called plugins, themes and uploads. The one of
interest to us is “themes” so lets open that up in the screenshot below
17. Let’s see what is in this themes folder
So now you can see a further two folders…..classic and default.
These are the actual wordpress templates we could use at the
moment.
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66. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
However we want to upload the file wish-tree-10 which has all the
files for the template I want to use. See next page.
18. Ok so let’s open our FTP software and upload the files.
So below you can see the FTP Software Filezilla Open and the
screen is split into two halves. On the left you have “Local site” this is
your computer and on the right you have “Remote site”
At the moment “Remote Site” is empty because we have not
connected to our hosting account
To connect to our hosting account I need to fill in the fields at the top
including Host: Username: Password: and Port: You can see that in
the screenshot below
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67. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So I have filled in my details, now all I do is click Quickconnect. Lets
do that
So we have connected and you can see that the right hand “Remote
site now has folders including public_html
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68. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So I go over to the Left in local site and locate the wordpress theme
folder on my computer and open that folder.
Now it opens all the files on the left hand side and I have highlighted
the folder wish-tree-10. All I need to do is just put my mouse on the
folder and drag it to the right hand side and the files will be
transferred across to the folder I have selected on the right which is
themes.
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69. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
I also need to select all the single .php files and drag them across as
well
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70. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Once I have done that the FTP software will go away and start
transferring the files across and when it has finished it will show me a
“File Transfer Successful” message in the top section below the login
fields.
So the files were transferred and now I am going to go back into my
Cpanel and check if the files are now in the themes folder.
And as you can see below, the folder wish-tree-10 is there.
OK so now I have uploaded the theme from my computer to my
hosting account….What next??
Well now I have to go into my Wordpress Dashboard which will be
exactly the same as the one we were working in during Module 1.
So I would log into my dashboard by opening my browser and typing
in my domain name www.givingamillion.com/wp-admin and this
would take us to the sign in box for our website/blog
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71. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Whenever you want to go into your admin or dashboard for any of
your websites you can just open up your browser and type in:
www.yourdomainname.cm/wp-admin
The /wp-admin tells the browser to go to your backoffice.
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72. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now I would like to start using the wordpress theme I just uploaded
so all I need to do is Log In to my dashboard and go through the
following simple process.
Step 1 Go to “Appearance” on the left hand side
Step 2 And now you can see that the template Wish Tree is in the
available themes section.
Step 3 All I need to do is click on the blue “Activate” button and that
should change the theme on my site. Lets give that try……
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73. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So here we go…….check this out
I now have my own site up with my own domain name
givingamillion.com
Now I need to start adding my content exactly like we did in Module
1. Now that wasn’t too hard was it??
So what are my next steps.
1. I am going to add some pages with the main page having a
heading and underneath that a You Tube video.
2. I’ll then add the links to the charities I am trying to help.
3. There will also be a link back to my other blog so people can
read my motivational blog post and watch a longer video
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74. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So I have now completed those three steps above and this is my
completed website below:
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75. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So there you go, I have a video uploaded, a link to my original blog
post and the links to the charities I am trying to raise funds for.
Let’s now move onto Module 4
Module 4 Adding Widgets and Plugins to your site
Ok first off I think I know what you are thinking…….”Holy Crap I
thought this would not be all technical”
Well it’s NOT…….breathe…….breathe……relax.
Now go and take a break for 5 minutes, grab yourself a coffee, a
beer, a Coke or whatever your favourite beverage is and we’ll
continue.
Does the thought of widgets and plugins make your head go round in
a daze? Well, not after module 4.
Here I am going to go over some different widgets and plugins, what
they mean and how to add them. I will also show you a few simple
changes you can make which will make a huge difference for visitors
to your site.
Calendar
This widget puts a calendar in your side bar that highlights days you
have posts on and makes them clickable. If you choose to add this to
your blog, make sure to put it as the bottom widget. If you don’t plan
to have very many posts, you may want to leave this out all together.
Either way, this is mainly just for looks and will not make a difference
in your website rankings.
Links
I would not recommend putting a link in your blog roll that isn’t an
affiliate link or link that leads to another site where YOU can make
money.
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76. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now the purpose of this website is to create awareness of my
fundraising campaign to try and raise money for Cancer Research
charities and I will use this section to add links where people can go
and donate.
