For the complete report, get in touch with us at : info@netscribes.com School uniforms are a product targeted at a particular section of the society. A growing market for private education and schooling in India is providing growth prospects to this industry. Furthermore, players are also interested in increasing their presence and reach in the market. Large players are readily tying up with retail giants and schools towards increasing visibility. State governments are also creating opportunities for players as they offer uniforms to students in the rural areas. The unorganized market provides a threat to the organized players; however, large players are tapping the opportunities available in the market to increase their revenues and sales. The report begins with the market overview section which provides an insight into the market and highlights the size and growth. It also offers information regarding the market segmentation. An analysis of the drivers explains the factors for growth of the industry including growing private school market, growth in organized retail, government initiatives and existence of inferior quality unbranded material. The key challenges include huge unorganized market and escalating input costs. Key trends in the market have been highlighted which include apparel retail giants introducing school uniform brands, use of sophisticated technology and players tying up with schools. The competition section provides an overview of the competitive landscape in the industry and includes a brief profile of the major domestic players in the market along with their financials.

1. Branded School Uniform – India
March 2011

2. Executive Summary
The Indian school uniform market is valued at INR XX bn and is estimated to be growing at a rate
of a%
Market Unorganized sector dominates the Indian school uniform market covering ~b% of the total
market
The branded school uniform concept is at a nascent stage
LE
Drivers: Challenges:
P
Growing private school market Huge unorganized market
Drivers & Growth in organized retail Escalating input costs
Challenges
SAM
Government Initiatives
Inferior quality unbranded material
Apparel Retail giants introducing school uniform brands
Trends Use of sophisticated technology
Players tying up with schools
Market consists of a few major players facing strong competition from the unorganized sector
Competition
Organized sector is primarily dominated by Player 1, Player 2, Player 3 and Player 4
BRANDED SCHOOL UNIFORM MARKET IN INDIA 2011.PPT 2

3. •Market Overview
•Drivers & Challenges
•Trends
•Competition
BRANDED SCHOOL UNIFORM MARKET IN INDIA 2011.PPT 3

4. Branded school uniform market is an emerging concept in
India and is expected to grow strongly
Branded School Uniform – Overview Market Size & Growth
•Branded school uniform is an upcoming INR bn
market in India and has been witnessing
LE
200 a% Y
strong growth 150
•On an average, children spend b% of their
time in school uniforms
MP 100
50
X
SA
Therefore, the comfort and quality of these
apparel becomes imperative 0
20-- 20--e
•Purchase of school uniforms is largely
restricted over L-M every year Market Segmentation
•Market has been dominated by local and Segment 1
d%
unorganized players Segment 2
•Unorganized players tend to enjoy a much
higher profit margin as compared to their
organized counterparts
c%
BRANDED SCHOOL UNIFORM MARKET IN INDIA 2011.PPT 4

5. Drivers & Challenges – Summary
Drivers Challenges
Growing private school market Huge unorganized market
Growth in organized retail Escalating input costs
Government Initiatives
Inferior quality unbranded material
BRANDED SCHOOL UNIFORM MARKET IN INDIA 2011.PPT 5

6. Trends – Summary
Apparel retail giants
introducing school uniform
brands
Key
Trends
Players tying up with Use of sophisticated
schools technology
BRANDED SCHOOL UNIFORM MARKET IN INDIA 2011.PPT 6

7. Domestic Players in the Market (1/8)
Company Snapshot: Player 1
Corporate Information Financial Performance
Revenue
Headquarters Location 1 Revenue Profit
INR mn Profit / Loss INR mn
Founded 19-- c 0
s
m
b p
Products Product 1, Product 2 q
r n
o
a
p
Key People Person 1 – Position 1 0 q
2007 2008 2009 2010
Business Highlights
E
• Player 1 serves as a vendors to schools in India for supply of quality school uniforms under the brand name ‘Brand 1’.
PL
For FY 20--, they had executed orders for L schools and received orders from M schools
• Markets its products through franchisees, retail shops, factory outlets, and multi-brand outlets
M
• Operates U flagship stores and V EBOs. By Mar’-, it plans to launch Q EBOs and W flagship stores. It plans to spend INR
A
E-R mn for setting up each flagship store
S
• Plans to launch an initial public offer (IPO) to raise INR B-J bn to fund its expansion plans by Oct, 20--
• It reported revenues of INR D bn in FY- and expects to report revenues of INR Y bn in FY--
BRANDED SCHOOL UNIFORM MARKET IN INDIA 2011.PPT 7

8. Thank you for the attention
Branded Uniform Market - India report is a part of Research on India’s Consumer Goods’
Industry Series.
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BRANDED SCHOOL UNIFORM MARKET IN INDIA 2011.PPT 8