Lets do that now so I’ll first log into my dashboard
So I need to go to my dashboard and go to the “Appearance Tab”
where I select “Widgets” and you can see above the widget called
“Links”
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77. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now I just click on “Links” in the widgets section with my mouse and
drag it into the Sidebar on the right. Once I do this I will have a links
section on my sidebar on the site. Lets see what that looks like.S
So you can see the links section called Cancer Charities which is the
category I put my links in below
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78. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now let me just show you how to add a link
So you can see I have clicked on the “Links” section on the right hand
side of the dashboard and I select “Add New”
Then I fill in the form with my link text, the url (domain) I want the link
to go to if somebody clicks on it and then add a short description.
At the bottom of the page I have checked which link category I want
the link to appear in which is the “Cancer Charities” link category
All I do then is click on the blue add link button and it should appear
on my site…….lets take a look below.
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79. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
And now you can see the link we have just added is the fourth one
down in that section.
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80. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Meta
This is NOT A GOOD ONE to have on your side bar! It really does
nothing for the reader and can be quite confusing for them. The Meta
plugin is really for your own administration (Takes you to your
dashboard) so I will be deleting it from Giving a Million.com
Search
Most templates already come with this built in. If your does not, go
ahead and add this in at the top of your side bar. You can access it
from your dashboard. Just go to appearance/widgets and you can
then drag the “Search” widget into your sidebar like we did with links
Recent Posts
If you are doing your blog as posts then this is a MUST HAVE! Once
you add this widget to go to it on the right side and click on edit. You
want to change this to 15 posts then click Change.
Tag Cloud
On some blogs I use a tag cloud and on others I do not. See an
image below of a tag cloud on the Internet Marketing Test Lab.com
site
A tag cloud is basically made up of keywords you use as “tags” when
you write apost on your blog.
The more times you use a specific keyword the bigger it appears in
your tag cloud. As you can see the term “Internet Marketing is very
big. This is because I use it in all of my posts as a keyword.
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81. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Categories
This is also a must have widget and usually comes as standard in all
Wordpress Themes, if it is not on yours then you need to add it in
I usually place this right below the recent posts section.
Sitemaps Generator
After putting so much work into setting up your blog you want to make
sure you get the most search engine exposure for each of your posts
as possible.
So how can you ensure that Google, Yahoo and MSN crawl and
index all your pages and posts? Well, it is easy with this plug-in. Lets
look at how it works, how you download it and how to set it up it.
It is called the Google XML Sitemaps Generator and it will keep an
updated sitemap of all your posts and even send a message to the
search engines when new posts are added.
So first thing to do is to get the plugin so go to your dashboard and
click on the plugins section and “add new” and it will bring up the
screen below
In the search box type in “Google XML Sitemap and click the “Search
Plugins” button. You will then be taken to the following screen.
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82. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So you can see that the “Google XML Sitmaps” plugin is at the top all
you need to is click the grey Install button and it will bring up the
screen below
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83. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Just click now on the orange Install now button and it will take you to
a screen below.
It will ask you for your ftp information (we learnt about ftp in module 3)
so fill that in and click proceed. You will then be bought back to the
screen below
All you need to do now is click on the blue “Activate Plugin” button to
activate the Google XML Sitemap file.
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84. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Once you have done that you will be bought back to this screen and
the last thing to do is click on the settings tab
Then you will be bought through to the page below. Just make sure
that you settings are the same as below.
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85. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Sociable
This is another important tool to add to your website. If you have not
heard the terms Web 2.0 or Social Media then do not worry. In simple
terms it means people talking, voting on, commenting and sharing
information across the web about different content and pages they
have personally read on the internet.
This Plugin is key to adding links on your posts to popular social
bookmarking sites like Facebook, Mixx, StumbleUpon, Digg and
more.
Why is this plug-in so special anyway?
Some of you may not know what Social Bookmarking is. When
someone comes to your blog and finds a post they really like, they
may want to share it with their family and friends or even post it to an
online community where people share blog posts and news stories
with each other. Social networks can actually drive lots of traffic
(readers) to your website, so make it easy for people to promote your
website/blog for you.
To Install this plugin as with any plugin you go through exactly the
same process that we did with the previous Google XML Sitemap
plugin. So lets see if it has been activated
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86. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
How to Edit Your Sociable Settings
Go back up and click on the Settings tab and then the Sociable tab.
Under the sites section you will need to choose which sites you want
it to show under your posts. You don’t want all of them as that would
clutter up your blog. I recommend you choose your 10 favorite ones.
As for me I usually select: Digg, Sphinn, del.icio.us, Facebook, Mixx,
Google, Propeller, Technorati, StumbleUpon, TwitThis
Next you choose your Tagline and Position. You can leave the tagline
as it is or change the text if you wish. With positon you want it to just
be on individual blog posts and pages. This way you wont clutter up
the front of your blog.
You can keep Use CSS checked on. Make sure you set it to Open in
new Window. That way people wont have to leave your site in order
to bookmark it. MAKE SURE TO PRESS SAVE CHANGES! It would
be a huge pain if you went through all this and didn’t save it.
Now underneath all your individual blog posts will be a nice and easy
way for readers to share your content that looks like this on my site
now:
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87. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
All In One SEO (VERY…VERY…IMPORTANT)
Search Engine Optimization is incredibly important for ranking your
site in search engines such as Google, Yahoo and MSN.
This is why I would highly recommend installing the “All in One SEO”
plugin through your Wordpress Admin area.
Simply go to your Wordpress Admin then click on “Plugins” on the left
hand side.
Then Click on “Add New”. There you will have a search box show up
on your screen.
Type “All in One SEO” then click on Search Plugins. Then you just
need to find the plugin and click on the grey “Install” button and follow
the same process we did for the other plugins.
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88. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Congratulations! You installed and activated the All in One SEO Pack
Plugin!
Now we have to set it up on your site…
Don’t worry you only have to add a title and description for your home
page.
The ones for your posts will be created automatically. Now… go back
into your Wordpress Admin area and click on “Settings” on the left
hand side.
There you will see the link called All in One SEO.
Click on that and when you get there you will see some options. The
following is the only part you need to configure, you can leave the
rest at their default settings:
Once you have that filled in scroll to the very bottom and click on the
button that says “Update Options”.
You are done! Congratulations! You now have your website SEO
Optimised.
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89. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Module 5 Getting the Word Out
So we have got our website/blog in good shape. We have added
some widgets and plugins and now we need to get the word out.
Near the beginning of this report……. Boy that seems like ages ago, I
mentioned about pinging. So now its time to take a look at that.
I want you to go to your dashboard and on the right hand side I want
you to go down to the menu tab “Settings” and select the “Writing’ tab
The first section is the Writing Settings. I always leave this part at the
default settings. There is nothing in this section that is critical or that
makes a big difference. Make sure to leave the boxes in the Remote
Publishing section blank. Do not check mark them.
Leaving Remote Publishing disabled will give you added security for
your blog. Plus, we wont be doing any Remote Publishing anyway, at
least not for a while.
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90. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
The thing I want you to do in this page is to take notice of update
service.
It has one lonely little blue link to pingomatic where it will update
certain websites that you posted a new blog post.
However, we want EVERYBODY to know when we post a new post
on our blog right?
So we need to get the word out to as many sites as possible. What I
want you to do is copy and paste the following links into this section
right below the http://rpc.pingomatic.com/
http://blogsearch.google.com/ping/RPC2
http://api.feedster.com/ping
http://api.moreover.com/ping
http://api.moreover.com/RPC2
http://ping.syndic8.com/xmlrpc.php
http://ping.weblogalot.com/rpc.php
http://pinger.blogflux.com/rpc
http://rpc.icerocket.com:10080/
http://rpc.pingomatic.com
http://rpc.technorati.com/rpc/ping
http://rpc.weblogs.com/RPC2
http://topicexchange.com/RPC2
http://www.blogdigger.com/RPC2
http://xping.pubsub.com/ping
http://ping.feedburner.com
http://api.my.yahoo.com/RPC2
http://bblog.com/ping.php
http://blogbot.dk/io/xml-rpc.php
http://blogmatcher.com/u.php
http://bulkfeeds.net/rpc
http://mod-pubsub.org/kn_apps/blogchatt
http://mod-pubsub.org/knapps/blogchatt
http://ping.amagle.com
http://ping.bitacoras.com
http://ping.myblog.jp
http://ping.rootblog.com/rpc.php
http://ping.weblogs.se
http://rcs.datashed.net/RPC2
http://thingamablog.sourceforge.net/ping.php
http://trackback.bakeinu.jp/bakeping.php
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91. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
http://www.a2b.cc/setloc/bp.a2b
http://www.bitacoles.net/ping.php
http://www.blogoole.com/ping
http://www.blogoon.net/ping
http://www.blogroots.com/tb_populi.blog?id=1
http://www.blogroots.com/tbpopuli.blog?id=1
http://www.blogshares.com/rpc.php
http://www.blogsnow.com/ping
http://www.blogstreet.com/xrbin/xmlrpc.cgi
http://www.lasermemory.com/lsrpc
http://www.newsisfree.com/xmlrpctest.php
http://www.popdex.com/addsite.php
http://www.snipsnap.org/RPC2
http://www.weblogues.com/RPC
http://xmlrpc.blogg.de
http://holycowdude.com/rpc/ping/
http://pingoat.com/goat/RPC2
This way Wordpress will automatically send a ping (signal or
message) to all of these sites when you update your blog. This will
help you get more exposure, better listings in the search engines and
of course, more visitors and more money.
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92. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Module 6 So Let’s Start Blogging
A "blog" is abbreviated from the term, "web log" which is a form of
online diary and this is the way a lot of people use Wordpress….to
start an online diary.
But nowadays, blogs are more than that and Wordpress now enables
you to run a site which can be both for fun and profit.
Here are just a few things you can do with your new site.
Marketing Tool
Many people nowadays use Wordpress Blogs to advertsise or
promote something just like I am doing with www.givingamillion.com
(I am trying to raise funds for charity)
An Online Diary or a Channel of Thoughts and Feelings.
Some people just want an easy way to keep in touch and share
personal experiences and maybe pictures or videos. I actually do this
on my marketing blog www.internetmarketingtestlab.com You can go
to the section on that site called “Rich Pics” where I upload photos of
myself and my family. (It puts a face to the website)
A Hobby Site
People with specific hobbies who want to reach other people with
similar interests. One of my passions in life is golf and I have a hobby
blog at www.biggolflesson.com where I write and give information
about golf.
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93. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
At the beginning of the report I said I would try and help you to
understand how to make money with your website/blog with a few
ideas.
Adsense
Ok so you have probably heard of adsense and although it is difficult
to make lots of money (Unless you have lots of sites) it is easy to
make money. Small bits but often
Lets look at my golf blog and I’ll show you what Adsense is if you do
not already know.
So you can see here my Golf Blog and in the middle is an article and
under the title “Duel in the Sun……Take 2 are some Google
Adsense ads.
If somebody actually clicks on one of those ads I get paid anything
from a few cents to a dollar or so
Copyright ©2009 by Internet Marketing Test Lab .com
94. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
You can see my adsense account below for this site for the current 2
month period. So really adsense on this site is around $40 per month
Unfortunately Google does not allow you to show certain information
so the Clicks, Page CTR and Page eCPM have been deleted.
But you’ll see here I have currently accrued $76.69 and once that
reaches $100 then I’ll get a check from Google.
As I say Adsense is an easy way to make a small amount of money
and is easy to set up.
To set up your own adsense account just go over to Google Adsense
Writing Blog Reviews
If you have a blog then of course you have to write content, so why
not write content and get paid for it.
I found a service some time ago that pays you for writing blog posts
relating to your theme that provide a link back to an advertiser.
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95. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
This works well for the blogger or website owner as they can write a
200 – 250 word article and get paid anywhere between $15 - $50 just
for taking 5 minutes to write a quick piece.
Here’s an example of one of these on my Golf Blog
That was a short article I wrote and I think this one I got paid $18 for
taking 5 minutes of my time.
You can do this as well by going to Sponsored Reviews.com
Affiliate Marketing
You can do affiliate marketing in many ways but the way in which I
have found it certainly works is to just use links like you do
categories.
People are used to clicking on category links on blogs and if you add
the right type of keyword link in your menu sidebar of the blog they
can attract interest.
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96. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
You can see an example below in my blog
www.internetmarketingtestlab.com
Top Section of Menu
Bottom Section of Menu
So you can see these links at the bottom which are affiliate links. To
get FREE affiliate training check out Affiliate Training HQ
Copyright ©2009 by Internet Marketing Test Lab .com
97. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So as you can see making money blogging is not impossible. Niche
Blogging is not a get rich quick scheme, it is about building a solid
passive income that grows over time.
So eventually you can stop working all together and have enough
money coming in passively to pay all your bills and support your
lifestyle.
STOP PRESS: This is a goal I am working towards myself but am not
there yet, however I wanted to write this report to share my
experiences to date. I make between $200 - $300 per month with just
a couple of website/blogs and am currently working on building this to
10 sites by the end of 2009.
Now I know that $300 is not going to knock your socks off but it pays
for half of my mortgage so I am sure you’d be happy if you could
cover half your mortgage or a car repayment for doing little more than
some blogging.
Here are the primary steps on how you can enjoy your niche blogging
experience and start making some income.
1) Find your Niche – blogging without having a niche is really just an
online diary. If you really want to make money with your website/blog,
then you must determine a niche before anything else.
My advice would be go with a passion just like my example above on
golf. It has to be something you enjoy doing and would like to blog
about or you will lose interest very quickly.
But be sure that your interest also has a market. Are their lots of
people searching for solutions to problems in this market.
As an example in golf. You get lots of people who are looking to
eliminate a particular bad shot from their game (A Slice)
Go to technorati or some social network sites like digg and twitter and
see what people are discussing and talking about. Join in and see if
you can help
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98. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
2) Do Keyword Research – I have found Keyword research to be
difficult. There are many software products you can purchase to
undertake keyword research but you can use the google keyword
external tool and it costs nothing.
There is a very cool keyword tool on Google called the “Wonder
Wheel” which is a graphical tool to give you keyword ideas.
I’ll show you how you can use it. Go to Google and type in a search
term…. I have used Hannah Montana
Now just click on the Show options link just below the Google logo in
the top left
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99. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Now if you look at the right hand menu you will see headings with All
results, Any time and Standard view.
And under Standard View you will see a link to Wonder wheel. Go
ahead and click on that and you will get a result like the screenshot
below
Now you have keywords related to Hannah Montana and I am going
to click on the miley cyrus link on the right ………. See what happens
now below
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100. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
How cool is that??? It has now drilled into the keyword “miley cyrus”
and you can just go on and on to find relevant keywords for your
niche.
Without keyword research, you cannot possibly turn your
website/blog into a money maker.
3) How to start & what to write – Remember that before you start
posting you need to determine the type of writing styles you would
use. Do you want to write as if you are sharing your experiences and
then promote products? Or do you want to be informative? Read
some blogs to get an example of their writing styles. I much prefer the
sharing experiences concept as I feel you build trust and real
relationships….. this is what I am trying to do in this whole report.
GIVE YOU SOMETHING FOR NOTHING, BUT EXPECT NOTHING
IN RETURN ……and if you enjoy reading this then you may pass it to
your friends who may then decide to take part in our Cancer
Fundraising Campaign at www.givingamillion.com or follow me at
www.twitter.com/Richie_Smith
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101. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
4) Set up Your Blog Strategically – Choose the right widgets like
we have earlier. But also be aware that important things in your
website/blog should be “above the fold”
Lets look at the image from my Golf Blog again with the adsense in it
So that is how my site would look when somebody clicks on one of
the articles. All of that information is above the fold (what people see
when they open my site in their web browser) including the
Categories in the left hand side, the adsense ads in the middle
section and the recent posts in the right hand section.
So if you are planning to put an optin box, rss feed, put it above the
fold. If you are planning to do adsense, also put it in the right place for
people to see it and click it “Above the Fold”
5) What Template to Choose and Where to find Them – Your blog
Template, Is one of the Factors which will keep bringing back Visitors.
Choose a template that is visitor friendly and search engine friendly
as well. Stay away from dark templates as they are not suited for
blogging.
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102. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
6) Search Engine Optimization – Make sure that your blog domain,
title and description has your main keywords on it. This is a key point
and will definitely help your blogs get noticed.
So there you have it………. I hope you have enjoyed
reading this report as much as I have enjoyed writing it
for you.
Please feel free to pass this report onto your friends, I
am sure they will thank you for that.
On the next page I have added a resources section
which has some free resources for you to help you get
started.
Make sure to follow the blog at
www.internetmarketingtestlab.com as I will be delivering
another report shortly on online advertising tactics
Copyright ©2009 by Internet Marketing Test Lab .com
103. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Useful Resources
Domain Registration
Go Daddy
Hosting Companies
Website Automation Centre
Wordpress Video Coaching
Wordpress Wizard
Free Training Course
Affiliate Training HQ
Free Wordpress SEO Plugin Software
SEO Plugin
Copyright ©2009 by Internet Marketing Test Lab .com
104. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
Free Wordpress Templates, Theme Resources & Plugins
Listed below is a list of free Wordpress Template resources:
www.andreasviklund.com
themes.wordpress.net
www.entheosweb.com
www.freewebsitetemplates.com
www.freelayouts.com
Free Wordpress Plugin Resources
dev.wp-plugins.org
http://redalt.com/External/plugins.php
www.wp-plugins.net
The last page of this report and your action steps are below.
Copyright ©2009 by Internet Marketing Test Lab .com
105. Internet Marketing Test Lab presents “Easy Websites with Wordpress”
So what are your action steps???
1. Go to www.wordpress.com and practice setting up your own website
2. Get your own domain registered at www.godaddy.com
3. Go and do some keyword research using the Google Wonder Wheel
4. If you enjoyed this report then send it to your friends and
family…….they will thank you for it.
5. FINALLY……… This report was FREE and I have not asked for any
monetary compensation or fee. All I ask is if you feel it was worth
anything at all then maybe go to www.givingamillion.com and
choose a cancer charity to donate just $1 to
Thankyou so much
Richie Smith
Copyright ©2009 by Internet Marketing Test Lab .com